Print Shop Business Plan Template
Written by Dave Lavinsky
Print Shop Business Plan
Over the past 20+ years, we have helped over 500 entrepreneurs and business owners create business plans to start and grow their print shop companies.
If you’re unfamiliar with creating a print shop business plan, you may think creating one will be a time-consuming and frustrating process. For most entrepreneurs it is, but for you, it won’t be since we’re here to help. We have the experience, resources, and knowledge to help you create a great business plan.
In this article, you will learn some background information on why business planning is important. Then, you will learn how to write a print shop business plan step-by-step so you can create your plan today.
Download our Ultimate Business Plan Template here >
What Is a Business Plan?
A business plan provides a snapshot of your print shop business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans.
Why You Need a Business Plan
If you’re looking to start a print shop business or grow your existing print shop company, you need a business plan. A business plan will help you raise funding, if needed, and plan out the growth of your print shop business to improve your chances of success. Your print shop business plan is a living document that should be updated annually as your company grows and changes.
Sources of Funding for Print Shop Businesses
With regards to funding, the main sources of funding for a print shop business are personal savings, credit cards, bank loans, and angel investors. When it comes to bank loans, banks will want to review your business plan and gain confidence that you will be able to repay your loan and interest. To acquire this confidence, the loan officer will not only want to ensure that your financials are reasonable, but they will also want to see a professional plan. Such a plan will give them the confidence that you can successfully and professionally operate a business. Personal savings and bank loans are the most common funding paths for print shop companies.
How to Write a Business Plan for a Print Shop Business
If you want to start a print shop business or expand your current one, you need a business plan. The guide below details the necessary information for how to write each essential component of your print shop business plan.
Executive Summary
Your executive summary provides an introduction to your business plan, but it is normally the last section you write because it provides a summary of each key section of your plan.
The goal of your executive summary is to quickly engage the reader. Explain to them the kind of print shop business you are running and the status. For example, are you a startup, do you have a print shop business that you would like to grow, or are you operating a chain of print shop businesses?
Next, provide an overview of each of the subsequent sections of your plan.
- Give a brief overview of the print shop industry.
- Discuss the type of print shop business you are operating.
- Detail your direct competitors. Give an overview of your target customers.
- Provide a snapshot of your marketing strategy. Identify the key members of your team.
- Offer an overview of your financial plan.
Company Overview
In your company overview, you will detail the type of print shop business you are operating.
For example, you might specialize in one of the following types of print shop businesses:
- Digital printing : This type of printing is one of the most cost-effective and fast printing processes available today. Electronic files and digital images replace the need for paper, press set-up and ink, which helps reduce the carbon footprint on the earth.
- Offset lithography printing: Used for magazines, circulars, brochures and books, this type of print shop specializes in larger volumes and includes traditional methods of binding.
- Screen printing: Any material that is not flat is a candidate for screen printing: shirts, hats, fabric bags, etc. Screen printing forces ink through a screening process that is replicated onto fabric or other materials used.
- 3D printing: This type of printing is performed through design, initiated by a computer program, followed by the print process in a 3D printer. The 3D printer is calibrated and outfitted with special plastics to fulfill the specifications of the 3D computer program.
In addition to explaining the type of print shop business you will operate, the company overview needs to provide background on the business.
Include answers to questions such as:
- When and why did you start the business?
- What milestones have you achieved to date? Milestones could include the number of printing projects completed, the amount of revenue earned, or reaching X number of clients served, etc.
- Your legal business Are you incorporated as an S-Corp? An LLC? A sole proprietorship? Explain your legal structure here.
Industry Analysis
In your industry or market analysis, you need to provide an overview of the print shop industry.
While this may seem unnecessary, it serves multiple purposes.
First, researching the print shop industry educates you. It helps you understand the market in which you are operating.
Secondly, market research can improve your marketing strategy, particularly if your analysis identifies market trends.
The third reason is to prove to readers that you are an expert in your industry. By conducting the research and presenting it in your plan, you achieve just that.
The following questions should be answered in the industry analysis section of your print shop business plan:
- How big is the print shop industry (in dollars)?
