Don't bother with copy and paste.
Get this complete sample business plan as a free text document.
Laundromat Business Plan
Start your own laundromat business plan
Universal Laundromat
Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">, opportunity.
Every person needs clean clothes. Not every family can afford a washer and dryer or laundry soap.
Universal Laundromat will, upon commencement of operations, supply full washing, drying, and optional folding services. We will also provide quality products to ensure clean washing of clothes as well as household retail products to meet the demand for easy access for the neighborhood. What will set Universal Laundromat apart from the competition is our commitment to providing professional, friendly, prompt, and, most importantly, convenient services.
It’s been shown that the best method of advertising is through word-of-mouth. No major newspaper ad campaign is planned. However, we shall run weekly specials. In addition, we shall have an incentive program for referrals. Those customers who refer someone else to the store will be rewarded with two free washes, and the referee will receive an introductory gift of a free wash. In addition, we will ensure a clean environment, reliable machines, and friendly, prompt services.
Competition
Universal Laundromat would like to set itself apart from other laundromats that may offer only one or two services. Although the focus of Universal Laundromat is a washing and drying service, we do wish to offer our clients the convenience of these other services in one location. Those services include folding and potentially pick-up/delivery service, as well as online reservation and membership for pick-up and delivery. Most importantly, it’s our convenience that sets us apart from the competition.
Universal Laundromat is a full-service coin-op laundry (washing, drying, and optional folding) service dedicated to consistently providing high customer satisfaction by rendering reliable machines and furnishing a clean, enjoyable atmosphere at a competitive price/value relationship.
Expectations
It is very important to note that the minimum monthly amount of loan payback should decrease as principal decreases. Furthermore, the profit projected in the table is after all expenses and monthly loan payback have been subtracted. All net profit will then be paid as an additional sum to greatly shorten the term of the loan.
Financial Highlights by Year
Financing needed.
Currently, Mr. Mihn Doung owns a small permanent shop in 7th Berryessa Flea Market selling power tools every weekend. That store brings in approximately $4,500/month on average in revenue. The profit averages out to approximately $2,500/month. Considering the potentiality in the coin-op laundromat industry, he’d like to take on further challenges by starting another venture.
To achieve this objective, Universal Laundromat is seeking $150,000 in additional loan financing. This loan will be paid by the cash flow from both the shop at the Flea Market and the laundry business, and will be collateralized by the assets of the business and steady income it brings along with an initial $75,000 down payment, and backed by the character, experience, and personal guarantees of the owner.
Start your own business plan
Your business plan can look as polished and professional as this sample plan. It's fast and easy, with LivePlan.
The quickest way to turn a business idea into a business plan
Fill-in-the-blanks and automatic financials make it easy.
No thanks, I prefer writing 40-page documents.
Plan, fund, and grow.
Easily write a business plan, secure funding, and gain insights.
Achieve your business funding goals with a proven plan format.
Laundromat Business Plan Template
Laundromat business plan.
You’ve come to the right place to create your laundromat business plan.
We have helped over 50,000 entrepreneurs and business owners create business plans and many have used them to start or grow their laundromats.
Below is a template to help you create each section of your Laundromat business plan.
Executive Summary
Business overview.
Jean’s Clean Laundromat is a startup laundromat located in Manhattan, New York. The company is founded by Jean Smith, an experienced business manager with a master’s degree in Business Administration. With over ten years of experience as the General Manager for a boutique retail chain, Jean has garnered a positive reputation as a dedicated leader. She is confident that her ability to effectively manage people, finances, and operations will allow her to start her own profitable laundromat. Jean plans on managing the day-to-day operations of the laundromat herself and hiring highly qualified staff for essential positions of laundry attendants, security guards, an accountant, and a sales and marketing professional.
Jean’s Clean Laundromat will provide general card-operated washing machines and dryers for customers to use on their own as well as a wash and fold service station for customers who want to drop their clothes off to be cleaned by Jean’s staff and picked up later. Jean’s Clean Laundromat will be a comfortable and convenient stop for busy people in the Manhattan area.
Product Offering
The following are the products and services that Jean’s Clean Laundromat will provide:
- Self-service card-operated washing machines and dryers
- Laundry supplies (detergent, dryer sheets, laundry bags, etc.)
- Dry cleaning service
- Wash and fold service
- Laundry pickup and delivery service
Customer Focus
Jean’s Clean Laundromat will target all individuals in the Manhattan area that need laundry service. Specifically, it will target men and women living in the area, busy parents, and people who do not have the time or facilities to do their laundry at home. The laundromat will also target tourists or business professionals in the city who need a quick laundry service. No matter the customer, Jean’s Clean Laundromat will deliver the best service, security, and convenience.
Management Team
Jean’s Clean Laundromat will be owned and operated by Jean Smith. She has recruited fellow New York University graduate, Elizabeth Clark, who has a bachelor’s degree in finance to come on board as her accountant and bookkeeper.
Jean Smith is a graduate of New York University with a master’s degree in Business Administration. She has been working as the General Manager for a boutique retail chain for over a decade. Jean’s organizational and leadership skills have allowed her to establish and grow a large network of business professionals that are supportive of her new venture, Jean’s Clean Laundromat.
Elizabeth Clark has worked as an accountant and bookkeeper at a local bakery for over five years and has established herself as a detail-oriented and methodical financial expert. Jean relies strongly on Elizabeth’s diligence, attention to detail, and focus when it comes to keeping the laundromat’s finances in order.
Success Factors
Jean’s Clean Laundromat will be able to achieve success by offering the following competitive advantages:
- Friendly, efficient laundry attendants that strive to go above and beyond for each customer.
- All laundry products and services are delivered with the customers’ comfort and convenience in mind.
- Jean’s Clean Laundromat offers its customers quick pickup and delivery seven days per week.
Financial Highlights
Jean’s Clean Laundromat is seeking $300,000 in debt financing to launch its laundromat business. The funding will be dedicated towards securing the laundromat storefront and purchasing the card-operated machines, and the card system. Funding will also be dedicated towards three months of overhead costs to include payroll of the staff, rent, and marketing costs. The breakout of the funding is below:
- Washers and dryers: $80,000
- Card system: $40,000
- Water heating system: $5,000
- Three months of overhead expenses (payroll, rent, utilities): $150,000
- Marketing costs: $15,000
- Working capital: $10,000
The following graph below outlines the pro forma financial projections for Jean’s Clean Laundromat.
Company Overview
Who is jean’s clean laundromat.
Jean’s Clean Laundromat is a new laundromat located in Manhattan, New York. The company is founded by Jean Smith, an experienced business manager with a master’s degree in Business Administration. With over ten years of experience as the General Manager for a boutique retail chain, Jean has garnered a positive reputation as a dedicated leader. She is confident that her ability to manage people, finances effectively, and operations will allow her to start her own profitable laundromat. Jean plans on overseeing the daily operations of the laundromat herself and hiring highly qualified staff for essential positions of laundry attendants, security guards, an accountant, and a sales and marketing professional.
Jean’s Clean Laundromat History
Jean’s Clean Laundromat will be owned and operated by Jean Smith. Jean Smith is a graduate of New York University with a master’s degree in Business Administration. She has been working as the General Manager for a boutique retail chain for over a decade. Jean’s organizational and leadership skills have allowed her to establish and grow a large network of business professionals that are supportive of her new venture, Jean’s Clean Laundromat.
Since incorporation, Jean’s Clean Laundromat has achieved the following milestones:
- Registered Jean’s Clean Laundromat, LLC to transact business in the state of New York.
- Has a contract in place for a one year lease on the laundromat storefront which is approximately 2,000 square feet.
- Hired a marketing professional to begin strategizing a pre-launch marketing campaign.
- Began recruiting a staff of an accountant, marketing and sales manager, security guards, and laundry attendants to work at Jean’s Clean Laundromat.
Jean’s Clean Laundromat Services
The following will be the services Jean’s Clean Laundromat will provide:
Industry Analysis
The laundromat industry is a $5.4BN market in the United States with over 30,000 laundromats across the country. Laundromats are a good investment for entrepreneurs with many of them seeing an astonishing 95% success rate for the first five years in business. For many people, laundromats are essential aspects of their regular routine.
Although running a laundromat can be a profitable venture, it takes some work to maintain profitability. It’s important for industry operators to manage their laundromats proactively, pay attention to what competitors are doing, and focus on continuous improvement in both service and technology. Industry operators who fail to take these actions may not be able to achieve their desired outcomes.
A trend in the laundromat industry is the replacement of coin-operated machines with card-operated models. Card-operated machines can bring in greater profits for the laundromat owner because these machines can be set to change prices according to the time of day or be used for single use vending product purchases. Additionally, laundromats are using newer, more eco-efficient machines and technologies that bring in more profits in addition to being better for the environment. Finally, laundromat operators are finding ways to stand out from competitors with unique services in addition to the standard self-serve washers and dryers. Some of these value add services may include wash and fold, pickup and delivery, free wifi, vending machine products, etc.
