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9 Essential Sections You Can Include in a Business Plan

As an entrepreneur, your business plan is one of your most important documents. Your plan is the best way to share your goals and secure financing. A well-written plan shares your story, drive, passion, and tells the world that you are serious and committed to making your dream real. So what should you include in your business plan to highlight this?

In your plan, you share your business concept, what you plan to do with your business, and how you intend to execute your idea and achieve your goals. Your business plan is a written document and management tool that outlines the details of your company.

important things to include in a business plan

What to include in a business plan

A business plan is the story of your company split up into key sections. These include but are not limited to:

Taking your great business idea and putting it onto paper is no easy task. It’s one thing to document your idea, and another to do the research, analysis, writing and presentation to create a comprehensive, neat package you can use to easily sell your idea to investors, funders, employees or potential customers.

Take your time really giving each section the detail and attention it deserves. If you need any assistance with your business plan, we are here to help. Reach out any time .

Until next time, enjoy your Entrepreneurial Journey

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What Should a Business Plan Include?

A business plan serves as a roadmap to successfully launch a business. It helps you overcome the challenges you might experience in your industry. Learn how to create and use a business plan for your startup.

One of the most fatal mistakes that aspiring entrepreneurs make in launching a startup is forgetting a business plan . You wouldn’t launch a ship at sea without establishing its routes and the direction you’ll steer it to. Without proper planning, your ship will end up adrift or worst, dramatically sink when the tides hit. And in a volatile commercial industry, the tides are constantly changing.

Avoid common startup mistakes by creating a business plan. A business plan not only strengthens your foundation but also helps you navigate the ever-changing field of business. Chances are your customers’ preferences will change over time and you have to keep up with them. Hence, a business plan also changes accordingly.

But how exactly do you create a business plan? Is there a template to follow? Should you enlist the help of other experts to write it? Today, we’ll look into what should be included in your business plan and how it should be written. The first step is by understanding what it is and what it is for.

What is a business plan?

A business plan is an official company document that breaks down all the goals of a business and how to achieve them. It basically lays out the groundwork for your idea to come alive. It’s often referred to as the “blueprint of the business”, summarizing your goals.

Although there are many ways to write it, its key point usually discusses the financial, marketing, and operational strategies of the business.   

What is it for?

A business plan serves as a guide for a growing company. It’s a consistent reference for business owners and stakeholders to base critical decisions on. It’s especially useful for early-stage startups to attract investors. When a company doesn’t have a proven track record, it can lay out its full potential instead.

Not only is the business plan useful for the initial launching of a business, but it also helps with pivotal changes. Since the market is perpetually changing, it’s crucial that your plan also evolves with it. Hence, the goals and methods of achieving will be updated. In some cases, a whole new plan is created if the company wants to drastically move in a new direction.   

What’s included in a Business Plan

Although there’s no fixed formula for writing a business plan, there are some identifiable key points. These are generally the items factored in its creation:

1.     Executive Summary

The executive summary outlines the whole plan. You start with a clear introduction of who you are, what you sell, and what your ambitions are as a business. This section includes your mission statement, product description, and the basic overview of your company’s structure. It should also include your financial plans .   

2.     Business Description

The business description provides detailed information about your industry. It must describe its current outlook as well as its profit potential. You will go into detail about your target market and other organizations or businesses you cater to. Also, this section briefly discusses what problem the business is trying to solve.  

3.     Market Analysis

A business must have a firm understanding of its target market and should be able to prove its sustainability. The market analysis provides trends and studies about the target consumers—their size, demographics, buying power, and frequent activities. This section also touches briefly on the competitors.

4.     Product Development

Investors need a clear idea of how you would create and maintain your product. The development plan section contains the details of the product’s design; its production methods, lifecycle, marketing, and development budget. This includes the overall strategy of how it will be sold in the market.

5.     Marketing Strategies

The product is only as good as how much it will sell. Therefore, this section describes how you will present your products and services to the market. This will discuss your marketing campaigns, distribution channels, and types of media you’ll tap into. You will summarize how you intend to reach your customers and pitch your products to them.

6.     Operations and Management

Your investors need an overview of how the business functions. The operations plan highlights the logistics of the company such as team responsibilities, division tasks, and operational expenses. This helps track down who is responsible for certain areas of the business.  

7.     Financial Plans

Money mobilizes the idea. Hence, it’s important to keep an accurate record of where it’s going. This section shows the company’s monetary plans and its future projections. This includes financial statements, balance sheets, and third-party business transactions. For startups, it will mostly contain the target profit and estimates of expenses.    

Tips on Writing a Business Plan

Now that we have an idea of the business plan template , it’s time to learn how to write it effectively. 

Here are some things to keep in mind when you’re writing one for your business.

Build your Business

Business plans are important when you’re starting your business from scratch. However, the success of your business still heavily relies on their execution. A lot of startups fail because they can’t push through with what was proposed in the business plans.

More than just articulating your ideas, you need to do a lot more to make them come to life. For one, you’ll need the capital to kick things off and make everything operational. Second, you’ll need to hire the best people to run your operations. Lastly, you have to find investors to sustain your business.

One way to ensure that your business plan is properly executed is by enlisting the help of business experts. Full Scale is an offshore software development company that specializes in helping startups.

We can provide the talent and resources needed to begin your operations. Whether you need project managers, marketing specialists, or technical experts; we’ve got them all. We’ll take care of all the processes of recruitment and management so you can focus on your core competencies.

Ready to begin your entrepreneurial journey? Get your FREE consultation today!

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7 Things to Include in Your Small Business Plan

Successful business planning.

You know the saying. “A failure to plan is a plan to fail.”

The adage is especially true for entrepreneurs and small business owners. Without a solid roadmap for your business, you’re likely to end up in uncharted waters facing serious challenges.

A well-rounded small business plan positions your business for success. It can help you anticipate challenges and put measures in place to overcome them.

Plans can be long or short, simple or complex. Regardless of the type of plan you choose, there are seven important things to include in any small business plan.

Looking for help crafting your perfect plan? Our team of business consultants offer monthly Building Your Business Plan trainings in addition to one-on-one business consulting .

1. Executive Summary

The executive summary will be the first thing most people read when reviewing your business plan. An effective executive summary will lay out all the most important information about your business, typically following a ‘Problem-Solution’ or ‘Fill-in-the-blanks’ format.

While the executive summary typically comes first in the plan, many entrepreneurs choose to wait and write this section last. That way you can condense the most important ideas from the other sections into the summary.

2. Company Description

Your company description is just that. It’s a high-level view of your business that explains who you are, how you operate, and what your goals are.

This section should include information such as:

You’ll want to review your mission statement often to make sure it continues to align with your business as the business evolves. Keeping the statement current will help your business maintain credibility, since a statement that doesn’t align with your core values or key services can undermine your marketing efforts and credibility.

3. Products and Services

In this section you’ll want to describe exactly what you’re selling, with a focus on customer benefits.

Your products and services section should make note of vendors and suppliers, product or service costs, and more. You’ll also want to include any relevant copyright or patent data in this section.

4. Market Analysis

Research, research, and research some more! A well-rounded business plan should demonstrate that you have a solid understanding of your target market and demographics.

Target markets are also known as customer personas. You’ll want to identify demographic information such as:

5. Strategy and Implementation

Anyone reviewing your business plan will want to understand your go to market strategy, or how you plan to obtain customers. In this section you should make note of your sales and marketing strategy and how you’ll implement these strategies within an operating plan.

Describe things such as:

6. Organization and Management Team

Your business is only as good as the team managing it. Identify team members, their areas of expertise, and relevant qualifications or experiences.

It’s also worth mentioning the roles you still need to hire for or foresee the need to hire for in the near future. Identifying the costs associated with recruiting and hiring these team members is also worth including.