- Is the market declining or increasing?
- Who are the key competitors in the market?
- Who are the key suppliers in the market?
- What trends are affecting the industry?
- What is the industry’s growth forecast over the next 5 – 10 years?
- What is the relevant market size? That is, how big is the potential target market for your print shop business? You can extrapolate such a figure by assessing the size of the market in the entire country and then applying that figure to your local population.
Customer Analysis
The customer analysis section of your print shop business plan must detail the customers you serve and/or expect to serve.
The following are examples of customer segments: individuals, schools, charitable organizations, corporations, and innovators.
As you can imagine, the customer segment(s) you choose will have a great impact on the type of print shop business you operate. Clearly, individuals would respond to different marketing promotions than corporations, for example.
Try to break out your target customers in terms of their demographic and psychographic profiles. With regards to demographics, including a discussion of the ages, genders, locations, and income levels of the potential customers you seek to serve.
Psychographic profiles explain the wants and needs of your target customers. The more you can recognize and define these needs, the better you will do in attracting and retaining your customers.
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Competitive Analysis
Your competitive analysis should identify the indirect and direct competitors your business faces and then focus on the latter.
Direct competitors are other print shop businesses.
Indirect competitors are other options that customers have to purchase from that aren’t directly competing with your product or service. Stores that house copy machines or overseas service companies may be examples of indirect competitors. You will want to mention any direct competition, as well.
For each direct competitor, provide an overview of their business and document their strengths and weaknesses. Unless you once worked at your competitors’ businesses, it will be impossible to know everything about them. But you should be able to find out key things about them such as
- What types of customers do they serve?
- What type of print shop business are they?
- What is their pricing (premium, low, etc.)?
- What are they good at?
- What are their weaknesses?
With regards to the last two questions, think about your answers from the customers’ perspective. And don’t be afraid to ask your competitors’ customers what they like most and least about them.
The final part of your competitive analysis section is to document your areas of competitive advantage. For example:
- Will you provide bundled services including printing and binding?
- Will you offer large 3D printing projects that your competition doesn’t?
- Will you provide better customer service?
- Will you offer better pricing?
Think about ways you will outperform your competition and document them in this section of your plan.
Marketing Plan
Traditionally, a marketing plan includes the four P’s: Product, Price, Place, and Promotion. For a print shop business plan, your marketing strategy should include the following:
Product : In the product section, you should reiterate the type of print shop company that you documented in your company overview. Then, detail the specific products or services you will be offering. For example, will you provide cover design, book layout and digital printing to create a niche service for authors?
Price : Document the prices you will offer and how they compare to your competitors. Essentially in the product and price sub-sections of your plan, you are presenting the products and/or services you offer and their prices.
Place : Place refers to the site of your print shop company. Document where your company is situated and mention how the site will impact your success. For example, is your print shop business located in a busy retail district, a business district, a standalone office, or purely online? Discuss how your site might be the ideal location for your customers.
Promotions : The final part of your print shop marketing plan is where you will document how you will drive potential customers to your location(s). The following are some promotional methods you might consider:
- Advertise in local papers, radio stations and/or magazines
- Reach out to websites
- Distribute flyers
- Engage in email marketing
- Advertise on social media platforms
- Improve the SEO (search engine optimization) on your website for targeted keywords
Operations Plan
While the earlier sections of your business plan explained your goals, your operations plan describes how you will meet them. Your operations plan should have two distinct sections as follows.
Everyday short-term processes include all of the tasks involved in running your print shop business, including answering calls, planning and providing printed items or 3D printed items, billing customers and assisting with maintenance of equipment, etc.
Long-term goals are the milestones you hope to achieve. These could include the dates when you expect to book your Xth print project , or when you hope to reach $X in revenue. It could also be when you expect to expand your print shop business to a new city.
Management Team
To demonstrate your print shop business’ potential to succeed, a strong management team is essential. Highlight your key players’ backgrounds, emphasizing those skills and experiences that prove their ability to grow a company.
Ideally, you and/or your team members have direct experience in managing print shop businesses. If so, highlight this experience and expertise. But also highlight any experience that you think will help your business succeed.