Customer Analysis
Demographic profile of target market.
Jean’s Clean Laundromat will target men and women in the Manhattan area that need laundry service. Specifically, the laundromat will target busy parents and people who do not have the time or facilities to do their laundry at home. The laundromat will also target tourists or business professionals in the city who need a quick laundry service.
The precise demographics for Manhattan, New York are:
Customer Segmentation
Jean’s Clean Laundromat will primarily target the following customer profiles:
- Busy parents
- Business Professionals
- People who do not have laundry facilities in their homes
Competitive Analysis
Direct and indirect competitors.
Jean’s Clean Laundromat will face competition from other companies with similar business profiles. A description of each competitor company is below.
BMI Laundry Service, Inc.
BMI Laundry Service, Inc. provides wash and fold, dry cleaning, and pickup and delivery services with two locations, in Chelsea and Manhattan. BMI’s promise is to deliver fast service for people on the go. BMI Laundry Service, Inc. has coin-operated machines, vending machines, and free wifi. The self-service laundromat is available seven days a week from 6:00AM-6:00PM, while the laundry service is available by appointment only. Customers can schedule their laundry service using the company’s appointment app.
Wash It, Dry It, LLC
Wash It, Dry It, LLC is a Manhattan-based laundry business that provides self-service card-operated washers and dryers as well as wash and fold services for its customers. Wash It, Dry It, LLC sells its own branded laundry products including detergent, laundry bags, soaps, fabric softeners, and dry cleaning products. The laundromat is open 24/7. Wash and Fold service is available Monday through Friday from 7:00AM-8:00PM.
MC Laundromat
MC Laundromat is a trusted New York laundry business that provides superior service to customers in Manhattan and the surrounding areas. They are able to provide a one-stop shop for anyone in need of laundry services. MC Laundromat is able to provide dry cleaning, spot treatments, wash and fold, and delivery services. MC Laundromat has oversized machines for large laundry loads.
Competitive Advantage
Jean’s Clean Laundromat will be able to offer the following advantages over their competition:
- Jean’s Clean Laundromat offers its customers same day pickup and delivery service seven days per week. Laundry attendants are available 24 hours per day to accommodate more customers’ schedules.
Marketing Plan
Brand & value proposition.
Jean’s Clean Laundromat will offer the unique value proposition to its customers:
- Friendly, efficient laundry attendants available 24/7 that strive to go above and beyond for each customer.
- Jean’s Clean Laundromat offers its customers same day pickup and delivery service seven days per week.
Promotions Strategy
The promotions strategy for Jean’s Clean Laundromat is as follows:
Word of Mouth/Referrals
Jean Smith has built up an extensive list of contacts over the years by providing exceptional service and expertise to her customers. Her network of contacts has committed to spreading the word about her new laundromat to their friends and families.
Print Advertising
Jean’s Clean Laundromat will invest in professionally designed print ads to display in newspapers, magazines, and direct mail circulars.
Jean’s Clean Laundromat’s in-house marketing manager will design and maintain the company’s website. The website will be well organized, informative, and list all their services that Jean’s Clean Laundromat is able to provide. Additionally, the website will include a blog that will provide customers with helpful laundry tips.
Search Engine Optimization (SEO)
The marketing manager will also manage Jean’s Clean Laundromat’s website presence with SEO marketing tactics so that anytime someone types in the Google or Bing search engine “New York laundry service” or “laundromat near me”, Jean’s Clean Laundromat will be listed at the top of the search results.
Social Media
Jean’s Clean Laundromat will maintain an active presence on various social media platforms including Facebook, Instagram, Twitter, LinkedIn, TikTok, and YouTube, with the marketing manager updating these accounts regularly.
The pricing of Jean’s Clean Laundromat will be moderate and on par with competitors so customers feel they receive value when purchasing their services.
Operations Plan
The following will be the operations plan for Jean’s Clean Laundromat.
Operation Functions:
- Jean Smith will be the Owner and Manager of the company. She will oversee all staff and manage daily operations. Jean has spent the past year recruiting the following staff:
- Elizabeth Clark – Accountant/Bookkeeper will provide all laundromat accounting, tax payments, and monthly financial reporting.
- Steve Miller – Head of Security will oversee a small team of rotating security guards to ensure the safety of the customers and employees on the premises at all times.
- Anna Rodriguez – Marketing Manager will provide all marketing and advertising campaigns for Jean’s Clean Laundromat.
- Robert Wills – Lead Laundry Attendant will supervise the team of laundry attendants and manage the staff schedule.
Milestones:
Jean’s Clean Laundromat will have the following milestones complete in the next six months.
7/1/2022 – Finalize contract to lease laundromat storefront.
7/15/2022 – Finalize personnel and staff employment contracts for attendants and security guards.
8/1/2022 – Purchase card-operated washing machines and dryers, vending machines, and supplies.
8/15/2022 – Begin word of mouth and online marketing campaigns.
8/22/2022 – Begin moving into Jean’s Clean Laundromat.
9/1/2022 – Jean’s Clean Laundromat opens for business.
Financial Plan
Key revenue & costs.
The revenue drivers for Jean’s Clean Laundromat are the laundromat fees charged to customers for use of the self-service machines and the fees for the additional laundry services the company will offer. The average price to wash a load of laundry in laundromats across the country ranges from $2.00-$4.00. Jean’s Clean Laundromat will charge $3.00 per load, which is comparable to other laundromats in the area.
The cost drivers will be the overhead costs required in order to staff the laundromat. The expenses will be the payroll cost, rent, utilities, supplies, and marketing materials.
Funding Requirements and Use of Funds
Key assumptions.
The following outlines the key assumptions required in order to achieve the revenue and cost numbers in the financials and in order to pay off the startup business loan.
- Number of transactions per machine/month: 150
- Average revenue generated per month: $16,000
- Laundromat lease per month: $9,000
Financial Projections
Income statement, balance sheet, cash flow statement, laundromat business plan faqs, what is a laundromat business plan.
A laundromat business plan is a plan to start and/or grow your laundromat business. Among other things, it outlines your business concept, identifies your target customers, presents your marketing plan and details your financial projections.
You can easily complete your laundromat business plan using our Laundromat Business Plan Template here .
What are the Main Types of Laundromat Businesses?
There are a number of different kinds of laundromat businesses, some examples include: Self-service, Drop-off, and Card/coin-operated laundromat.
How Do You Get Funding for Your Laundromat Business Plan?
Laundromat businesses are often funded through small business loans. Personal savings, credit card financing and angel investors are also popular forms of funding.
What are the Steps To Start a Laundromat Business?
Starting a laundromat business can be an exciting endeavor. Having a clear roadmap of the steps to start a business will help you stay focused on your goals and get started faster.
1. Develop A Laundromat Business Plan - The first step in starting a business is to create a detailed laundromat business plan that outlines all aspects of the venture. This should include potential market size and target customers, the services or products you will offer, pricing strategies and a detailed financial forecast.
2. Choose Your Legal Structure - It's important to select an appropriate legal entity for your laundromat business. This could be a limited liability company (LLC), corporation, partnership, or sole proprietorship. Each type has its own benefits and drawbacks so it’s important to do research and choose wisely so that your laundromat business is in compliance with local laws.
3. Register Your Laundromat Business - Once you have chosen a legal structure, the next step is to register your laundromat business with the government or state where you’re operating from. This includes obtaining licenses and permits as required by federal, state, and local laws.
4. Identify Financing Options - It’s likely that you’ll need some capital to start your laundromat business, so take some time to identify what financing options are available such as bank loans, investor funding, grants, or crowdfunding platforms.
5. Choose a Location - Whether you plan on operating out of a physical location or not, you should always have an idea of where you’ll be based should it become necessary in the future as well as what kind of space would be suitable for your operations.
6. Hire Employees - There are several ways to find qualified employees including job boards like LinkedIn or Indeed as well as hiring agencies if needed – depending on what type of employees you need it might also be more effective to reach out directly through networking events.
7. Acquire Necessary Laundromat Equipment & Supplies - In order to start your laundromat business, you'll need to purchase all of the necessary equipment and supplies to run a successful operation.
8. Market & Promote Your Business - Once you have all the necessary pieces in place, it’s time to start promoting and marketing your laundromat business. This includes creating a website, utilizing social media platforms like Facebook or Twitter, and having an effective Search Engine Optimization (SEO) strategy. You should also consider traditional marketing techniques such as radio or print advertising.