If your organization will have a board of directors, be sure to make note of that body and identify any existing board members in this section.

7. Financial Plan and Projections

Words are great, but numbers tell the real story of any business. Every business plan ought to include a well-developed financial section to outline costs, margins, sales, and other relevant information.

If your company is just starting out you may not have much in the way of financial statements or reporting. In this case you will still need to prepare a budget.

If your company has been around for a while, aim to include at least three years of financial data. Be sure to include:

Other figures to consider including are:

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Contact us today to learn more about how we can help with business planning, financial projections, feasibility studies, and more.

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7 Things to Include in a Good Business Plan

7 Things to Include in a Good Business Plan

important things to include in a business plan

A business plan is a document that outlines a company’s goals, strategies, and how they plan on executing them. A good business plan should include information about the company’s history, how it intends to succeed in the future, and what its critical services or products entail. A business plan should include the costs associated with beginning a new business and a bankruptcy lawyer outlining financial risks you may encounter down the road.

Not all businesses have similar resources, so it’s vital to include everything from your marketing strategy to your initial finances in your business plan. If you don’t have a solid business plan, you risk being unsuccessful in your business endeavors and losing out on valuable opportunities. You should also ensure your business remains on track before anything happens, so include changes and updates in your plans as required. Creating a good business plan is essential for your business as it will help you plan your finances and outline your strategies and goals to ensure you’re on the right track. Here are some things you should include in a good business plan.

1. Executive Summary

important things to include in a business plan

An executive summary is a significant element of a good business plan. It offers a brief overview of the plan’s main points and is a practical way to ensure all team members are on the same page. While an executive summary is a significant component of a good business plan, it’s not the only element. Besides a well-crafted executive summary, your business plan should include a SWOT analysis, a competitive analysis, a financial plan, a well-detailed marketing plan, and a concise business model. Each of these elements is crucial, and they can give you a comprehensive vision of your business.

There are several reasons why an executive summary in your business is crucial. Including an executive summary in your business plan shows that you clearly understand what your business is and what objectives you intend to achieve. An executive summary can also help to ensure that everyone on your team is on the same page, as it provides a brief overview of the main points of your business plan. If you’re looking to raise funds for your business, an executive summary can also assist you in convincing potential investors to invest in your company.

When writing your executive summary, you should remember a few things. First, ensure you keep it clear and concise. You shouldn’t detail every aspect of your business in an executive summary. Instead, it should include a high-level overview of the most crucial points. Second, you focus on outlining your business’ future in an executive summary. Investors are more interested in a trade with potential, so ensure you paint a clear picture of your company’s future. Finally, it’s vital to be specific and clear. Ambiguous language and vague statements can confuse your staff and potential investors.

2. Company Description

A company description is another crucial element in a good business plan. It should entail an overview of what your company does, its competitive advantages, its services and products, and its markets. It should also explain your company’s current status and history.

Aside from that, your company description should be concise and clear, ensuring you write it in a way your target audience can access and understand. You should avoid jargon and technical terms when registering your company’s description, as it will make it challenging for your staff or potential investors to understand. Ensuring your business plan includes a company description gives your business the best chance of success.

3. Market Analysis

important things to include in a business plan

Marketing analysis is one of the most important things to include in a good business plan. Marketing analysis includes but isn’t limited to your sales strategy, marketing mix, service or product, competition, and target market. Doing a market analysis of your business is vital because it will give you a perfect idea of your market, your competition, and what you need to do to succeed in your industry.

A SWOT analysis is also an important tool when performing a marketing analysis. SWOT is an acronym that stands for strengths, weaknesses, opportunities, and threats. This analysis assists you in identifying your company’s liabilities and stability, as well as threats and opportunities you may not anticipate. Depending on your business’ size, you can perform this analysis externally and internally.

As a business owner, marketing analysis allows you to comprehend your target market and determine the ideal strategies to reach them. While it may seem daunting, proper marketing analysis is essential to your business’ success. There are several significant elements you should include in good marketing analysis. First, it’s critical to determine who your target market and potential customers are in your market analysis. You must comprehend what solution your business can provide to your target market’s needs and purchasing habits. After understanding your target market, you begin developing marketing strategies to achieve your goals.

Next, you’ll need to factor in your business’ competition. You should research who else is selling services or products like yours and what they’re doing to remain unique on the market. It’s also wise to explore an ideal choice on how you’ll position your business as the best option for your target market. Finally, it’s crucial to create a marketing mix for your business. It combines all the elements you’ll utilize to reach your target market. It can include traditional marketing strategies such as public relations and advertising. You can also have digital marketing tactics such as social media marketing and search engine optimization. By comprehending your competition and target market, you can create a marketing mix to ensure your business’s success.

4. Organization and Management

Organization and management are critical elements of any successful business. Its absence can cause firms to become chaotic and unruly, leading to decreased profits and poor decision-making in your industry. A good business plan will include a comprehensive section dedicated to organization and management, outlining the business’ structure and the responsibilities and roles of every member of your business management team. You can set your business up for success by developing a robust organizational framework. Besides organization and management, other crucial elements of a good business plan should include sales strategies, marketing, and financial planning. You should consider these components carefully to create a complete and well-rounded business plan. When you give all elements of your business plan adequate attention, your business will have a higher chance of achieving its goals and long-term success.

Your business plan should reflect organization and management shrewdness by clearly describing your management team and organizational structure. An essential part of organization and management is creating a clear and concise chain of command. Your employees should know who they should report to and who is ultimately responsible for final decisions regarding your company. It will assist you in creating an efficient and cohesive work environment for you and your staff. You can also use your organization and management framework to ensure you take precautionary measures when hiring a commercial roof service or commercial electrician .

Besides a transparent chain of command, organization and management requires you to establish effective communication. Your employees should feel comfortable communicating with their managers and comprehend your company’s objectives. It can assist in preventing miscommunications and misunderstandings in the future. You can ensure your business is thriving by including a clear description of your organizational structure and management team in your business plan.

5. Service or Product Line

important things to include in a business plan

A service or product line is one of the most crucial aspects of a good business plan. This section provides an overview of the products or services you plan to distribute to your customers and how you’ll produce and deliver them. It’s crucial to remember your service or product line may change over time as your business experiences growth and evolves. For instance, you may begin by focusing on selling one type of product but gradually include additional products or services.

You should include information on why you believe your products or services will be in demand with your target audience. It may entail what needs your product or service addresses and how your service will be better than what’s currently available on the market. Ensure you include an estimate of the potential market size for your service or product. It can be challenging, but it’s vital to have a realistic approach to how large the market is for your company’s service or product. Your company’s products or services should correlate for your business plan to be effective. A service product line should meet the needs of your target audience and should solve its issues. A service or product line that achieves this will likely succeed in its market operations.

It’s also vital for your service or product line to differentiate from your competition. It means it should be unique or provide something your competition doesn’t. If your service or product line fails to differentiate itself, it may be challenging to convince potential customers to choose your business over your competition. Finally, you should ensure your service or product line is profitable. It means your business should generate more revenue than it costs to produce and distribute. If your service or product line isn’t profitable, it can be challenging to sustain your business in the long run.

By establishing a service or product line, you can meet the needs of your target market, differentiate yourself from your competition, and profit from your business. You’ll set your business up for success if you accomplish these things. A service or product line will show potential investors that you have a good business plan and intend to grow your business.

6. Sales and Marketing

Sales and marketing are crucial parts of any successful business plan. It’s vital to comprehend your target market and create a sales strategy to access them. Similarly, you should design your marketing to promote your products or services to your target market. There are several things to remember when developing your sales and marketing strategy. First, you need to comprehend your target market. Establishing who you’re trying to reach with your products or services is vital. You should send a clear message on what needs your product or service addresses to your target market. Second, you must create a strategy to reach your target market. It means knowing how you’ll distribute your products or services and what type of messaging will resonate with them. Finally, your marketing plan should be elaborate to promote your products or services to your target market. Finding an ideal type of advertising and social media platform to reach them is essential.