If your team is lacking, consider assembling an advisory board. An advisory board would include 2 to 8 individuals who would act as mentors to your business. They would help answer questions and provide strategic guidance. If needed, look for advisory board members with experience in managing a print shop business or successfully running a small co-op of screen printers.
Financial Plan
Your financial plan should include your 5-year financial statement broken out both monthly or quarterly for the first year and then annually. Your financial statements include your income statement, balance sheet, and cash flow statements.
Income Statement
An income statement is more commonly called a Profit and Loss statement or P&L. It shows your revenue and then subtracts your costs to show whether you turned a profit or not.
In developing your income statement, you need to devise assumptions. For example, will you see 5 new customers per day, and/or offer discounted packaged pricing? And will sales grow by 2% or 10% per year? As you can imagine, your choice of assumptions will greatly impact the financial forecasts for your business. As much as possible, conduct research to try to root your assumptions in reality.
Balance Sheets
Balance sheets show your assets and liabilities. While balance sheets can include much information, try to simplify them to the key items you need to know about. For instance, if you spend $50,000 on building out your print shop business, this will not give you immediate profits. Rather it is an asset that will hopefully help you generate profits for years to come. Likewise, if a lender writes you a check for $50,000, you don’t need to pay it back immediately. Rather, that is a liability you will pay back over time.
Cash Flow Statement
Your cash flow statement will help determine how much money you need to start or grow your business, and ensure you never run out of money. What most entrepreneurs and business owners don’t realize is that you can turn a profit but run out of money and go bankrupt.
When creating your Income Statement and Balance Sheets be sure to include several of the key costs needed in starting or growing a print shop business:
- Cost of equipment and office supplies
- Payroll or salaries paid to staff
- Business insurance
- Other start-up expenses (if you’re a new business) like legal expenses, permits, computer software, and equipment
Attach your full financial projections in the appendix of your plan along with any supporting documents that make your plan more compelling. For example, you might include your office location lease or a list of corporations on a monthly printing contract.
Writing a business plan for your print shop business is a worthwhile endeavor. If you follow the template above, by the time you are done, you will truly be an expert. You will understand the print shop industry, your competition, and your customers. You will develop a marketing strategy and will understand what it takes to launch and grow a successful print shop business.
Print Shop Business Plan FAQs
What is the easiest way to complete my print shop business plan.
Growthink's Ultimate Business Plan Template allows you to quickly and easily write your print shop business plan.
How Do You Start a Print Shop Business?
Starting a Print Shop business is easy with these 14 steps:
- Choose the Name for Your Print Shop Business
- Create Your Print Shop Business Plan
- Choose the Legal Structure for Your Print Shop Business
- Secure Startup Funding for Your Print Shop Business (If Needed)
- Secure a Location for Your Business
- Register Your Print Shop Business with the IRS
- Open a Business Bank Account
- Get a Business Credit Card
- Get the Required Business Licenses and Permits
- Get Business Insurance for Your Print Shop Business
- Buy or Lease the Right Print Shop Business Equipment
- Develop Your Print Shop Business Marketing Materials
- Purchase and Setup the Software Needed to Run Your Print Shop Business
- Open for Business
Where Can I Download a Free Business Plan Template PDF?
Click here to download the pdf version of our basic business plan template.
Our free business plan template pdf allows you to see the key sections to complete in your plan and the key questions that each must answer. The business plan pdf will definitely get you started in the right direction.
We do offer a premium version of our business plan template. Click here to learn more about it. The premium version includes numerous features allowing you to quickly and easily create a professional business plan. Its most touted feature is its financial projections template which allows you to simply enter your estimated sales and growth rates, and it automatically calculates your complete five-year financial projections including income statements, balance sheets, and cash flow statements. Here’s the link to our Ultimate Business Plan Template.
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Since 1999, Growthink has developed business plans for thousands of companies who have gone on to achieve tremendous success. Click here to see how a Growthink business plan writer can create your business plan for you.
Free PDF Business Plan Templates and Samples
Smartsheet Contributor Joe Weller
September 9, 2020
We’ve gathered the most useful collection of business plan PDF templates and samples, including options for organizations of any size and type.