Learn more about how to start a successful laundromat business:
- How to Start a Laundromat Business
© 2023 PlanBuildr.com
Business Planning
Financial forecasting, see how upmetrics works →, strategic planning, entrepreneurs & small business, accelerators & incubators, business consultants & advisors, educators & business schools, students & scholars.
- Sample Plans
Business Plan Course
Strategic canvas templates, e-books, guides & more.
- WHY UPMETRICS?
Customers Success Stories
- Sample Business Plans
Laundromat Business Plan
Are you thinking of starting a laundromat business We have prepared a solid laundromat business plan sample that guides you on every stage of your business plan writing
If you are looking for a source of primary income or investment, a laundromat business can be a good choice for you.
Self-service laundromats along with additional side services are growing in popularity. And hence, if you successfully build a good business model you can turn that into a thriving laundromat business.
But for that, you’ll need a laundromat business plan to help you along the way. Here we’ll discuss what the laundromat industry looks like, steps to make your business setup process easier, and finally how to write a laundromat business plan.
If you are planning to start a new laundromat, laundry, or cleaning business, the first thing you will need is a business plan . Use our sample Maxwell – Laundromat Business Plan created using Upmetrics business plan software to start writing your business plan in no time.
Before you start writing your business plan for your new laundry business, spend as much time as you can reading through some examples of cleaning or clearing related business plans .
Industry Overview
The global coin-operated laundry market stood at a massive value of 14.6 billion dollars in 2019 and is expected to rise at a rapid rate going forward too. The major reason for the growth is the convenience the coin-operated laundries provide.
And as the working population grows, laundromats are bound to grow alongside. These laundries are also a huge help for students, professionals staying in dorms, or anyone for that matter who doesn’t have the time to do their laundry.
Additional services like pickup and drop facilities can act as an added advantage to your business, as it increases convenience for your consumers.
Things to Consider Before Writing a Laundromat Business Plan
Pick a convenient location, decide upon additional services.
Coin-based laundries are gaining attention due to the additional services they have to offer. Your busy customers would highly appreciate services like pick up and drop, ironing, etc.
Having these services up for grabs makes it more convenient for your consumers and also gives you additional business opportunities.
Pick a legal structure
Gather market information, chalking out your business plan.
Reading sample business plans will give you a good idea of what you’re aiming for and also it will show you the different sections that different entrepreneurs include and the language they use to write about themselves and their business plans.
We have created this sample Maxwell – Laundromat Business Plan for you to get a good idea about how perfect a Laundromat business plan should look like and what details you will need to include in your stunning business plan.
Laundromat Business Plan Outline
This is the standard laundromat business plan outline which will cover all important sections that you should include in your business plan.
- Mission Statement
- Management Team
- Keys to Success
- Financial Summary
- 3 Year profit forecast
- Startup cost
- Market Analysis
- Industry Analysis
- Market Trends
- Corporate Executives
- Middle-Class Households
- Business Owners
- Sport Clubs
- Marketing Strategy and Sales Strategy
- Pricing Strategy
- Advertising Strategy
- Sales Forecast
- Financial Plan
- Important Assumptions
- Brake-even Analysis
- Profit Yearly
- Gross Margin Yearly
- Projected Cash Flow
- Projected Balance Sheet
- Business Ratios
After getting started with Upmetrics , you can copy this sample business plan into your business plan and modify the required information and download your laundromat business plan pdf or doc file. It’s the fastest and easiest way to start writing your business plan.
Business Planning Resources
We have plenty of free business planning resources available to help you with your planning. You can download our resources to learn all about business planning.
FREE TEMPLATES
Not found what you are looking for? Explore our 200+ sample business plans to find match for your business.
DISCLAIMER: The business plans, templates, and articles contained on upmetrics.co are not to be considered as legal advice. All content is for informational purposes, and upmetrics makes no claim as to accuracy, legality or suitability. The site owner shall not be held liable for any errors, omissions or for damages of any kind.
Plan your business in the shortest time possible
No Risk – Cancel at Any Time – 15 Day Money Back Guarantee
Ready to Kickstart Your Business Planning?
– Don’t Miss It
Please fill out the form below and we'll contact you shortly.
We care about your privacy. See our privacy policy
Download Your Template Now
We care about your privacy. See our Privacy Policy
The World's Leading Business Plan Template Directory
Laundromat Business Plan Template [Updated 2023]
V. competitive analysis.
This Section's Contents
Direct & Indirect Competitors
Competitive advantage.
Cascade Laundromat Cascade Laundromat provides coin operated laundry facilities, as well as wash and fold service, laundry service, and free drying with wash. The facility houses 66 washers and dryers, with large capacity machines (60 lb washers and 45 lb dryers). Amenities include: Free Parking, Free Wi-Fi, Flat Panel TVs, Folding Stations and laundry attendant
All American Laundromat All American Laundromat was established in 2009, and offers coin-operated laundry services. Its services include: Coin-operated washers & dryers, dry cleaning and wash and fold services. Their main clientele includes multifamily housing, colleges and universities, and hotels. They have three locations in the area.
Super Laundromat Super Laundromat has been open since 2005. Amenities include plenty of seating; snack, drink, and game machines, as well as lotto machines. Super Laundromat offers large capacity washers – including 80, 100, and 125 lb capacity machines – and free drying. In addition, it provides Wash & Fold service, and professional dry cleaning. It maintains an ample supply of laundry carts and tables, and stocks a large selection of laundry soaps, bags, softeners, etc.
[Company Name] enjoys several advantages over its competitors. These advantages include:
- Location: [Company Name]’s business is surrounded by apartments and condominiums and near the center of the city where many local businesses are located.
- Convenient Offerings: [Company Name] will be the only laundromat in [location] that offers drop-off and pick-up laundry services
- Management: [Founder’s Name] has been extremely successful working as a business consultant and will be able to use her previous experience to provide the best sales and customer service experience. Her qualifications will serve customers in a much more sophisticated manner than [Company Name]’s competitors.
- Relationships: [Founder’s Name] knows many of the local leaders and business owners within [location]. With her [x] years of experience and good relationships with business leaders in the area, she will be able to develop an initial client base.
Comments are closed.
Laundromat Business Plan Home I. Executive Summary II. Company Overview III. Industry Analysis IV. Customer Analysis V. Competitive Analysis VI. Marketing Plan VII. Operations Plan VIII. Management Team IX. Financial Plan
Home » Business Plans » B2C Sector
How to Write a Laundry Service Business Plan [Sample Template]
Are you about starting a laundry & dry cleaning business ? If YES, here is a complete sample laundromat business plan template & feasibility report you can use for FREE. Okay, so we have considered all the requirements for starting a laundromat business (coin laundry/self service). We also took it further by analyzing and drafting a sample laundromat marketing plan template backed up by actionable guerrilla marketing ideas for laundry service businesses. So let’s proceed to the business planning section.
Table of Content
Why Start a Laundry Service Business?
1. industry overview, 3. our products and services, 4. our mission and vision statement, 5. job roles and responsibilities, 6. swot analysis, 8. our target market, 9. sales and marketing strategy, 10. sales forecast, 11. publicity and advertising strategy, 12. our pricing strategy, 14. sustainability and expansion strategy.
Hygiene is one important thing that must not be practiced with less seriousness; as a matter of fact, it has to be a frequent practice. One must take it really seriously, so as to avert bad odor and sickness; it is for this reason that one must keep things really clean.
This is also the reason why people love to wash their clothes. However, there are times when one might not have the luxury of time to the laundry. That is where the Laundromat business comes in. This is one business that people all over the world are beginning to key into because of the level of profitability which it promises.
If you are thinking to start in this line of trade, then that is a good idea. Good news is that you can choose to start on a small or large scale. This all depends on the capital which you have got to start the business Below is a sample Laundromat business plan.
A Sample Laundry Service Business Plan Template
In the united states of America and in most developed countries of the world, self-service laundry business which is popularly called Laundromat in the United States is rapidly an essential part of the urban life. This is so because in this age and time, 24 hours seems not to be enough, especially for people that work in the corporate world or even those who run their own businesses.
As the name implies, a self-service laundry or coin wash / laundry or Laundromat is a laundry facility where people come in to personally wash and dry their clothes; technically, customers provide their own labor and still pay the price for making use of the laundry equipment made available.
Customers have the option of paying with coins which is the popular payment option and they can also pay via swipe cards that subtract the cost of the wash or dry or even via mobile money. Despite the fact that customers provide their own labor, some Laundromat owners still employ people to man or provide assistance to customers.
It is normal to find Laundromats where operators are employed to man the day to day operations, as well as provide value added services like; helping customers iron their clothes, starch their clothes, and fold their clothes et al.
Usually when Laundromat hire employees, the core responsibility assigned to them is to man the counter, give directions to customers, sell washing powder, sell laundry bags, provide change and watch over the washing machines and other equipment in the Laundromat to guide against theft of the machines or even customer’s clothes.