Sales and marketing are crucial for generating growth and revenue for your business. To be successful, you need to pay attention to both. Sales are the process of generating income through selling products or services. At the same time, marketing creates interest and awareness in your services or products to generate sales for your company. By developing a sales and marketing strategy, you can ensure that your business reaches its full potential.

7. Funding Request

important things to include in a business plan

One of the critical components of a good business plan is a well-thought-out funding request. This request should include a clear and concise explanation of how much funding your business requires, your plans for it, and how it will benefit your business. When creating your funding request, remember the main thing investors want to see is a return on their investment in your industry. Ensure you include a detailed explanation of how you’ll utilize the funds to grow your business and generate prolific revenue.

Besides a well-detailed funding request, your business plan should include a concise financial projection. This projection should show your business performance in the next three to five years. Ensure you have a realistic assessment of your expenses and revenue. If you’re seeking funding from investors, including a solid marketing plan is vital. This plan should detail how you plan to market your business and attract your target audience. Ensure you include a budget for marketing and advertising expenses. If your funding request gets approved, you can use it to settle pending window installation or storefront glass installation services. You can also use it for building repairs in your company and use a job agency to hire a commercial cleaner for your premises. By crafting a well-written business plan, you can ensure you get adequate funding from investors to make your business grow and prosper.

To create a successful business, it’s vital to have a good business plan. Your business plan should include your company’s description, its operations, and the product or services you’ll sell to your customers. It should also include information on how you’ll generate profit and what kind of financial risks you will be taking on. A good business plan will prioritize your business’s security, like installing a commercial fence around your premises or investing in a business insurance policy. There are various types of business plans, so you should find one that fits your specific business. Additionally, it’s crucial to include a strategy for gaining market share, financial planning, and product development. To remain on top in today’s competitive market, you should be aware of all opportunities a business plan presents you and take advantage of them.

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Important Sections To Include In Your Business Plan

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A business plan is an important document for businesses, it gives you focus allowing you to prioritize what is important in your business, it helps you clarify your business roadmap and most importantly make you standout when you approach investors, banking institutions or even government agencies for funds.

But writing a business plan can be overwhelming, it requires your time, resources and research. There is no global standard for writing a business plan, so that gives you liberty to decide the length and content of your business plan.

When it comes to writing a business plan, there are some important things to keep in mind and this is very important when pitching your business idea to potential investors. In this blog post, we will look at the four must-have sections to include in your business plan:

components of a business plan

Executive Summary

This is one of the shortest sections of a business plan, but it is also the one on which you should spend the most time.

An executive summary section must summarize all of the material in your business plan in only two pages, whether your plan is five or thirty pages long. Because it may be the sole portion the reader sees when deciding whether to go forward or not, this section receives a lot of attention.

It’s been said that “you can determine the quality of a business strategy by its executive summary”.

The executive summary is the ultimate elevator pitch, in which you present your business idea, provide background information, discuss your method and results/projected results, and express confidence in your ability to succeed.

When you make the reader interested in your business idea, they will want to learn more about it. In that way, the executive summary is more than just a summary; it’s also a call to action.

What goes into the executive summary portion of your business plan?

The executive summary should begin with a description of your company and the client problem that is being solved in a unique way, so the reader understands what you are trying to accomplish.

The marketing paragraphs should include data on the size of the market, sales projections, demographics of your target customers and competitors, and competitive advantages.

The operations, staffing, and management sections follow. These documents highlight your or your management team’s leadership and industry experience, as well as a few critical data about your company’s location, staffing, and operations.

The predicted income and cash earned over the first three years (or next three years) of your business should be included in the financial part of the executive summary. If you’re looking for funds, make a clear declaration about how much money you’ll need to complete the project. Show how much of this cash you will invest personally against the amount you are seeking from the funder.

Although the executive summary appears first in the business plan, it should be written last because it is only a summary. Because a business plan is built from the ground up, you must first work out all of the elements before writing the summary.

Marketing Plan

Reaching new clients is the most pressing issue for small businesses. This is the most significant component for many business owners, and it receives a lot of attention. There will be no sales if there is no demand.

A marketing plan is divided into the following three sections:

Market Research

Competition Analysis

Detailed Marketing Strategies

Section on Market Research The market analysis section serves two key goals. The first step is to determine the size of the market: you must determine whether there will be enough people to purchase your product or service in order to create sufficient income. The second step is to define your ideal or possible consumer so you can figure out how to approach them during your outreach.

Section on Competition Analysis

The purpose of the competitive analysis section is to ensure that you are aware of your competition.

This part should include a list of roughly five competitors, along with their advantages and disadvantages. When analyzing your competition, consider the following points:

Accessibility

Hours of operation

Policy on Returns

The magnitude of the marketing budget (or a rough estimate)

Reputation of the brand

Policy on product delivery (is it provided free, at a cost, or not at all)

Products and services that are complementary

Purchasing in bulk (which may equate to lower or higher costs).

Detailed Marketing Strategies Your marketing action plan, which is utilized to implement your business idea, will detail the exact marketing actions you will take in your business.

In other words, how are you going to get people to come through your front door, both physically and metaphorically? What are the five marketing steps you’ll take? Note the cost of implementation (which, when summed, forms your marketing budget), if the things can be performed by yourself or if you’ll require help, and the sales expectations for each of the five marketing processes (which when added together, become the sales forecast).

The financial estimates in your business plan’s financial plan section will be based on the marketing budget and sales forecast.

Management Team

A small business’s success is usually a bet on the proprietor, who has a limited track record and usually few assets. As a result, this section must persuade readers that the wager is sound.

Include a one-page bio for each of the main players in your company. Write these biographies in a way that shows you’ve “been there, done that” and can do it again.

You want to show that you have both the technical and leadership qualities required for the job. Mention how you propose to fill in any gaps in experience or abilities by bringing on new members to the team.

Financial Plan

The financial statements are one of the last sections of your business plan. While the financial plan is highly important, it should come last because, if the executive summary is a discussion of everything that comes after it, the financial section is a recap of everything that comes before it.

The parts on products and services, marketing, operations, and staff show that the business idea is viable, but it is the financial component that proves it.

For many, doing this section last is acceptable because it is the one aspect of the business plan that most entrepreneurs detest. When it comes to drafting this section, individuals frequently feel like they’ve hit a brick wall, and they blame it for delaying their business plan. This is usually because they don’t understand it, are terrified of it, or have made it needlessly tough because the rest of the company strategy hasn’t been carefully completed.

Allowing this to happen to you is not a good idea. If you’re stuck, talk to an experienced business owner or mentor or seek available resources.

Financial statements are graphs with a lot of numbers but only a few sentences explaining what they mean. As a result, it’s a good idea to include an introductory page in your financial plan that explains the important assumptions and how they were calculated in clear statements.

If you can persuade the reader that your assumptions are fair, the deal is almost sealed when they read your financial numbers.

Are you currently overwhelmed trying to write your own business plan? Don’t allow that to happen to you. You should not bother about writing your business plan, you can focus on how to start and run your business while allowing us to create a customized business plan for you.

Click here to check our available business plans . And if you can’t find a plan for your business, Call/WhatsApp: +2348064867508

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6 Important Elements to Include in Your Daycare Business Plan

Published By: Local Child Care Marketing

Published On: August 24, 2021

Starting a new daycare business is an exciting endeavor. You may be feeling eager to get started with your day-to-day operations right away. But it’s important to slow down and weed out all of the kinks in your plan before jumping in.

Here, we will discuss a few crucial elements that you need to include before moving forward. These elements will help ensure success for your daycare.