On this page, you’ll find free PDF templates for a simple business plan , small business plan , startup business plan , and more.
Simple Business Plan PDF Templates
These simple business plan PDF templates are ready to use and customizable to fit the needs of any organization.
Simple Business Plan Template PDF
This template contains a traditional business plan layout to help you map out each aspect, from a company overview to sales projections and a marketing strategy. This template includes a table of contents, as well as space for financing details that startups looking for funding may need to provide.
Download Simple Business Plan Template - PDF
Lean Business Plan Template PDF
This scannable business plan template allows you to easily identify the most important elements of your plan. Use this template to outline key details pertaining to your business and industry, product or service offerings, target customer segments (and channels to reach them), and to identify sources of revenue. There is also space to include key performance metrics and a timeline of activities.
Download Lean Business Plan Template - PDF
Simple 30-60-90 Day Business Plan Template PDF
This template is designed to help you develop and implement a 90-day business plan by breaking it down into manageable chunks of time. Use the space provided to detail your main goals and deliverables for each timeframe, and then add the steps necessary to achieve your objectives. Assign task ownership and enter deadlines to ensure your plan stays on track every step of the way.
Download Simple 30-60-90 Day Business Plan Template
PDF | Smartsheet
One-Page Business Plan PDF Templates
The following single page business plan templates are designed to help you download your key ideas on paper, and can be used to create a pitch document to gain buy-in from partners, investors, and stakeholders.
One-Page Business Plan Template PDF
Use this one-page template to summarize each aspect of your business concept in a clear and concise manner. Define the who, what, why, and how of your idea, and use the space at the bottom to create a SWOT analysis (strengths, weaknesses, opportunities, and threats) for your business.
Download One-Page Business Plan Template
If you’re looking for a specific type of analysis, check out our collection of SWOT templates .
One-Page Lean Business Plan PDF
This one-page business plan template employs the Lean management concept, and encourages you to focus on the key assumptions of your business idea. A Lean plan is not stagnant, so update it as goals and objectives change — the visual timeline at the bottom is ideal for detailing milestones.
Download One-Page Lean Business Plan Template - PDF
One-Page 30-60-90 Day Business Plan Template
Use this business plan template to identify main goals and outline the necessary activities to achieve those goals in 30, 60, and 90-day increments. Easily customize this template to fit your needs while you track the status of each task and goal to keep your business plan on target.
Download One-Page 30-60-90 Day Business Plan Template
For additional single page plans, including an example of a one-page business plan , visit " One-Page Business Plan Templates with a Quick How-To Guide ."
Small Business Plan PDF Templates
These business plan templates are useful for small businesses that want to map out a way to meet organizational objectives, including how to structure, operate, and expand their business.
Simple Small Business Plan Template PDF
A small business can use this template to outline each critical component of a business plan. There is space to provide details about product or service offerings, target audience, customer reach strategy, competitive advantage, and more. Plus, there is space at the bottom of the document to include a SWOT analysis. Once complete, you can use the template as a basis to build out a more elaborate plan.
Download Simple Small Business Plan Template
Fill-In-the-Blank Small Business Plan Template PDF
This fill-in-the-blank template walks you through each section of a business plan. Build upon the fill-in-the-blank content provided in each section to add information about your company, business idea, market analysis, implementation plan, timeline of milestones, and much more.
Download Fill-In-the-Blank Small Business Plan Template - PDF
One-Page Small Business Plan Template PDF
Use this one-page template to create a scannable business plan that highlights the most essential parts of your organization’s strategy. Provide your business overview and management team details at the top, and then outline the target market, market size, competitive offerings, key objectives and success metrics, financial plan, and more.
Download One-Page Business Plan for Small Business - PDF
Startup Business Plan PDF Templates
Startups can use these business plan templates to check the feasibility of their idea, and articulate their vision to potential investors.
Startup Business Plan Template
Use this business plan template to organize and prepare each essential component of your startup plan. Outline key details relevant to your concept and organization, including your mission and vision statement, product or services offered, pricing structure, marketing strategy, financial plan, and more.