Although the laundry industry can be said to be a competitive trade, but it does not in any way stop entrepreneurs who are creative to still make headway in the trade. It is indeed a profitable industry especially when the business is well located. No doubt busy cities with growing population might just be highly suitable for Laundromat. There are loads of people that patronize Laundromats; and they include; busy corporate executives, students, and even senior citizens.
In the bid to stay afloat in the highly competitive Laundromat business, owners of Laundromats now go the extra mile to ensure that they make their facilities welcoming and conducive for customers. As a result, Laundromats now have coffee bars, snack bars, cigar lounge, video games, children’s playground and free Wi-Fi connection, amongst others.
Over and above, any aspiring entrepreneur can comfortably start his or her own Laundromat business by acquiring an existing Laundromat and then refurbish it to meet the expected standard, or start the business from the scratch by constructing a new one and then equip it with the needed equipment and accessories.
The average startup cost for a standard Laundromat business is around $250,000 to $500,000. When starting your own Laundromat business, ensure that you choose a location where you can easily attract the kind of people that patronize Laundromat services.
2. Executive Summary
Las Vegas City Laundromat is a registered Laundromat facility that was built to serve the people of Las Vegas- especially the busy corporate executives and students. Our Laundromat will be located in the heart of the city of Las Vegas which is less than 30 minute drive from McCarran International Airport in Las Vegas, and 10 minutes minute drive from Mandalay Bay Event Center.
We are strategically positioned in the world’s headquarter for casinos and games; a commercial center and we are set to services the whole of the community as well as visitors and travelers alike. Las Vegas City Laundromat is a standard Laundromat in a 6,000 square feet facility; we have one of the biggest Laundromats with the latest and easy to use washing machines and dryers.
Aside from welcoming customers to do their laundry chores at an affordable fee in our Laundromat, we have a conducive environment that will encourage them to always choose us as their number one choice. We have a coffee bar in our facility, we cigar lounge, we have children’s fun center and video games and snacks bar et al.
Our Laundromat will be open from 6 a.m. and close 10 p.m. from Mondays to Thursdays and will run a 24 hours service from Friday to Sunday. We decided to operate in this format because from our market survey and feasibility studies, we realized that customers usually do most of their laundry during weekends.
Las Vegas City Laundromat is a proud member of the Coin Laundry Association of America and we are well positioned to become one of the leading Laundromat facilities in the whole of Nevada. We will be providing our esteemed customers the right environment and equipment for them to comfortably do their laundry.
We will also provide additional services such as ironing, folding and packaging of clothes for our customers. Our attendants will always be available to change money, sell detergents and softeners et al. We are quite aware that in order to become the number one Laundromat in Nevada, we must continue to make our facility welcoming and relaxing and that is exactly what we will do.
We are open to the use of latest technology in the industry. No doubt our excellent customer service and the range of additional complementary services we offer will position us to become one of the leading Laundromats in Las Vegas, Nevada.
Las Vegas City Laundromat is owned and managed by Anthony Miller and family. The business will be financed by Mr. Miller and he will be actively involved in the day to day operation of the Laundromat. Mr. Anthony Miller has a B.Sc. in Business Administration and Management and he has well over 5 years of experience in the service industry.
Las Vegas City Laundromat is a standard Laundromat with state of the art facility specifically positioned to become the market leader in the industry. Our major purpose of starting this business is to provide a suitable and comfortable facility where people can easily do their laundries with little stress at an affordable fee.
Much more than providing a facility where people can do their laundries, we also offer complementary services; services that will get our customers hook to us. Bottom line is that we will go all the way to help our customers maximize their time when they patronize our Laundromat. These are the services and amenities that will be made available to our customers;
- Self – service washing
- Dry cleaning services
- Folding and packaging of clothes
- Home delivery services
- Cigar lounge
- Children playground
- Video games
- Big screen movies
- Our Vision is to operate one of the most successfully Laundromat in Las Vegas, Nevada.
- Our mission is to develop a highly successful and profitable Laundromat business with state of the art facility in the heart of Las Vegas, Nevada; a business that will not only meet the needs of her clients but also supersede their expectations.
Our Business Structure
Las Vegas City Laundromat is set to become one of the leading Laundromat businesses in the whole of Nevada, hence the need for us to build a solid business foundation and business structure that will enable us achieve our aims and objectives.
Excellent customer service and efficiency are top priority for us which is why we will ensure that we look for applicants that match the picture of the business who want to build before hiring them. Although we will provide trainings in areas such as excellent customers services et al, but we will ensure that we shortlist applicants that are customer centric.
In essence, we want to build a team, a dedicated workforce that will work together to help the organization achieve its set targets.
We will not only hire attendants that will help supervise our Laundromat and attend to customers need when they patronize our services, but we will also hire employees that will manage our coffee café, cigar lounge, snacks bar, and our children’s play grounds et al. Las Vegas City Laundromat will employ customer centric and skilled people to occupy the following position;
- Manager (Owner)
- Accountant / Cashier
- Marketing Officer
- Laundromat Attendant
- Coffee Café and Snacks Bar Manager
Cigar Lounge Manager
Children’s Play Ground Manager
- Security Guard
Manager (Owner):
- Responsible for providing direction for the business
- Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
- Responsible for fixing prices and signing business deals
- Responsible for recruitment
- Responsible for payment of salaries
- Responsible for signing checks and documents on behalf of the company
- Evaluates the success of the organization
- Responsible for managing the daily activities at the Laundromat
- Ensures that the facility is in tip top shape and conducive enough to welcome customers
- Interfaces with vendors
- Prepares budget and reports for the organization
- Responsible for Training and Development in the organization
- Handles procurement
- Defines job positions for recruitment and managing interviewing process
- Carries out staff induction for new team hires
Marketing Officer (2)
- Develops, executes and evaluates new plans for expanding increase sales
- Documents all customer contact and information.
- Represents the company in strategic meetings
- Helps increase sales and growth for the company
- Manages the company’s CRM system
- Identifies, prioritizes, and reaches out to new partners, and business opportunities et al
Coffee Café and Snacks Bar Manager:
- Interacts with customers, take orders for coffee and snacks.
- Responsible for preparing different flavor and style of coffee for customers
- Makes lists of supplies in conjunction with the bar manager
- Ensures that each cup of coffee that leaves the kitchen is tailor made and meet the request of each customer
- Responsible for quality control
- Assesses customers’ needs and preferences and make recommendations
- Makes lists of supplies in conjunction with the management
- Prepares inventory or purchase requisitions as needed to replenish supplies.
- Ensures that the assigned bar area is fully equipped with tools and products needed for Mixing beverages and serving guests.
- Responsible for managing the cigar lounge
- Prepares inventory or purchase requisitions as needed to re – stock the lounge.
- Clears ashtrays regularly
- Ensures that the assigned lounge area is fully equipped with tools and products needed to by our clients
Accountant / Cashier:
- Moves round the machines to collect payment after each working shift
- Prepares financial report at the end of every working week
- Handles all financial transaction on behalf of the company
- Interfaces with our bankers
- Responsible for payment of tax, levies and utility bills
- Handles any other duty as assigned by the manager
Laundromat Attendants
- Mans the various washing machines and dryers
- Assists customers as required by them especially on how to operate our machines
- Provides change for customers
- Sells detergent and softener to customers
- Ensures that the Laundromat is clean and ready to welcome customers at all times
- Responsible for ironing and folding of clothes based on demand
- Maintains a clean working area by sweeping, vacuuming, dusting, cleaning of glass doors and windows et al.
- Ensures that toiletries and supplies don’t run out of stock
- Handles and move objects, such as waste baskets, clothe rack and hand dryer et al
- Handles special request like pick up and home delivery
- Handle any other duty as assigned by the manager
- Responsible for managing children’s play ground
- Ensures that the children are safe and happy
- Makes recommendation for purchase of children’s toys and video games
- Mops the floors
- Wipes down the machines
- Cleans the soap dispensers in your front-load washers
- Washes off the folding tables
- Cleans the bathroom
- Empties the trash
- Washes the windows
- Cleans the vending machines, change machines and video game screens
Security Guards
- Ensures that the facility is secured at all time
- Controls traffic and organize parking
- Gives security tips to staff members from time to time
- Patrols around the building on a 24 hours basis
- Submits security reports weekly
- Handles any other duty as assigned by the restaurant manager
No doubt starting a Laundromat is indeed capital intensive, especially for aspiring entrepreneurs who may not have huge sum of money saved up in a bank. We are aware that it will require loads of cash to set up a standard Laundromat business in Las Vegas, which is why we decided to do all that is required to build a profitable business; we don’t intend to invest our hard earned money in a business that we know we are not truly cut out for.
One of the tools that is required to position us in building a successful Laundromat business is SWOT Analysis.