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Define your daycare’s mission

A mission or “vision” statement is essential for any business, and that includes daycare centers as well!  As a daycare owner, your primary focus is keeping children safe, happy, and healthy while they are away from their parents. 

Your daycare’s mission should reflect these goals in a succinct way.  For example, you might say something like, “We are dedicated to ensuring that every child who attends our daycare will be safe and supervised during our hours of operation.” The next step in crafting your mission statement is defining what your daycare means in terms of safety.

Are you referring to the physical safety or does it also include each child’s emotional and social well-being as well? Does ensuring that children behave appropriately also fall under safety?

It may take some time for you to develop an understanding of these concepts. But they’re essential in order to establish trust with parents from day one!

This is just one example of coming up with a clear vision statement for your daycare business plan, as there are plenty of ways to demonstrate the value of enrolling at your daycare for parents.

Familiarize yourself with licensing requirements in your area

The daycare industry is still one of the most in-demand services for parents who work, so it’s important to learn about daycare licensing regulations and standards before you go ahead and register your LLC.  Licensing requirements vary by state and territory (and sometimes even for each county!).

Typically daycares need an operating license or certification as well as a staffing credential, including either an Associates Degree or credentials as a Registered Nurse, at minimum.

Figure out what type of daycare services you plan to offer

This can seem like an intimidating step because there are so many options when it comes to daycare services. Do you want to offer daycare services geared toward infants, toddlers, school-aged children… or all of the above? Pre-school daycare hours are usually in the mornings, while preschool daycare is typically offered on days when public schools have an afternoon break.

What about catering specifically to a specific age group, such as infants (birth to 12 months), toddlers (12-36 months), and preteens/early teens (ages 13-15)? You’ll need to consider different equipment, space designations, and staffing levels based on your age group.

Determine staff roles and requirements

Finding qualified staff is a huge component of running a successful daycare center. Begin by contemplating what types of roles your daycare center will require. Depending on the size of your daycare or which services you will provide, positions may include teachers, assistant teachers, or teaching assistants (depending on your daycare’s size), administrative support personnel (such as bookkeepers), cooks for food services, or maintenance staff to help keep the space clean and operating safely.

Depending on which roles your center requires, that will help determine your operating costs. The more roles you require may mean higher costs, but it also means you’ll be able to ultimately provide better care for children, which generally translates into increased enrollment rates.

Develop a budget

You’ll need to come up with a budget in order for you and your team members to understand exactly what your daycare’s expenses will be.  This includes everything from utilities, food items, staff salaries, and more! Create an annual operating plan that outlines these costs so there will be no surprises on either side of the equation down the road.

Start by figuring out fixed monthly costs, such as rent (or mortgage payments), utilities, salaries, and any other recurring expenses.

Then, figure out your variable costs. Ask yourself questions like what supplies will you need?  What types of meals or snacks will you be serving? What kind of insurance coverage do you need for staff members and your daycare center’s equipment?

Establish a schedule that works well for your daycare

Your daycare should have set hours, and they should reflect the needs of your families. Some families use daycare to enable them to work different shifts or take advantage of early drop-off times, while others may look for after-school programs or before-school services.

It’s up to you as an owner/administrator (or team) to decide how flexible your daycare will be.

It’s also important to offer full-time options in addition to part-time enrollment options so each family can find something that fits their needs!

Conclusion:

These are just a few key items that you’ll need to include in your daycare business plan. It’s important to have a starting point. Knowing what kind of daycare you want to provide, how many staff members will be required, and what your daily schedule will look like are just a few things that need to be carefully considered in order for your center to work smoothly.

Understanding key factors such as licensing requirements and budgeting basics are also important aspects of running daycare services.

Creating a thorough daycare business plan outline that includes the above items will set you up for success when starting your daycare!

More From Forbes

What are the most important things to include in a business plan spreadsheet.

(Photo: YOSHIKAZU TSUNO/AFP/Getty Images)

What items would be included in a comprehensive spreadsheet summarizing a business plan? originally appeared on Quora : the place to gain and share knowledge, empowering people to learn from others and better understand the world .

Answer by Wade Myers , Inc 5000 entrepreneur, on Quora :

A rock-solid business plan spreadsheet pro forma that is comprehensive enough and easy enough to use is a very complex and time-consuming undertaking and includes necessary skill sets that cut across the following to bring it all together: financial modeling, accounting, finance, venture capital, lending, and loads of actual startup leadership experience.

The ideal business plan pro forma template should include the following (I’ve included links so you can see example inputs and outputs, along with video and screen shots available at the links):

If all of the above sounds daunting, you’re right it is. And believe me it is not worth it for any entrepreneur to try to build it themselves – you have better things to do. And it’s really not worth it to pay some financial wizard $5k - $25k to try to build it for you, because there will be bugs (despite everyone’s best intentions), there will be lots of “translation” errors with them trying to figure out what you mean, it will be very cumbersome and hard to change and iterate, and the cost and time to try to get it built is literally prohibitive.

Startups should only invest time and large amounts of money building capability that is both strategic and recurring. Since a startup financial model pro forma is a one-time effort to help you refine your plan and get your funding prior to switching to accounting software once your startup is underway, my advice is to use the Startup Financial Model software that I built exactly for this purpose. And it did take twenty years and all of the skill sets listed above, etc.

Alternatively, if you are a startup adviser and you are looking to advise startups in this area, I’d suggest that you partner with the Startup Financial Model so that your advice is a much higher value-added operational, financial, and strategic advice and not just spending time as a spreadsheet jockey.

This question originally appeared on Quora - the place to gain and share knowledge, empowering people to learn from others and better understand the world. You can follow Quora on Twitter , Facebook , and Google+ . More questions:

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11 Things Every Startup Needs to Include in Their First Business Plan

Deskera Content Team

First of all, a huge congratulations to you as you are all set to accelerate the next big step for your startup!

The next big step directly highlights writing a "Business Plan" that is considered most vital to the business's health.

It is the stage where you document your business approaches and strategies that will give you the chance to pull lots of opportunities in your basket.

As per statistics, it is found that curating a well-structured business plan increases the startup's growth rate by 30%.

Another interesting fact is that 40% of entrepreneurs are less likely to fail due to their vision and approaches in managing their startups better by creating a business plan.

This article will cover about creating a startup business plan, why it is essential for the business, and how you can apply it at different stages of your business cycle.

So let's get started in creating your own business plan and building your startup to sail through for long.

The article covers the following:

• What is a Business plan, and why is it important?

• What is the business planning cycle of startups?

• What are the important things to mention in a business plan

• What are a few tips for writing an effective Business plan

What is a Business plan, and why is it important?

A business plan is a long and detailed document that outlines your business objectives and strategies, describing your project, what you want to do, and how you are going to do it.

In shorter words, a business plan is a written description of your business future that guides you to start over and manage a variety of functions to manage your startup.

Usually, a business plan is a 15-20 pager document that includes information related to your products, services, marketing strategies, operating strategies, and overall finances.

A business plan helps direct the activities and enables us to perform a number of tasks efficiently. With the help of a business plan, startups can approach investment-seeking entrepreneurs or venture capitalists to convey their vision and raise a considerable amount of funding.

To outline the importance of business plans, the following are the ten reasons that answer your question well.

With over 71 % of fast-growing companies and startups focusing on creating their business plans, they are already aiming themselves in the bigger picture by planning to make the right and important decisions.

"A business plan is a road map that increases your chances to travel long distances and decreases the odds of getting lost along the way."

What is the business planning cycle of startups?

The business planning cycle of startups follows a particular set of parts required for the formation and content curation of the business plan.