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Sample 30-60-90 Day Business Plan for Startup
Startups can use this sample 30-60-90 day plan to establish main goals and deliverables spanning a 90-day period. Customize the sample goals, deliverables, and activities provided on this template according to the needs of your business. Then, assign task owners and set due dates to help ensure your 90-day plan stays on track.
Download Sample 30-60-90 Day Business Plan for Startup Template
For additional resources to create your plan, visit “ Free Startup Business Plan Templates and Examples .”
Nonprofit Business Plan PDF Templates
Use these business plan PDF templates to outline your organization’s mission, your plan to make a positive impact in your community, and the steps you will take to achieve your nonprofit’s goals.
Nonprofit Business Plan Template PDF
Use this customizable PDF template to develop a plan that details your organization’s purpose, objectives, and strategy. This template features a table of contents, with room to include your nonprofit’s mission and vision, key team and board members, program offerings, a market and industry analysis, promotional plan, financial plan, and more. This template also contains a visual timeline to display historic and future milestones.
Download Nonprofit Business Plan Template - PDF
One-Page Business Plan for Nonprofit Organization PDF
This one-page plan serves as a good starting point for established and startup nonprofit organizations to jot down their fundamental goals and objectives. This template contains all the essential aspects of a business plan in a concise and scannable format, including the organizational overview, purpose, promotional plan, key objectives and success metrics, fundraising goals, and more.
Download One-Page Business Plan for Nonprofit Organization Template - PDF
Fill-In-the-Blank Business Plan PDF Templates
Use these fill-in-the-blank templates as a foundation for creating a comprehensive roadmap that aligns your business strategy with your marketing, sales, and financial goals.
Simple Fill-In-the-Blank Business Plan PDF
The fill-in-the-blank template contains all the vital parts of a business plan, with sample content that you can customize to fit your needs. There is room to include an executive summary, business description, market analysis, marketing plan, operations plan, financial statements, and more.
Download Simple Fill-In-the-Blank Business Plan Template - PDF
Lean Fill-In-the-Blank Business Plan PDF
This business plan is designed with a Lean approach that encourages you to clarify and communicate your business idea in a clear and concise manner. This single page fill-in-the-blank template includes space to provide details about your management team, the problem you're solving, the solution, target customers, cost structure, and revenue streams. Use the timeline at the bottom to produce a visual illustration of key milestones.
Download Fill-In-the-Blank Lean Business Plan Template - PDF
For additional resources, take a look at " Free Fill-In-the-Blank Business Plan Templates ."
Sample Business Plan PDF Templates
These sample business plan PDF templates can help you to develop an organized, thorough, and professional business plan.
Business Plan Sample
This business plan example demonstrates a plan for a fictional food truck company. The sample includes all of the elements in a traditional business plan, which makes it a useful starting point for developing a plan specific to your business needs.
Download Basic Business Plan Sample - PDF
Sample Business Plan Outline Template
Use this sample outline as a starting point for your business plan. Shorten or expand the outline depending on your organization’s needs, and use it to develop a table of contents for your finalized plan.
Download Sample Business Plan Outline Template - PDF
Sample Business Financial Plan Template
Use this sample template to develop the financial portion of your business plan. The template provides space to include a financial overview, key assumptions, financial indicators, and business ratios. Complete the break-even analysis and add your financial statements to help prove the viability of your organization’s business plan.
Download Business Financial Plan Template
PDF | Smartsheet
For more free, downloadable templates for all aspects of your business, check out “ Free Business Templates for Organizations of All Sizes .”
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Home » Business Plans » B2C Sector
How to Write a Digital Print Shop Business Plan [Sample Template]
Are you about starting a digital print shop? If YES, here is a complete sample digital printing business plan template & feasibility report you can use for FREE . Printing shop business does pretty well if it is properly located in the right location.
It has been proven over and over again that a printing hubs and commercial centers are indeed a thriving location for a printing shop. This is the reason why any entrepreneur who is interested in starting a printing shop business will be willing to pay much to locate the business in any of the locations stated above.