We hired the services of Mr. Coleman Carrington, an HR and Business consultant who is based in Las Vegas, Nevada, to help us conduct SWOT analysis and draft a laundromat marketing plan for our company and he did a pretty good job for us. Here is a of the result we got from the SWOT analysis that was conducted on behalf of Las Vegas City Laundromat, Las Vegas, Nevada;
Las Vegas City Laundromat is centrally located in a densely populated area in Las Vegas; our location is in fact one of our major strengths. Aside from the basic service that we offer, we also offer complimentary services that most of our competitors do not offer. Our Laundromat facility is located inside a very big facility. We have the latest washing machines, dryers and equipment and our attendants are well groomed to handle various classes of customers.
The weakness of Las Vegas City Laundromat could be the fact that it is a new business, which is owned by an individual (a small family), and we may not have the financial capacity to sustain the kind of publicity that can give us leverage.
- Opportunities:
We are centrally located in one of the busiest areas in Las Vegas and we are open to all the available opportunities that the city has to offer. Our business concept has also positioned us to attract people who like doing their laundries and catching some fun at the same time. Las Vegas is one of the densely populated cities in the United States, and indeed the population translates to opportunities.
One of the major threats that confronts businesses all over the world is economic downturn; when the economy is bad it affects consumers spending which in turn impacts businesses negatively. Another threat that we are likely going to face to confront us is the emergence of a new Laundromat within the same location where Las Vegas City Laundromat is located.
7. MARKET ANALYSIS
- Market Trends
The ability for business owners to continue to re – invent itself is key to the success of the business. In the laundry industry especially in the U.S., it is trendy to see laundry companies and Laundromats that add additional complementary services to their business offerings.
Once a Laundromat is conducive and relaxing, it sure attracts customers. This is the strategy that helps Laundromat attract customers. This is why Laundromats are now building kids’ fun centers, holding music concerts, karaoke, selling coffee, snacks, and tobacco and hiring attendants who are friendly and helpful.
As a matter of fact, loads of Laundromat owners now realize that they can increase business by providing a play area for children to play. It is encouraging for parents to bring their kids and get them hooked with fun in the playground under the care of a competent employee, whilst they do their laundries.
It is important to state that despite the fact that the trends mentioned above are favorable to Laundromat owners, this does not in any way suggest that the business is booming. The Laundromat industry is what experts describe as a “mature market.” Except for areas where that are highly populated; it is easier to find one or more laundry businesses/ Laundromats in same area in most cities in the U.S.
Before choosing a location for our Laundromat business , we conducted our feasibility studies and market survey and we were able to identify those who will benefit greatly from our service offerings which is why we deiced to settle for Las Vegas.
Essentially, those who will benefit from our service offering are busy corporate executives, business owners, households, students and travelers / visitors. These are the category of people that we intend marketing our Laundromat business to;
- Busy Corporate Executives
- Business Owners
- Visitors / Travelers
- Sport clubs
Our Competitive Advantage
From our recently concluded feasibility studies and market survey, we observed that there are several laundry businesses scattered all over the city of Las Vegas, as a matter of fact, there are two or more laundry / Laundromats in same locations in some areas. This goes to show that there are stiffer competition in the industry.
Before launching our Laundromats, we have critically studied the market and we know that we have some form of competitive edge. Our competitive advantage is that we have a standard Laundromat facility that offers additional complementary services that will definitely help us attract and retain customers.
Las Vegas City Laundromat can boast of having state of the art Laundromat facility with latest and easy to use laundry machines (washing machines, dryers, industrial irons et al). We specifically, we leased a big facility, so as to enable us achieve our aim of building a well – equipped children’s playground, coffee and snacks café, cigar lounge amongst others.
- Sources of Income
Las Vegas City Laundromats will generate income from the following service offerings;
- Self – service laundry jobs
- Ironing, folding and packaging of clothes
- Sale of detergents, laundry bags and other useful laundry products
- Sale of Coffee
- Sales of Snacks
- Pickup and Home delivery
- Cigar Lounge
It is important to state that our sales forecast is based on the data gathered during our feasibility studies and also some of the assumptions readily available on the field with reference to similar business in Las Vegas.
We know that we are well positioned and we will definitely attract clients that will not only patronize our Laundromat but clients that will patronize our coffee care and snacks bar, and cigar lounge et al meaning that we will generate additional income from these sources. Below is the sales projection for Las Vegas City Laundromat, it is based on the location of our Laundromat and the type of services and products that we will be offering;
- First Year-: $80,000
- Second Year-: $120,000
- Third Year-: $180,000
N.B: This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any Laundromat offering same additional services like us within 4.5 miles radius from our Laundromat facility.
- Marketing Strategy and Sales Strategy
The marketing strategy for Las Vegas City Laundromat is going to be driven basically by making available standard and safe Laundromat facility, excellent customer service and provision of complimentary services. We will work hard to build a loyal customer base; customers that will always patronize us over and over again and as well help us use word of mouth publicity to get their friends and acquaintance to patronize us.
We want to drive sales via making available easy to use washing machines, dryers and industrial irons et al. We are quite aware of how satisfied customers drive business growth especially businesses like Laundromat which is why we will always ensure that our customer service and facility are top notch.
Over and above, our unique selling proposition is that we have various complementary service offerings such as coffee café, snacks bar, cigar lounge; children play ground, ironing, folding and packaging, pickup and home delivery, and sale of detergents, laundry bags and other useful laundry products.
In view of that, we are going to adopt the following strategies to ensure that we do not only attract customers but ensure that they become loyal customer; Part of the marketing and sales strategies that we will adopt are;
- Open our Laundromat business with a party and free trial for all our visitors for the first three days of launching the business.
- Advertise our Laundromat business on national dailies, local TV stations and local radio station
- Promote our Laundromat business online via our official website and all available social media platforms
- Continuously Improving the performance of our brands
- Hire the services of experts to make our brands the first choice for in Las Vegas
- Delivering consistent customer experiences to all our guest; making our first impression count positively
- Make use of attractive hand bills to create awareness and also to give direction to our Laundromat.
- Adopt direct mailing coupon marketing approach
- Position our signage / flexi banners at strategic places
- Create a loyalty plan that will enable us reward our regular customers
- Engage on road shows within our neighborhood to create awareness for our Laundromat business.
We are aware of the power of publicity and advertisement for new businesses like ours which is why we created a budget that will help us access various publicity and advertising platforms that will enable us reach out to our potential market.
At Las Vegas City Laundromat, will ensure that we leverage on all conventional and non – conventional publicity and advertising technique to promote our Laundromat business. Here are the platforms we intend leveraging on to promote and advertise Las Vegas City Laundromat;
- Encourage our loyal customers to help us use Word of Mouth mode of advertisement (referrals)
- Advertise our Laundromat business in relevant magazines (America Coin – Op, and Journal Coin Laundry News et al), local newspaper, local TV stations and local radio station.
- Promote our Laundromat business online via our official website
- List our Laundromat business on local directories (yellow pages)
- Sponsor relevant community programs
- Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, et al to promote our brand
- Install our Bill Boards on strategic locations
- Direct coupon mailing approach
- Engage in road show from time to time
- Distribute our fliers and handbills in target areas all around Las, Vegas.
At Las Vegas City Laundromat, our pricing system is going to be based on what is obtainable in the industry, we don’t intend to charge more (except for premium and customized services) and we don’t intend to charge less than our competitors are offering in Las Vegas.
Be that as it may, the management of Las Vegas City Laundromat have put plans in place to offer discount services once in a while and also to reward our loyal customers especially when they refer clients to us. The prices of our products (snacks, cup of coffee, cigar, detergents et al) will be same as what is obtainable in any part of the United States of America.
- Payment Options
Basically, we have made provisions for our washing machines and dryers to accept coins , but that does not in any way restrict us from receiving payments from other options especially for our complimentary service offerings. In other words, our payment policy is going to be all inclusive because we are quite aware that different people prefer different payment options as it suits them. Here are the payment options that will be available in every of our pub;
- Payment by cash /coins
- Payment via Point of Sale (POS) Machine
- Payment via online bank transfer (online payment portal)
- Payment via Mobile money
In view of the above, we have chosen banking platforms that will help us achieve our payment plans without any difficulty.
13. Startup Expenditure (Budget)
This is the key areas where we will spend our start – up capital on;
- The Total Fee for Registering the Business in Las Vegas, Nevada – $750 .
- Legal expenses for obtaining licenses (Health department license and business license) and permits (Fire department permit, Air and water pollution control permit, and Sign permit et al) – $4,500.
- Marketing promotion expenses (2,000 flyers at $0.04 per copy) for the total amount of $3,580 .
- Cost for hiring Consultant – $2,000 .