The business planning cycle can be divided into three primary parts :

Let's discuss these concepts in brief:

1. In business concept , the startups look forward to discussing and plan about the following:

2. In marketplace concept , the startups look forward to discussing and plan about the following:

3. In financial concept , the startups look forward to discussing and plan about the following:

Accordingly, they can be variations in the business plan depending upon the nature and industry of the business.

Overall, the ultimate purpose of a business plan is to provide a detailed explanation of your plan and express it in words that sound convincing for different purposes.

What are the important things to mention in a business plan?

Business plans tend to have a lot of important things that are critical to starting your business and setting yourself up at the level.

A typical business plan includes detailed information like market analysis, customer segmentation, marketing, cash flow projection, competitive analysis, and overall path towards long-term growth.

Let's discuss the profound insights of the critical things that a startup should mention in the business plan.

The 11 things that every startup needs to include in the first business plan are as follows:

1. A solid headline statement

Introducing and summarizing the unique elements of business in one sentence sounds intimidating at first but plays a crucial role in making the first impression about your business.

Your headline should give a basic overview of the idea that can excite the person reading on hearing about the same.

For example, if you sell cookies, your actual headline should be something like "sugar-free and organic."

You should ensure that the headline statement should be written to solve a customer statement and communicate the critical elements to them.

In that case, you can revise your headline by sharing the purpose of the business and the products or services you are offering.

In addition, you can always find ways to revise the headlines in a more accurate and summarized way that includes our unique business, vision statement, and the value you are offering to the customers.

2. The problem you want to address

The following section that startups should concentrate on addresses the problem statement and generates solutions for each set of problems.

Startups should share how they will attract people such that they become willing to spend money on a particular product or service.

You can also use the section to ask people about their experiences , preferences, and problems. Based on the combined resources, customer reviews, and market trends, you can create a list of the problems worth solving and condense them to address daily issues that real customers face daily.

3. The solution you want to offer

This is the next follow-up step based on the previous point of addressing the problems.

After the startup has noted all the inferences, the next thing is to describe how the product and service is the best solution for the target customer.

For example, if a customer has addressed the problem of fewer varieties of a particular product, your answer should emphasize the variety aspect that can appeal to your customer.

Hence, matching the problem with a specific solution helps to build a startup and offer the "Unique Value Proposition" for your business.

4. The target market you wish to address

Defining the ultimate customers for your brand entirely depends upon the target market you want to serve.

Here, a startup should be very much focused on developing marketing plans and building sales strategies that can be effective in finding the right customers for your brand.

Before you decide to address a target market, it is crucial to take care of these two points

It would be best to focus on creating a persona representing the customer who is likely to buy your product and research their behavior to refine your solutions statements.

Moreover, if you wish to utilize only one characteristic to segment your customers, you can deep dive into the demographic segments to focus on the marketing activities.

For example, if your brand deals with the line of party shoes that appeals to women, then you can use this demographic segment to set your target market and use other traits like spending levels, choice of color, or designs.

One thing to note is that the more you learn about the target market, the higher is a chance for you to create the products and services specifically to address your customers' points and create messages that they will look forward to responding to.

5. Take care of the competition around

There is no doubt that your competitors may be at the forefront before you. They might have already created their presence in the market and have captured a good amount of customers with them.

As a startup owner, it is always emphasized to research the competitors that serve the same target market.

You can also group similar competitors and make a note of how they operate and function around.

6. The funding and financing step

Funds act as fuel for business. Because of these funds, the startups are in a position to finance their ideas and convert them into sales.

Apart from the investment that you bring through, it is also important to get a clear idea of what, how, and who your ultimate target groups will be willing to spend money on your business plan.

In addition, if your business plans to bootstrap the startup or grow naturally from the sales revenue, then this information should also be particularly mentioned in the plan.

Since financing and funding is the most crucial part of the business plan, the startup owners are recommended to plan out their options through SMART goals where,

Going by the SMART process helps you streamline these crucial activities and gives a positive direction towards the process.

7. Building your sales channel

There are multiple sales channels in a startup that you can look forward to opting in for your customers. Accordingly, there are multiple sales processes that a startup builds for their customers.

But as a startup owner, you need to make sure what will assist your customers in exchanging money for your products or services.

For example, whether your product requires you to offer a direct or indirect sales channel for your customers?

If you are dealing with two products, you should opt for two separate sales channels or build in only one.

Based on the answers, you can select the best suitable option and fix your sales channel accordingly, which will help you to generate more revenue and sales .

Also, you get the flexibility to make variations suitable as per time and convenience.

8. Streamlining the marketing activities

The amount of time spent on promotional and advertising activities is directly proportional to the number of new customers who will associate with your startup.

It is because of your marketing activities you can set your ideal target customers by promoting your business through social media, advertisements, magazines, or billboards.

In this world of social media, organic and paid marketing is doing rounds to grab the customers' attention. These have proven to be the most significant marketing asset of all.

For example, a baker can use advertisements to promote his cakes and cookies with its target audience and thrive by the relevant foot traffic.

9. Setting a budget and sales goal

As already mentioned previously, financing is the lifeblood of the business. It is extremely a daunting exercise for startups to plan their budget and the goals they wish to achieve.

This component is a process in itself where you decide on the following

Once you get the framework of these points, you have the opportunity to create a financial forecast for your startup based on predicted numbers and calculations.

Moreover, it also gives you the transparency to revise the section and set the financial vision that you wish to fulfill in the future.

10. Milestones that you wish to achieve

Setting milestones paves the way to achieving more milestones in the future. This section should mention at least 3-5 critical events you plan to organize in the coming year.

The milestones can include launch dates, funding events, or hire.

It is recommended to share an estimated date for each of these events to keep track of the activities and plan your year accordingly.

11. The team associated with you

The startup not only belongs to the entrepreneur but also belongs to the people associated with the same.

By people, we mean the investors, partners, and employees associated with you in bringing your business to the market.

The team's right set helps you solidify your vision and highlights the commitment that you look forward to processing with them.

This section should include the name of the business partners and the employees working with you and indicate their respective roles with the startup.

And that is all!

This is the definitive list of things that a startup must include in its first business plan.

Of course, you have the flexibility to make different sets of combinations and add different elements to your business plan, but make sure that it covers all the eleven points mentioned above.

What are a few tips for writing an effective Business plan?

To write an effective business plan, you need to scribble down your ideas in detail.

Since its documentation of your entire business structure, the following are six tips you can consider in writing an effective business plan:

Curating a business plan is a crucial part of the whole startup journey that assists the business to grow and evolve along with other businesses.

You can't imagine the level of places you can move forward by creating your business plan and fulfilling your vision and mission statement.

As a startup owner, you should definitely focus on creating a business plan that helps you lay out your goals, update and track the progress for the longevity and success of your business.

How Deskera Can Assist You?

As a business, you must be diligent with employee payroll system. Deskera People allows you to conveniently manage payroll , leave , attendance , and other expenses . Generating payslips for your employees is now easy as the platform also digitizes and automates HR processes.

important things to include in a business plan

Key Takeaways

Well, now you're officially set to headway in curating the first business plan for your startup!

It's your time to get started with the actual work that your startup demands from you.

Following are the key takeaways of the article:

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Five Essential Items To Include In A Business Plan

Not only does it sell the potential investor, customer and employee on the vision, a business plan specifically outlines how sound and well run the business will be.

By Entrepreneur Middle East Staff • Nov 15, 2015

You're reading Entrepreneur Middle East, an international franchise of Entrepreneur Media.

Constructing a business plan isn't something that should be taken lightly. While some entrepreneurs may see it as a formality that lacks the luster of grand speeches or flashy images and videos, the business plan is crucial .

Not only does it sell the potential investor, customer and employee on the vision, it specifically outlines how sound and well run the business will be.

Business plans can be long, complicated, and daunting to write, so we highlighted five essential items that must be included in every business plan, no matter the venture.