A Sample Digital Printing Shop Business Plan Template
Table of Content
1. Industry Overview
3. our products and services, 4. our mission and vision statement, 5. job roles and responsibilities, 6. swot analysis, 8. our target market, 9. sales and marketing strategy, 10. sales forecast, 11. publicity and advertising strategy, 12. our pricing strategy, 14. sustainability and expansion strategy.
Operators in the printing industry mainly print on paper, textile products, metal, glass, plastic and other materials, excluding fabric. Printing shops engage in a variety of printing processes which include lithographic, gravure, screen, flexographic, digital and letterpress.
It is important to state that this industry does not include publishers that also perform printing, nor does it comprise companies that perform pre-press or post – press services without traditional printing.
A close study of the Printing industry shows that the industry has been struggling over the last half a decade due to the fact that digital products and services have increasingly displaced traditional printed materials. Printers were historically central to both publishing and advertising; though, over the past 20 years, rapid technological change has toppled both markets and sent the industry into structural decline.
It was predicted that going forward, the printing industry will continue to struggle as digital media replaces traditional paper products. In the interim, profit margins are expected to slightly increase, mainly due to a drop in labor expenses as a result of industry consolidation.
The Printing Industry is indeed a very large industry and pretty much active in all the parts of the world. Statistics has it that in the united states of America alone the industry rakes in a whooping sum of billion annually. There are about 48,698 registered and licensed printing shops scattered all across the length and breadth of the United States and they are responsible for employing about 458,145 people.
The industry is projected to enjoy -0.2 percent annual growth within 2011 and 2016. It is important to state that the establishments with the dominant market share in the printing industry in the United States are Quad / Graphics and R.R. Donnelley and Sons.
Research carried out by IBISWORLD shows that the Printing industry’s long-term struggles have continued over the past five years as digital products and services have increasingly displaced traditional printed materials. Printers were historically central to both publishing and advertising, yet over the past two decades, rapid technological change has upended both markets and sent the industry into structural decline.
The report further states that the migration of media content and ad dollars to digital platforms has only accelerated since 2011, precipitously reducing demand for the Printing industry. Amid this trend, industry revenue is expected to decline at an annualized rate of 0.2 percent over the five years to 2016 to $85.7 billion.
If you are looking towards starting your own printing business, then you should endeavor to learn the trade. The truth is that the technology and processes involve in this line of business is one that will require a period of time (months) to learn.
Over and above, the printing industry is pretty much open to new entrepreneurs and investors to come in and build a successful business. But they must first and foremost ensure that they conduct thorough feasibility studies and market survey before situating the business in any location. This is very important because if this type of business is better located in an area that has available market for its services.
2. Executive Summary
F.F Robin & Sons® Printing™, LLC is a standard and registered printing company. We have been able to secure a standard and well – positioned office facility in a busy business district in Los Angeles – California. We are a world class printing company that is set to compete in the highly competitive printing industry not only in the United States market, but also in the global market.
F.F Robin & Sons® Printing™, LLC will be involved in the all aspect of printing services such as commercial lithographic printing, commercial gravure printing, commercial flexographic printing, commercial screen printing. Quick printing, digital printing, manifold business forms printing, book printing, blank book, loose-leaf binders and devices and other related printing services.
Our business goal is to become one of the leading printing companies in the United States and we will make sure that every printing job that leaves our printing press can favorable compete with the best in the industry. Our workers are going to be selected from a pool of talented and highly creative professional printers in and around Los Angeles – California and also from any part of the United States as the business grows.
We will make sure that we take all the members of our workforce through the required trainings that will position them to meet the expectation of the company and to compete with leading printing companies in the United States and throughout the globe.
At F.F Robin & Sons® Printing™, LLC our client’s best interest come first, and everything we do will be guided by our values and professional ethics. We will ensure that we hold ourselves accountable to the highest standards by delivering excellent and neat jobs and also meeting our client’s needs precisely and completely.
We will cultivate a working environment that provides a human, sustainable approach to earning a living, and living in our world, for our partners, employees and for our clients. F.F Robin & Sons® Printing™, LLC is a private business that is owned and managed by Mr. Felix F. Robin and his immediate family members.