- Insurance (general liability, theft, workers’ compensation and property casualty) coverage at a total premium – $30,800 .
- Cost of accounting software, CRM software and Payroll Software – $3,000
- Cost for leasing facility for the Laundromat – $70,000 .
- Cost for facility remodeling – $50,000 .
- Other start-up expenses including stationery – $1000
- Phone and Utilities (gas, sewer, water and electric) deposits – ( $3,500 ).
- Operational cost for the first 3 months (salaries of employees, payments of bills et al) – $40,000
- The cost for Start-up inventory – $15,000
- Storage hardware (bins, utensil rack, shelves, glasses case) – $2,720
- The cost for Washer hook-up fees (sewer connection) – $800
- Cost for serving area equipment for coffee café and snacks bar ( glasses, flatware) – $5,000
- Cost for laundry machines and equipment (washing machines, dryers, industrial irons, ironing board et al ) – $100,000
- The cost for the purchase of furniture and gadgets (, Printers, Telephone, TVs, Sound System, video games, toys, vacuum cleaner, tables and chairs et al) – $30,000 .
- The cost of Launching a Website – $600
- The cost for our grand opening party – $5,500
- Miscellaneous supplies (cleaning supplies, soap, invoices for wash-and-fold, bathroom supplies, etc.) – $10,000
We would need an estimate of $1 million to successfully launch our Laundromat business in Las Vegas Nevada. Please note that the startup cost is higher than the average startup cost for a Laundromat business simply because we intend adding coffee café, snacks bar, cigar lounge and children’s playground.
Generating Funding / Startup Capital for Las Vegas City Laundromat
Las Vegas City Laundromat is a family business and it will be financed by the owner who is also the Laundromat manager. These are the areas where we intend sourcing for fund for Las Vegas City Laundromat;
- Generate part of the start – up capital from personal savings and sale of his stocks
- Generate part of the start – up capital from family members and friends (soft loans)
- Generate a larger chunk of the startup capital from the bank.
Las Vegas City Laundromat is set to become the number Laundromat business in the whole of Nevada which is why we took our time to craft out business plan that will help us sustain the business , as well as grow the business. Part of the plans we have in place to sustain our Laundromat is that we will have efficient machines and equipment.
We will also continue to deliver quality services, improvise on how to do things faster and cheaper. We are not going to relent in providing conducive environment for our workers and also the required trainings that will help them deliver excellent services at all times.
We are quite aware that our customers are key component to the growth and survival of our business hence we are going to continuously engage them to give us ideas on how to serve them better. We will not waste time in diversifying our services; expand our products and service offerings once the need arises.
Check List / Milestone
- Business Name Availability Check: Completed
- Business Registration: Completed
- Opening of Corporate Bank Accounts: Completed
- Securing Point of Sales (POS) Machines: Completed
- Opening Mobile Money Accounts: Completed
- Opening Online Payment Platforms: Completed
- Application and Obtaining Tax Payer’s ID: In Progress
- Application for business license and permit licenses ( Health department license and business license, Fire department permit, Air and water pollution control permit, and Sign permit et al ): Completed
- Purchase of Insurance for the Business: Completed
- Acquiring facility and remodeling the facility: In Progress
- Conducting Feasibility Studies: Completed
- Generating capital from family members: Completed
- Applications for Loan from the bank: In Progress
- writing of business plan: Completed
- Drafting of Employee’s Handbook: Completed
- Drafting of Contract Documents and other relevant Legal Documents: In Progress
- Design of The Company’s Logo: Completed
- Graphic Designs and Printing of Packaging Marketing / Promotional Materials: In Progress
- Recruitment of employees: In Progress
- Purchase of laundry machines and equipment ( washing machines, dryers, industrial irons, ironing board et al ): In Progress
- Purchase of furniture and gadgets (Printers, Telephone, TVs, Sound System, video games, toys, vacuum cleaner, tables and chairs et al): In progress
- Creating Official Website for the Company: Completed
- Creating Awareness for the business both online and in the neighborhood: In Progress
- Health and Safety and Fire Safety Arrangement (License): Secured
- Opening party / launching party planning: In Progress
- Establishing business relationship with vendors – suppliers of all our needed laundry accessories, drinks, and tobacco et al: In Progress
More on B2C Sector
Sorry, we couldn't find a match for " ".
Check your spelling or try a related search term.
- Top-Load Washers
- Front-Load Washers
- Commercial Dryers
- ADA Compliant Dryers
- Stack Dryers
- Stacked Washer Dryer Combos
- Card Operated
- Coin Operated
- Mobile Phone Operated
- Starting a Laundromat
- Multi-Housing
- On Premise Laundry
- Salon and Spa
- Turnout Gear
- Spec Sheets
- Why Work With Us?
- Testimonials
- Specials & Promotions
- GET YOUR FREE LAUNDRY ASSESSMENT
Free Laundromat Business Plan Template
Your guide to starting and operating a laundromat.
A laundromat is a reliable business investment that’s easy to start, flexible, and cash-generating. You can tailor the business to your needs and expectations. Your options in terms of size, location, staffing, and amenities are up to you, and you can add features to generate further revenue, such as vending and entertainment options. It’s your business!
In this free laundromat business plan template, you’ll learn about what to consider to ensure your business runs as smoothly as possible so you can maximize your investment.
Fill out the form to download our free sample business plan for laundromats.
Formulate Your Laundromat Business Plan
Lakeside laundry equipment is proud to carry and represent the following brands....
Laundromat & dry cleaners business plan template
Download this laundromat dry cleaners business plan template in PDF or Word format, or tailor it to your project directly in our business plan software.
Discover our laundromat and dry cleaners business plan template
Our laundromat business plan template gives you the structure to write a professional plan.
Not accustomed to writing business plans? Our laundromat business template will turn a typically challenging process into a total breeze.
Modelled on a complete business plan of a laundromat in Normandy, our template features both the financial forecast and the written part that presents the project, its team, the local market and the business strategy implemented by the management.
Cast your eyes on this template to achieve a better understanding of what your bank and investors would like to see, so that you can create a business plan that meets their expectations.
7 day free trial. No credit card required. Laundromat & dry cleaners business plan template available with paid plans only.
How to use this laundromat and dry cleaners business plan template
Edit the dry cleaners business plan template online, or download it.
There are 3 ways to use this template:
- Edit it online: you can adapt this template to your business idea by changing the text or the financial forecast directly in our business planning software
- Download in PDF: if you're just after a little inspiration, you can download the laundromat business plan template in PDF to read over it
- Download in Word format: want to edit your plan on Word? Simply export the laundromat business plan template to Ms Word (.docx) format
Laundromat and dry cleaners business plan template content
This template includes a complete laundromat and dry cleaners business plan example, with a financial forecast and the following sections:
- Executive summary: the executive summary gives the reader a clear and concise overview of your business idea
- Company: this section lays out the structure of your business, including its location, management team and legal form
- Products and services: here, you'll give an overview of the services or products offered by the company
- Market analysis: the market analysis is where you’ll demonstrate that there is a strong demand for your products and services through a thorough assessment of the industry (customer profile, hot trends, regulation, competition, etc.)
- Strategy: this section highlights the company's game plan when it comes to pricing, marketing and mitigating risks along the way
- Operations: this step lays out the company's operational organisation, including the recruitment plan
- Financial plan: the financial plan includes a table of sources & uses (initial funding plan), and complete financial statements (P&L, balance sheet and cash flow statements).
- Appendices: this part provides the opportunity to include multiple financial appendices generated by our software (debt maturity profile, monthly financial statements, financial analysis, etc.).
7 day free trial. No credit card required. Laundromat and dry cleaners business plan template available with paid plans only.
Executive summary of the laundromat's business plan
The executive summary gives the reader a clear and concise overview of your business idea.
Our dry cleaners and laundromat business plan example's executive summary is formed of the following subsections:
- Business overview: in this subsection, we outline who the laundromat founders are, what legal form they've chosen for the business, and the rationale behind the choice of their location
- Market overview: in this subsection, we summarize the conclusions of the market analysis performed by the laundromat's owners and explain which age group or demographics (students, office workers etc.) they aim to target
- Financial highlights: in this subsection, we give an overview of the forecasted financial performance of the laundromat over the first 3 years of operation
- Our ask: in this subsection, we outline the amount of financing required to start the laundromat and how it's going to be funded (the founders are seeking a bank loan to start their laundromat)
Company overview included in our laundromat business plan sample
This section lays out the structure of your business, including its location, management team and legal form.
Our laundromat business plan template's company section is formed of the following subsections:
- Structure & Ownership: in this subsection, we outline who the laundromat shareholders are and what legal form they've chosen for the business
- Location: in this subsection, we present the area surrounding the location chosen for the business and the layout and main features of the premises
- Management Team: in this subsection, we give an overview of the background of each of the laundromat's founders and explain how they met and why they decided to start a company together
Products and services offered by the laundromat and dry cleaners
In this section, you'll present a list of the services offered by your laundromat (washing, drying etc.) and dry cleaning business.