A key purpose of a business plan is to give readers a total understanding of the company's goals and how they will be achieved. Presenting the concept is the best opportunity to do just that. This part of the business plan is usually broken down into three elements: executive summary, company description and products/services.

The executive summary is a quick introduction describing who runs the business and what it will offer. Follow that with the company description, which is a brief overview that includes the company structure, principal staffers, nature of the business and its short- and long-term goals. Finally, there is a description of products and services the company plans to provide, which demonstrates how the business stands out with its unique offerings

2. Market Analysis

An entrepreneur has to show that he or she has a full understanding of what they are getting into . The market analysis details the target audience demographic, as well as provide a general overview of the industry. Specifics about the competition can also be included. The more in-depth the evaluation of the landscape, the more likely the audience will buy in.

3. Strategy

Investors want to know the nitty-gritty of the company's plan for execution and what it will do to achieve success. For example, if an entrepreneur were pitching a smokeless cook stove, he or she would explain why this cook stove works better- both as a product and a business. Why is it an efficient model? How will it be sustainable? What will the business look like in six months, a year and beyond?

4. Organization

This item allows for a detailed reporting of how the company may operate. It's smart to project how the company will grow once it receives a certain amount of funding or reach a projected amount of revenue. It may also help to list any advisors or consultants working alongside the founders. This can give credence to an unknown project and also provide full disclosure of any potential conflicts.

5. Financials

Business plans also need to show how the idea is truly a good business , so a financial analysis is critical. This is especially true for startups trying to sell their plan to prospective investors. For entrepreneurs who don't have any prior financial data to show, they can project the budget for the next five years based on anticipated growth. Often the business plan may quote an accountant or other financial professional who can vouch for the numbers and prove that they are not clouded by optimism and ambition.

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Why You Need a Business Plan for Your Online Business

What Is a Business Plan and Why Is It Important?

There are many different business plans, and each has its own purpose. That said, all business plans aim to help businesses create a roadmap for success.

Benjamin Franklin said, “By failing to prepare, you are preparing to fail.”

Having a business plan can help you prepare by thinking through key elements of your business and creating strategies to help align your business.

This article will give a brief overview of what a business plan is and why it is important to help Filipino business owners, like you, get started. Let’s dive in!

What Is a Business Plan?

A business plan is a document that outlines the goals and objectives of a business, as well as the strategies needed to achieve them. It can help you assess the risks and opportunities associated with starting a new business and can be used to attract investors or secure loans.

Who Needs a Business Plan?

A business plan is essential for entrepreneurs who are starting a new business. 

Without a business plan, it would be very difficult to make a case for why an entrepreneur’s business idea is worth investing in. A well-crafted business plan can also help entrepreneurs stay organized and focused on their goals.

So, to sum it up: if you’re starting a new online business in the Philippines, you need a business plan.

Why Do You Need a Business Plan?

A business plan is important because it provides a roadmap for your online business. It can help you identify potential challenges and opportunities, and help you make decisions that will help your business grow. A business plan can also be used to track progress and measure success.

importance of business plan: people planning

What Do You Need to Include in a Business Plan?

There is no one-size-fits-all answer to this question, but here are some important things to include in your business plan:

5 Reasons Why a Business Plan Is Important

Creating a business plan can seem like a lot of work, but it’s worth it if you’re serious about starting a business. 

Why is it so important for Filipino entrepreneurs and business owners to have a solid business plan? Here are just a few reasons:

importance of business plan: person running up towards a goal

Create Milestones

A business plan can help you track your progress and measure your success. 

By setting goals and outlining the steps you need to take to achieve them, a business plan can help you stay on track and make sure your business is heading in the right direction. 

Additionally, a business plan can be used to track your progress over time, allowing you to see how well your business is doing and make necessary adjustments. 

Measuring your success is also important, and a business plan can help you do that by setting benchmarks and tracking your progress towards them.

Attract and Evaluate Potential Partnerships 

A business plan can help you attract partners by demonstrating your understanding of the market and what you offer. It can also show your commitment to your business and give potential investors or partners a sense of what you are trying to achieve.

By having a clear plan in place, you can make sure that any potential deals will be beneficial to your business. You can also use your business plan as a tool to negotiate better terms with potential partners. 

If you’re thinking about partnering with or merging with another company, it’s important to create a business plan that outlines the potential benefits and risks of the partnership or merger.

importance of business plan: doing research on markets, products, customers, industries, vendors, and competitors

Assess Risks and Opportunities

When starting a new business, it’s important to have a plan in place that can help assess the risks and opportunities involved. 

A business plan can help you anticipate potential challenges and outline strategies for overcoming them. It can also help you identify potential opportunities and assess the feasibility of pursuing them. 

By taking the time to create a business plan, you’ll be better equipped to make informed decisions about your new venture and give yourself the best chance for success.

Have a Solid Foundation

A business plan helps align your team and shows them a roadmap of how you’ll get from point A to point B.

Aligning your team’s priorities will boost your efficiency. You want them to understand your bigger objectives, so everyone’s on the same page. By having their support from the start, it’s easier to track and share progress.

If your team recognizes how their work contributes to the business as a whole, they’ll be more invested in attaining your goals. 

Bottom line: Transparency helps everyone plan and prioritize, connecting tactical effort to income.

importance of business plan: people discussing reports and financials

Approach Investors

If you are trying to get funding from a lender, be sure to include detailed financial information in your business plan. This will show them that you are capable of repaying the loan. 

Investors will also want to see financial information, as well as how you will use the money and what your repayment schedule will be.

Your business plan should be tailored to the specific lender or investor you are trying to impress. Be sure to do your research and understand what they are looking for before you start writing. 

The more thorough and well-written your business plan is, the more likely you are to get the funding you need.

Importance of Business Plan FAQs

What is the most important part of a business plan?

The Executive Summary is considered the most important because it ties everything in your business plan, showing how your business will succeed in a concise statement.

Is a business plan necessary to start an online business?

To give your online business a greater probability of success, you need to have a solid strategy by knowing your company, market, industry, and competition.

How important is a proposal for an eCommerce business?

Business plans help eCommerce businesses turn their visions into practical action plans, so they can make informed decisions and help secure funding from investors.

Creating a business plan is not a one-time task – it should be revisited and updated regularly to reflect the changing needs of your company. 

As your business grows and changes, your plan should evolve along with it. So don’t be afraid to make changes to your plan as needed. 

The most important thing is that you have a plan in place and are using it to make informed decisions for your business.

Related articles:

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In fact, we are super passionate about helping Philippine MSMEs we’re giving you a free account forever! 

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Dennis Velasco

Dennis Velasco

Dennis Velasco is the CEO and Founder of Prosperna, an all-in-one eCommerce platform for Philippine businesses. As a technology evangelist at heart, Dennis is super passionate about helping MSMEs "level the playing field" with technology. Feel free to connect with him on Facebook and LinkedIn .

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Marketing Plan: 10 Components You Should Include in Your Marketing Plan

A marketing plan is key to business success. Learn about the 10 basic components of a marketing plan here.

Business Know-How

A marketing plan is the first step in creating a successful marketing program for your new business. Fortunately, it doesn’t have to be complicated in order to work. Here are the 10 basic components of a marketing plan.

You started a company and now you’re thinking about developing a marketing program. You need to begin with a marketing plan. Having been in marketing for more than a decade, I’ve seen my share of marketing plans. Some are short and to the point, while others are hundreds of pages thick and cost thousands of dollars to produce.

The irony is that many of the expensive marketing plans end up on a shelf and rarely get implemented. The simple plans, if researched and implemented effectively, have the greatest impact.