F.F Robin studied Printing Technology from Illinois Institute of Technology and he has well over 10 years of hands on experience working with one of the leading printing companies in the United States of America. He will be bringing his wealth of experience to grow F.F Robin & Sons® Printing™, LLC to become a national brand.
F.F Robin & Sons® Printing™, LLC was established with the aim of maximizing profits in the Printing industry. We want to compete favorably with the leading printing companies in the United States of America which is why we have but in place a competent quality assurance team that will ensure that all our printing jobs and other related printing services rendered meet and even surpass our customers’ expectations and match – up with international best practices.
We will work hard to ensure that F.F Robin & Sons® Printing™, LLC is not just accepted in Los Angeles – California but also nationally throughout the United States of America. Our service offerings are listed below;
- Commercial lithographic printing
- Commercial gravure printing
- Commercial flexographic printing
- Commercial screen printing
- Quick printing
- Digital printing
- Manifold business forms printing
- Book printing
- Blank book, loose-leaf binders and devices
- Other related printing services
- Our vision is to establish a standard and world class printing company whose services and brand will not only be accepted in Los Angeles – California but also throughout the United States of America and the global market.
- Our mission is to build a world class printing company that will be known to execute top notch printing projects and to become the number one choice for branding, advertising and promotion agencies and other stake holder in the industry.
- We want to build a printing company that can favorably compete with other leading brands in the industry.
Our Business Structure
F.F Robin & Sons® Printing™, LLC is a printing company that intend starting small in Los Angeles – California, but hope to grow big in order to compete favorably with leading printing companies in the industry both in the United States and on a global stage.
We are aware of the importance of building a solid business structure that can support the picture of the kind of world class business we want to own. This is why we are committed to only hire the best hands within our area of operations.
At F.F Robin & Sons® Printing™, LLC, we will ensure that we hire people that are qualified, hardworking, creative, customer centric and are ready to work to help us build a prosperous business that will benefit all the stake holders (the owners, workforce, and customers).
As a matter of fact, profit-sharing arrangement will be made available to all our senior management staff and it will be based on their performance for a period of five years or more as agreed by the board of trustees of the company. In view of the above, we have decided to hire qualified and competent hands to occupy the following positions;
- Chief Executive Officer
- Creative Director
- Human Resources and Admin Manager
- Sales and Marketing Executive
Printing Machine Operators
Client Service Executive
Chief Executive Officer – CEO:
- Increases management’s effectiveness by recruiting, selecting, orienting, training, coaching, counseling, and disciplining managers; communicating values, strategies, and objectives; assigning accountabilities; planning, monitoring, and appraising job results; developing incentives; developing a climate for offering information and opinions; providing educational opportunities.
- Creates, communicates, and implements the organization’s vision, mission, and overall direction – i.e. leading the development and implementation of the overall organization’s strategy.
- Responsible for fixing prices and signing business deals
- Responsible for providing direction for the business
- Responsible for signing checks and documents on behalf of the company
- Evaluates the success of the organization.
Creative Director:
- Serves as project manager of the organization; works directly with employees
- Responsible for designing and approving concepts for printing of materials for client
- Develops strategic plan by studying technological and financial opportunities; presenting assumptions; recommending objectives.
- Accomplishes subsidiary objectives by establishing plans, budgets, and results measurements; allocating resources; reviewing progress; making mid-course corrections.
- Coordinates efforts by establishing procurement, production, marketing, field, and technical services policies and practices; coordinating actions with corporate staff.
- Builds company image by collaborating with customers, government, community organizations, and employees; enforcing ethical business practices.
- Maintains quality service by establishing and enforcing organization standards.
- Maintains professional and technical knowledge by attending educational workshops; reviewing professional publications / journals; establishing personal networks; benchmarking state-of-the-art practices; participating in professional societies.
- Makes certain that production and development department perform efficiently, coordinate employee efforts, and facilitate communications between management and printing machine operators and rapid prototyping specialist
- Ensures that the organization work in line with international best practices.
Admin and HR Manager
- Responsible for overseeing the smooth running of HR and administrative tasks for the organization
- Designs job descriptions with KPI to drive performance management for clients
- Regularly hold meetings with key stakeholders to review the effectiveness of HR Policies, Procedures and Processes
- Maintains office supplies by checking stocks; placing and expediting orders; evaluating new products.