In our laundromat business plan template products and services section, we cover:
- Dry cleaning services: a selection of services including dry cleaning, ironing, laundry, stain removal and washing sensitive materials
- Self-service laundry: using either an eco-friendly detergent or otherwise when washing clothes
Market analysis for the opening of the laundromat and dry cleaners
The market analysis is where you’ll demonstrate that there is a strong demand for your products and services through a thorough assessment of the industry (customer profile, hot trends, regulation, competition, etc.)
Our laundromat business plan example's market analysis section is formed of the following subsections:
- Demographics and Segmentation: in this subsection, we explore the market in depth. We look at the supply and demand sides both at the national and local level, analyse the hot trends perceived by the founders, and the key statistics that will help the founders build their positioning
- Target market: in this subsection, our founders explain who their ideal customers are (students, office workers etc.) and why they chose to target them
- Competition: in this subsection, we take a look at the direct (laundromats and dry cleaners nearby) and indirect (other ways of washing and drying clothes) local competition to ensure we have a differentiated positioning and that the market is large enough to accommodate the arrival of new laundromat and dry cleaning business
- Regulation: in this subsection, we give an overview of the main regulation applicable to our dry cleaning and laundromat business
7 day free trial. No credit card required. Laundromat and dry cleaning business plan template available with paid plans only.
Setting the strategy for our dry cleaning business
This section highlights the company's game plan when it comes to pricing, marketing and mitigating risks along the way.
Our laundromat business plan template strategy section is formed of the following subsections:
- Pricing: in this subsection, we explain how we set the prices of our main categories of services (dry cleaning, self-service laundry) and the rationale behind our choice
- Marketing plan: in this subsection, we explain what action we'll put in place to build awareness and loyalty among our target market
- Milestones: in this subsection, we give an overview of the main goals we set for ourselves for the next 3 years
- Risks and Mittigants: in this subsection, we perform an assessment of the medium and long-term risks that could jeopardize the financial viability of our laundromat and outline how we intend to mitigate them
Operations section of the dry cleaners and laundromat business plan template
This part lays out the company's operational organisation, including the recruitment plan.
Our laundromat business plan example's operations section is formed of the following subsections:
- Personnel plan: in this subsection, we explain what our opening hours will be and explain the responsibilities of each of our dry cleaner and laundromat's staff member
- Key assets and IP: in this subsection, we list the assets and intellectual property rights which are critical to our business operations and explain how we will secure and protect each of these
- Suppliers: in this subsection, we give an overview of the main suppliers we will use our what commercial terms have been negotiated with them
Financial plan included in our dry cleaner and laundromat business plan template
This section presents the expected financial performance of the laundromat and dry cleaning business over the next 3 years.
Our laundromat and dry cleaners business plan example's financial plan is formed of the following subsections:
- Start-up funding: in this subsection, we list the cost of each item required to launch the dry cleaning business
- Important assumptions: in this subsection, we explain the methodology and the main assumptions used to build the laundromat's financial forecast
- Sales forecast: in this subsection, we detail the expected revenues and growth rate for our laundromat and dry cleaning business in the coming years
- Cost structure: in this subsection, we list all the expenses required for our laundromat and dry cleaning business to operate smoothly
- Projected Profit & Loss statement: in this subsection, we analyse our forecasted P&L and comment on the expected profitability of our laundromat and dry cleaner over the next 3 years
- Projected cash flow statement: in this subsection, we analyse the expected cash generation of the laundromat and dry cleaning business
- Projected balance sheet: in this section we give an analysis of the liquidity and solvability implied from our balance sheet
Appendices of the dry cleaning and laundromat business plan template
This part provides the opportunity to include multiple financial appendices generated by our software (debt maturity profile, monthly financial statements, financial analysis, etc.).
Our laundromat and dry cleaners business plan template's appendices include:
- A Maturity profile chart showing the principal repayments of their loans over the next 3 years
- A monthly cash flow forecast: showing how much cash is being generated or consumed each month over the first 3 years of operations
Laundromat and dry cleaner business plan template sample
Executive summary, business overview.
Lav'Eco will be a self-service laundromat, located in the heart of Caen, close to the main University.
We will provide both washing machines and dryers.
Our machines will be controlled by an electronic system allowing customers to use them without any assistance.
We will also offer: laundry services, dry cleaning, ironing and leather cleaning.
Our laundromat will use only eco-friendly and biodegradable products, to respect the environment whilst also committing to a more traditional method of washing.
Our launderette will be transparent about the brands and products that are used to clean the clothes.
Lav'Eco will be a limited company managed by Marianne D. and Alexandre C. with a share capital of €10,000. The two managers have complementary experience.
Marianne D. worked as a dry cleaner for 8 years for a company in the Caen region before deciding to set up her own business.
Alexandre C. was the manager of a supermarket for 10 years before retraining and setting up his business with Marianne.
The two managers met whilst hiking and have known each other for over a decade.
Market Overview
French Market
The French and their use of washing machines
According to INSEE, 96.2% of households owned a washing machine in 2017. 81.9% of 16-24 year-olds had a washing machine at home compared to 96.9% of 40-59 year-olds.
According to a report by Les Pieds Dans la Toile, the French wash an average of 165 clothes per year and use 60 litres of water for each wash.
The French take water scarcity seriously and look to reduce consumption where possible.
CBNews indicates that the French are adept at "consuming better" at all levels - 79% of households mention that they are looking for better practices to reduce unnecessary water consumption.
Laundromats and dry cleaners in France
Washing clothes involves the use of personal equipment as well as a regular or occasional visit to a launderette or dry cleaner.
This visit is justified for various reasons: not enough space or financial means to buy a washing machine, the need to dry clean certain clothes, tough stains or too much household laundry to wash at home, etc.
The overall market is divided into two categories:
- Dry cleaners that offer dry cleaning, wrinkle removal, dyeing, stain removal, degreasing or even garment repair in some cases
- Self-service launderettes who provide access to washing machines and dryers
INSEE estimated that the laundry and dry cleaners market had a combined turnover of €711 million in 2016.
Local Market
According to INSEE, the city of Caen had a total of 105,403 inhabitants in 2016.
There were 15 laundries and 17 dry cleaners spread throughout the city of Caen and in different districts, equivalent to a ratio of one laundry for every 3,293 inhabitants.
Among these inhabitants, 29,308 students were counted by UNICAEN. Students are the main target of the launderette market, as they are usually in Caen during term times.
Students do not necessarily have enough space or means to invest in a washing machine. Furthermore, renting an unfurnished apartment may mean that the washing machine is often not included.
They then have to go to the nearest laundromat to do their laundry or wash their clothes during weekends if they return home.
According to the Journal du Net, figures for 2016 show that the city had a total of 6,931 businesses.
Office workers and public bodies often use the services of dry cleaners, especially for suits and costumes, representing an opportunity in the local market.
The main employers of administrative staff in Caen include the Prefecture, the CAF du Calvados, Véolia, the Town Hall and the General Council.
Several company concierge services are also present in Caen. These services often offer dry cleaning services that they subcontract to local companies, and can thus enable dry cleaners like ours to expand their customer base beyond their catchment area.
Financial Highlights
We expect to be profitable from our second year of operation with sales of €130,075 and an EBITDA of €5,780 (with a 4.44% margin) for year 2.
We expect to be able to continue to grow our business to reach €137,920 in sales and €11,177 in EBITDA (with a 8.100% margin) by year 3.
We expect positive cash flow generation over the entire plan despite the loss-making situation in year 1. The cash flow generated by the company will be sufficient to cover loan repayments while maintaining sufficient headroom to deal with unforeseen events.
The opening of our laundromat will require an investment of €55,000.
The partners have planned to contribute €35,000 (63% of the total), with a share capital contribution of €10,000 and a director loan of €25,000.
We would like to obtain a loan of €20,000 to finance the remaining amount.
500,000+ entrepreneurs have already used The Business Plan Shop
Easy to get started with and well-guided throughout. Lots of business plan templates to help you and writing is easy because there are explanations at each step of the process.
Quite frankly excellent because I was able to finalize my business plan in less time than expected. This software offers a very coherent and complete approach to writing your project.
It is a very well designed software that allows you to visualise each step of your project, understand if the idea is viable or not and think about the steps needed to start your business.
The software is just impeccable. Of course, it meets the requirements of people starting a business. In addition to having a tool for putting together a proper financial forecast, there is also a tool to help write the business plan.
Try The Business Plan Shop before you buy
There’s only one way to make up your mind about a new service - by trying it out for free. So we’re offering a free trial run on our platform for 7 days.