Regardless of the scope of your marketing plan, you must keep in mind that it’s a fluid document. Every business needs to begin with a well-structured plan that’s based in thorough research, competitive positioning, and attainable outcomes. Your plan should be the basis for your activities over the coming months. However, you should always be willing to enhance or redirect your plan based on what proves successful.

Start an LLC today and start marketing your goods

Marketing Plan Basics

1. market research.

Collect, organize, and write down data about the market that is currently buying the product(s) or service(s) you will sell. Some areas to consider:

2. Target Market

Find niche or target markets for your product and describe them.

Describe your product. How does your product relate to the market? What does your market need, what do they currently use, and what do they need above and beyond current use?

4. Competition

Describe your competition. Develop your “ unique selling proposition .” What makes you stand apart from your competition? What is your competition doing about branding ?

5. Mission Statement

Write a few sentences that state:

RELATED: Review Your Business Progress

6. Market Strategies

Write down the marketing and promotion strategies that you want to use or at least consider using. Strategies to consider:

7. Pricing, Positioning, and Branding

From the information you’ve collected, establish strategies for determining the price of your product, where your product will be positioned in the market, and how you will achieve brand awareness.

Budget your dollars. What strategies can you afford? What can you do in-house, what do you need to outsource?

9. Marketing Goals

Establish quantifiable marketing goals . This means goals that you can turn into numbers. For instance, your goals might be to gain at least 30 new clients or to sell 10 products per week, or to increase your income by 30% this year. Your goals might include sales, profits, or customer satisfaction.

10. Monitor Your Results

Test and analyze. Identify the strategies that are working.

By researching your markets and your competition and determining your unique positioning, you’re in a much better position to promote and sell your product or service. By establishing goals for your marketing campaign, you can better understand whether or not your efforts are generating results through ongoing review and evaluation of results.

As mentioned earlier in this article, be sure to use your plan as a living document. Successful marketers continually review the status of their campaigns against their set objectives. This helps ensure ongoing improvements to your marketing initiatives and helps with future planning.

Disclaimer: The content on this page is for informational purposes only, and does not constitute legal, tax, or accounting advice. If you have specific questions about any of these topics, seek the counsel of a licensed professional.

Start an LLC in Your State

When it comes to compliance, costs, and other factors, these are popular states for forming an LLC.

About the Author: Michael Fleischner is a marketing coach, entrepreneur, and author. His company, Big Fin Solutions, provides marketing consulting and services - helping businesses look good online. For more information, email Michael at [email protected]

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Lifehack

20 Practical Tips For A Great Business Plan

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Have you started a new business, or are you contemplating finally launching that venture that has been on your mind for a long time?  If you want to succeed you’ll need a plan.

You don’t need a fancy business degree to be successful, but you do need vision, determination, organization and hard work.  A functional business plan is a good place to start.  This article will give you 20 “practical tips” that will start your business off on the right path.

1. A business plan isn’t a school assignment.

Some people approach a business plan like a school assignment: i.e. there are 20+ “sections” that I need to do in order to complete it.  This is a mistake.  Your business plan is not a school assignment.  There is much more at stake than just “filling in the blanks.”  You have to be thinking survival from day one.  How are you going to realistically get this business off the ground?  How are you going to realistically make money?

2. Think substance over form.

Don’t worry as much about the form.  The substance is what really matters.  If you spend more than about half an hour looking for templates on the Internet then you’ve wasted time.  Form isn’t what is important.  You don’t need a fancy program or template.  A simple word document will suffice.  What is most important is that your plan has substance–it defines a marketable product, a logical and effective plan for growing revenue, and a sound understanding of the potential expenses, competitive pressures and risks involved in getting this venture off the ground.

3. Don’t overcomplicate it.

Think of the “pitch.”  If you had to explain what you do, and whom you do it for, in one minute, what would you say?  If you had to condense your business plan to one page, what would be the most important things to include on that page?  These are very important questions to ask yourself from the outset.  Pages and pages of market analysis sometimes doesn’t do anything to clarify your strategy, and it only serves as a distraction to the most important issue:  how are you going to create a cash flow before you run out of money?

4. What do you sell, how much do you sell it for, and who buys it?

This is a critical piece that is fundamental to a good business plan.  What is your menu of products or services?  What do you sell?  How much do you sell it for?  Who buys it?  Are there any other people, or companies that may want to buy it?  How do you make money now, and how will you make money in the future?  If you can’t answer these questions, then you shouldn’t be in business at all.

5. Be realistic.

I don’t doubt your ability to change the world.  I don’t doubt your ability to be the next tech billionaire, as long as you can answer this question:  specifically, how are you going to do it?  What idea gets you there?  How does it get you there?  There is nothing wrong with audacious goals (in fact you should set them) but you need a realistic plan to achieve them.  If you set a wild goal in your business plan then you need a very technical action plan that gets you there.  Wild, unrealistic financial projections without a reasonable action plan are a waste of time.  If you can’t produce a specific, and logical, action plan then you’ve set an unrealistic goal.

6. Cover the important stuff, and only the important stuff.

Cut the fluff.  Keep it simple.  Keep it crystal clear.  What is the important stuff?  The stuff that makes you money and keeps your business alive: understanding what you sell, how you produce it, who you sell it to and for how much, what your process is for making it all come together (including who is going to do what), what your expenses are (and whether you have undershot them), who or what your competition is, and what the material risks are in starting this venture.

7. Do the research and digest it.

Find out what you’re dealing with.  Take some time to research the market that you are entering. Find out who the major players are.  Find out what the international competition is like.  You don’t want to get bogged down in a research abyss, but you also don’t want to shoot from the hip either.

8. Who is your competition?

Understanding who your competition is shows savvy and maturity.   Sometimes your competition isn’t another business; it’s a completely new technology that may render what you do obsolete.  Also, with the Internet, you have to look internationally these days.  There is no other choice.  You are playing in a global world now, whether you like it or not.

9. List your assumptions.

This will be most important when you get to the financial forecasting part of your business plan.  Those numbers (as fun as they are to put down on paper) are based on a set of assumptions.  List what the assumptions are and then incorporate them into your action plan as target goals.  That way, if the assumptions manifest, then your financial projections will as well.  By listing your assumptions you are brining reality to focus.

10. Develop a laser focus.

Yes you may have the confidence to succeed in any industry, however if your business doesn’t have a laser-like focus, it will likely fail.  What does your business do particularly well?  What is the product or service that you can be a market leader in?  What is it that people will talk about?  Narrow it down–before you launch.

11. Set specific, time-based, goals for the business.

Being a “millionaire” and “financially free” isn’t good enough.  You need to set very specific goals for the business–quarterly, annual and bi-annual goals, with specific action benchmarks that you can track.  Setting out defined goals crystalizes your focus and gives you a way of tracking your progress

12. Be specific in your action plan.

What specific actions are you going to take place in the first month, the first quarter, the first year?  What are your priorities?  Where are you directing your focus initially?  Don’t leave it to chance. Have a specific action plan that you can track.  You’ve heard it over and over:  many businesses fail within the first year.  Time is against you; you need to be as strategic and organized as possible.  Set time-based “action targets.”

13. Chunk it down.

Break down your action plan into chunks.  For instance, you have a marketing objective of penetrating a particular segment, then chunk it down and define how that is going to be accomplished.  Chunking is powerful because it clarifies focus, sets definable targets that you can measure, and serves as a form of accountability (either you’ve accomplished the chunks or you haven’t).

14. Highlight your progress.

The business plan is not meant to be a project that sits in the file for the rest of your life.  It isn’t just a school assignment (see point #1).  It is the foundation of your business.  It is meant to be a living document.  Keep it with you.  Literally keep it in your briefcase (or whatever else you carry around). Refer to it often, possibly even daily.  If you’ve done a good job, your plan will serve as a compass.  It will direct what you are going to invest your time in every single day.