Learn more about The Business Plan Shop
7 day free trial. No credit card required. Laundromat business plan template available with paid plans only.
Laundromat Dry Cleaners Business Plan Template FAQ
A laundromat business plan is a written document that sets out the commercial, operational and financial objectives of the company over the next 3 to 5 years.
It consists of two main parts:
- A written part that presents, in detail, your laundromat business, the team, your strategy, and your medium-term objectives.
- A financial forecast that highlights the expected profitability of the laundromat and the initial funding requirements.
The lack of business planning is one of the main reasons why more than 50% of startups fail within 5 years. If you're starting a laundromat or dry cleaning business, writing a business plan is a must-have in order to reduce the risk of failure of your project.
Business plans are also required by most lenders and investors in order to secure financing, therefore a business plan is also highly recommended if you're seeking a loan or equity investment for your laundromat or dry cleaning company.
Writing a laundromat or dry cleaner business plan without The Business Plan Shop can be both error-prone and time-consuming - whether you're new to entrepreneurship or experienced:
- You'll need to research the structure of a business plan, what to include in each section, and what key elements investors and lenders expect to see
- You may encounter writer's block (especially if it's the first time you're writing a business plan for your laundromat)
- You'll need to create a financial forecast on a spreadsheet which requires a solid understanding of accounting and financial modelling in order to be done without error
- You'll need to spend hours formatting financial data on Excel or Sheets before it's ready to integrate into your business plan
- Any updates to your dry cleaning business plan or financial forecast will need to be done manually
Luckily for you, The Business Plan Shop's online platform and laundromat and dry cleaning business plan template guide you through every stage of writing a business plan, so that you can spend more time managing and growing your business instead.
Our editor follows a best-in-class structure for professional business plans. Each section and subsection includes examples and instructions to help you, while our business plan templates provide further inspiration if you're stuck.
Our financial forecasting software helps you create a forecast and integrate it into your business plan with ease. Anytime you update your data, your business plan automatically updates.
And with our forecasting software all the calculations are done for you, without errors.
The budget to start and run a laundromat and dry cleaner will depend on the exact concept and location.
A small local laundromat offering simple washing facilities requires a limited investment. A bigger place, offering eco-friendly detergents, a possible social area and a selection of other services including dry cleaning and tough stain removal will require a larger upfront investment and more staff to operate.
As an example, in our laundromat business plan template the total initial funding requirement amounted to €55,000, with the founders contributing €35,000.
In order to assess the exact budget for your laundromat idea, you need to do a financial forecast using a financial projection tool such as the one we offer .
The package we offer at The Business Plan Shop goes way beyond a simple blank template you need to fill. With our platform you get:
- Access to one of the best business plan software on the market
- Access to our laundromat and dry cleaners business plan template which contains a complete example of a written business plan and financial forecast to start the business
- Access to our entire business plan templates library - giving you dozens of examples to take inspiration from
- Access to our financial planning and analysis platform so that you can track the actual performance of your business against what you had planned in your business plan and re-plan easily
But you shouldn't take our word for it: try our solution for free and make your own opinion!
The free trial enables you to try the software for free during 7 days in order to verify that it meets your requirements before buying.
Some features are limited during the free trial, the main limits are:
- You can only create one business plan
- The financials of the first year are visible, but data for other years are hidden
- You can export your plan in PDF but not in Word or CSV
- No access to our business plan templates
You can create your account and start your free trial here .
Access to our template is included with all our paid subscriptions.
Please visit our pricing page to learn about this in more detail.
Other business plan templates and resources to discover
Laundromat Business Plan
Mar 27, 2022
Executive Summary
Overview : Clean attire is required by everybody. Every house does not have access to a washing machine and dryer. Universal Laundromat will provide full-service laundry, drying, and optional folding using high-quality materials to ensure that clothing is thoroughly cleaned and domestic retail products to meet the need for neighborhood convenience. It will differentiate itself from its competition by offering professional, polite, quick, and practical services.
Mission: “To provide great quality and service to our customers by delivering best-in-class laundry room operations.”
Vision: “We want to provide our customers with dryer cleaning and laundry services that are speedier, more efficient, and less expensive.”
Industry Overview:
Laundromats and dry cleaners are firms that provide a range of laundry services. Drop-off and pick-up locations, as well as specialty cleaning services for certain apparel items and textiles, such as curtains, gowns, or furs, may be offered by laundromats and dry-cleaning firms. Customers may utilize coin-operated self-service washers and dryers in laundromats. Laundry machines that accept coins are common in dorms and apartment buildings. Although the most popular services offered by this industry are retail laundry and dry cleaning, some companies also offer other services, including clothes mending and shoe repair, off-site laundry and dry cleaning services for group housing buildings.
Financial Overview:
Business Plan Template & Financial Model
Write your own business plan in a day! This also includes a premium WordPress theme worth $300! This will help you build your own website.
Financial Highlights:
Fund usage:.
Get a Free Template on Email
Get a basic level of guidance for writing your own business plan.
Industry Analysis:
Overview: From 2020 to 2027, the worldwide dry-cleanin g and laundry services market is predicted to increase at a compound annual growth rate (CAGR) of 3.4 percent. The industry is being driven by customers’ increasing usage of dry-cleaning and laundry services, which provide convenience at a fair cost. Increased consumer expenditure on these services is expected to drive market expansion throughout the projected period. Everyone likes to dress in clean and tidy clothing but washing laundry on a regular basis is a chore for the majority of customers. Several people are actively seeking dry-cleaning and laundry services to take care of their filthy garments because of their hectic lives.
Dry-cleaning and laundry services are establishing themselves as dependable and convenient services at a fair price. During the forecast period, the demand for such services is likely to be fueled by a growing worldwide working population, as well as increased expenditure on clothing and cleaning services. In the past several years, laundry has seen a significant shift, from people washing their clothing at home to using coin-operated washing machines to using on-demand services such as pick-up and drop-off. Consumers are valuing convenience, choosing dry-cleaning and laundry services to smoothen their everyday lives because of their hectic lifestyles.
M arket Segmentation:
Application: The dry-cleaning and laundry services industry is divided into residential and commercial segments based on their application. In 2019, the residential application category had a significant market share. It is expected to continue in the projection period. During the projection period, the residential sector is predicted to rise due to an increase in the number of homes with working members across the world, as well as an increase in expenditure on clothing and their cleaning. Furthermore, rising consumer preference for professional cleaning services due to personal hygiene and cleanliness is expected to drive residential sector development.
Service: Laundry, dry cleaning, and duvet cleaning are the three types of services available. In 2019, the laundry category took over half of the market share. Customers’ increased preference for casual clothes and greater washing frequency will outperform laundry services from other categories. Growing consumer awareness of the need for good personal cleanliness is encouraging people to wash their daily clothing on a regular basis. In the projection period, these variables will most likely fuel demand for washing services.
The dry-cleaning industry is predicted to develop significantly in the future years, owing to an increase in professional employees who often wear business attire, like suits and jackets, which cannot be washed with ordinary techniques and must be dry-cleaned with extreme care.
Demand is likely to be driven by the fact that dry cleaning is frequently utilized for other specialty garments, like bridal dresses, throughout the forecast period. The hotel sector and hospitals throughout the world are continuing to expand, necessitating effective laundry and duvet cleaning services, which is projected to boost the market.
Need Funding?
Business Plan for Banks
SBA Business Plan
Market Research
Ready Reports
Order Industry Analysis
IMAGES
VIDEO
COMMENTS
Universal Laundromat laundromat business plan executive summary. ... Not every family can afford a washer and dryer or laundry soap.
For example, give a brief overview of the laundry industry. Detail your direct competitors. Give an overview of your target market. Provide a snapshot of your
Sample from Growthink's Ultimate Laundromat Business Plan Template: [Company Name], located at [insert location here] is a new laundromat providing coin-
Financial Highlights · Washers and dryers: $80,000 · Card system: $40,000 · Water heating system: $5,000 · Three months of overhead expenses (payroll, rent
Things to Consider Before Writing a Laundromat Business Plan · Pick a convenient location. A convenient location is central to your business's success. · Decide
Direct & Indirect Competitors. Cascade Laundromat Cascade Laundromat provides coin operated laundry facilities, as well as wash and fold service
Do you want to start a laundry & dry cleaning service and need to write a plan? If YES, here is a sample laundry business plan template & feasibility
Thumbnail-1-Laundromat-Business-Plan-Template Thinking of starting a laundromat business? Lakeside Laundry Equipment will help you every step of the way
Appendices of the dry cleaning and laundromat business plan template · A Maturity profile chart showing the principal repayments of their loans over the next 3
Business Plan Template & Financial Model. Buy. Write your own business plan in a day! This also includes a premium WordPress theme worth $300!