15. Include all essential parts.

Remember to include the important stuff (see point 6).  Just make sure that you don’t leave any of those important parts out.  If you can’t explain to me what you sell, how much you sell it for, how you are going sell it (and what is involved in that progress), how much it costs to produce, distribute and market your product or service, who your competition is, and what the risks are in your undertaking, then you’ve probably left some stuff out.  Also, if you don’t have definable goals, targets and a specific action plan then you probably have some work to do.

16. Where are you weak?

This is closely related to the principles of being realistic, knowing your competition, and stating your assumptions.  How well do you know your business?  How well do you know what is really involved in making this a success? If you are able to state where you are weak then you know your business well.  Also, when you know where you are weak you can make a plan to correct your weaknesses.

17. Update the plan as you go.

Things change. You’re not going to be able to predict everything on day one.  Some of the products you think are going to take off may fall flat, and from out of nowhere a new revenue opportunity may present itself.  Expenses are often higher than you anticipate, and your financial projections will probably come in lower than anticipated.  All of that is OK.  Remember, this is a living document.  Adjust as needed; make new goals, new plans.  The important thing is that you are moving forward in an organized and effective way.

18. Learn from experience.

Use what happens to your business to inform the ongoing drafting process.  There is only one way to get experience.  You can’t get real entrepreneurial experience in school.  You have to learn it the hard way.  So as things happen, treat it as education and adapt your ongoing business plan taking into consideration the lessons you learned through experience.

19. The plan should reflect your thinking and personality.

Don’t feel like you need to duplicate someone else’s methods.  If you aren’t comfortable using a certain style, then get rid of it.  There is no right method.  Your plan should reflect how you think, and how you work.  If it doesn’t, then it will just sit in a drawer.  It becomes just a school assignment, and is a waste of time.  It has to resonate with you.  Put your own personal touch on it.

20. Gloss is nice, but results are better.

Gloss and polish look nice, but a glossed up business plan full of fluff, without actionable steps, and a reasonable strategy to actually make money, are useless.  Remember substance always rules over form.

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  1. Why business planning is important

    important things to include in a business plan

  2. The Importance And Purposes Of A Business Plan

    important things to include in a business plan

  3. 14 Importance of a Business Plan

    important things to include in a business plan

  4. Business Plan : Importance & Goal of the Business Plan

    important things to include in a business plan

  5. Business Plan Tips: How to Write a Plan That Gets Funded

    important things to include in a business plan

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    important things to include in a business plan

VIDEO

  1. One Business Plan, Four Different Ways

  2. 8 things to include in any business plan

  3. 3 Effective Ways To Plan Your Business

  4. Backup plan is important 😂- Thejagritikhurana shorts

  5. 1.2 Why create a business plan?

  6. Business Plan

COMMENTS

  1. 10 Important Components of an Effective Business Plan

    The most important parts of a business plan include: 1. Executive summary The executive summary is the first and one of the most critical parts of a business plan. This summary provides an overview of the business plan as a whole and highlights what the business plan will cover.

  2. What Should You Include in a Business Plan?

    What to include in a business plan If you're in charge of writing a business plan, here are the components you need to include: Executive summary Company description Products and services Market analysis Strategy and implementation Organization and leadership team Financial plan and future projections Executive summary

  3. 9 Essential Sections You Can Include in a Business Plan

    What to include in a business plan A business plan is the story of your company split up into key sections. These include but are not limited to: Cover Page - Include your company name, a logo, title of the document, contact information and a confidentiality disclaimer.

  4. What Should a Business Plan Include?

    You start with a clear introduction of who you are, what you sell, and what your ambitions are as a business. This section includes your mission statement, product description, and the basic overview of your company's structure. It should also include yourfinancial plans. 2. Business Description

  5. 7 Things to Include in Your Small Business Plan

    Every business plan ought to include a well-developed financial section to outline costs, margins, sales, and other relevant information. If your company is just starting out you may not have much in the way of financial statements or reporting. In this case you will still need to prepare a budget.

  6. 7 Things to Include in a Good Business Plan

    Here are some things you should include in a good business plan. 1. Executive Summary. An executive summary is a significant element of a good business plan. It offers a brief overview of the plan's main points and is a practical way to ensure all team members are on the same page. While an executive summary is a significant component of a ...

  7. What to Include in Your Business Plan

    A plan should cover all the important matters that will contribute to making your business a success. These include the following: 1. Your basic business concept. This is where you discuss the ...

  8. Important Sections To Include In Your Business Plan

    There will be no sales if there is no demand. A marketing plan is divided into the following three sections: Market Research. Competition Analysis. Detailed Marketing Strategies. Section on Market Research. The market analysis section serves two key goals.

  9. Write your business plan

    Executive summary. Briefly tell your reader what your company is and why it will be successful. Include your mission statement, your product or service, and basic information about your company's leadership team, employees, and location. You should also include financial information and high-level growth plans if you plan to ask for financing.

  10. 6 Important Elements to Include in Your Daycare Business Plan

    A mission or "vision" statement is essential for any business, and that includes daycare centers as well! As a daycare owner, your primary focus is keeping children safe, happy, and healthy while they are away from their parents. Your daycare's mission should reflect these goals in a succinct way. For example, you might say something like ...

  11. What Are The Most Important Things To Include In A Business Plan

    A detailed set of financial statements by month, quarter, and year for the Income Statement, Balance Sheet, and Cash Flow Statement that conform with the proper accounting rules for your country...

  12. 11 Unexpected Things to Include With Your Business Plan

    For readers who want to delve deeper into the workings of your company, here are 11 extra things you may want to include in your business plan. 1. Key employee resumes. The management section of ...

  13. 8 Things Every Business Plan Should Include

    Add these eight essential components to your business plan: Business Plan Elements: Executive Summary Company Description Market Research Product or Service Description Marketing and Customer Acquisition Strategy Business and Team Structure Company Financials Request for Funding

  14. 11 Things Every Startup Needs to Include in Their First Business Plan

    The 11 things that every startup needs to include in the first business plan are as follows: A solid headline statement The problem you want to address The solution you want to offer The target market you wish to address Take care of the competition around The funding and financing step Building your sales channel

  15. Five Essential Items To Include In A Business Plan

    Business plans can be long, complicated, and daunting to write, so we highlighted five essential items that must be included in every business plan, no matter the venture. 1. Concept. A key ...

  16. What Is a Business Plan and Why Is It Important?

    A business plan can help you track your progress and measure your success. By setting goals and outlining the steps you need to take to achieve them, a business plan can help you stay on track and make sure your business is heading in the right direction. Additionally, a business plan can be used to track your progress over time, allowing you ...

  17. Marketing Plan: 10 Components You Should Include in Your Marketing Plan

    A marketing plan is the first step in creating a successful marketing program for your new business. Fortunately, it doesn't have to be complicated in order to work. Here are the 10 basic components of a marketing plan. You started a company and now you're thinking about developing a marketing program. You need to begin with a marketing plan.

  18. 20 Practical Tips For A Great Business Plan

    What is most important is that your plan has substance-it defines a marketable product, a logical and effective plan for growing revenue, and a sound understanding of the potential expenses, competitive pressures and risks involved in getting this venture off the ground. 3. Don't overcomplicate it. Think of the "pitch."

  19. Important Things To Include In A Business Plan

    They can steal your money at any time and disappear from sight. The best service of professional essay writing companies is that the staff give you guarantees that you will receive the text at the specified time at a reasonable cost. You have the right to make the necessary adjustments and monitor the progress of the task at all levels.

  20. Most Important Things To Include In A Business Plan

    The longer a person works in this area, the better he understands the intricacies of writing a good essay; work examples. The team of the company necessarily reviews the texts created by a specific author. According to them, we understand how professionally a person works. awareness of a specific topic. It is not necessary to write a text about ...