- Ensures operation of equipment by completing preventive maintenance requirements; calling for repairs.
- Defines job positions for recruitment and managing interviewing process
- Carries out staff induction for new team members
- Responsible for training, evaluation and assessment of employees
- Responsible for arranging travel, meetings and appointments
- Updates job knowledge by participating in educational opportunities; reading professional publications; maintaining personal networks; participating in professional organizations.
- Oversee the smooth running of the daily office activities.
Sales and Marketing Manager
- Manages external research and coordinate all the internal sources of information to retain the organizations’ best customers and attract new ones
- Models demographic information and analyze the volumes of transactional data generated by customer
- Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of development projects.
- Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
- Responsible for handling business research, market surveys and feasibility studies for clients
- Responsible for supervising implementation, advocate for the customer’s needs, and communicate with clients
- Develops, executes and evaluates new plans for expanding increase sales
- Creates new markets cum businesses for the organization
- Empowers and motivates the sales team to meet and surpass agreed targets
Accountant / Cashier:
- Responsible for preparing financial reports, budgets, and financial statements for the organization
- Provides managements with financial analyses, development budgets, and accounting reports; analyzes financial feasibility for the most complex proposed projects; conducts market research to forecast trends and business conditions.
- Responsible for financial forecasting and risks analysis.
- Performs cash management, general ledger accounting, and financial reporting for one or more properties.
- Responsible for developing and managing financial systems and policies
- Responsible for administering payrolls
- Ensures compliance with taxation legislation
- Handles all financial transactions for F.F Robin & Sons® Printing™, LLC
- Serves as internal auditor for F.F Robin & Sons® Printing™, LLC
- In charge of handling commercial lithographic printing, commercial gravure printing, commercial flexographic printing, commercial screen printing. Quick printing, digital printing manifold business forms printing, book printing, blank book, loose-leaf binders and devices and other related printing services.
- Liaises with clients to determine their requirement and budget
- Working to a brief, which details what the space will be used for, and finding out the client’s personal ideas and requirements
- Responsible for creating patterns and operating printing machines cum equipment
- Responsible for developing detailed designs and choosing materials
- Responsible for preparing drafts or material based on an agreement brief.
- Researches and advices the organization on style, genre and other trendy info as it relates to printing et al.
- Welcomes clients and visitors by greeting them in person or on the telephone; answering or directing inquiries.
- Ensures that all contacts with clients (e-mail, walk-In center, SMS or phone) provides the client with a personalized customer service experience of the highest level
- Through interaction with clients on the phone, uses every opportunity to build client’s interest in the company’s products and services
- Manages administrative duties assigned by the HR manager in an effective and timely manner
- Consistently stays abreast of any new information on the organizations’ products, promotional campaigns etc. to ensure accurate and helpful information is supplied to potential clients when they make enquiries
- Receives parcels / documents for the company
- Distributes mails in the organization
- Handles any other duties as assigned by the human resources and admin manager.
We are quite aware that there are several printing companies both large and small in the United States of America which is why we are following the due process of establishing a business so as to compete favorable with them.
We know that if a proper SWOT analysis is conducted for our business, we will be able to position our business to maximize our strength, leverage on the opportunities that will be available to us, mitigate our risks and be welled equipped to confront our threats.
F.F Robin & Sons® Printing™, LLC employed the services of a core professional in the area of business consulting and structuring to assist our organization in building a well – structured printing business that can favorably compete in the highly competitive printing industry in the United States and the world at large.
Part of what the team of business consultant did was to work with the management of our organization in conducting a SWOT analysis for F.F Robin & Sons® Printing™, LLC. Here is a summary from the result of the SWOT analysis that was conducted on behalf of F.F Robin & Sons® Printing™, LLC;
Our core strength lies in the power of our team; our workforce. We have a team of creative and highly proficient professional printers, a team with excellent qualifications and experience in various niche areas in the printing industry.
Aside from the synergy that exists in our carefully selected professional printers and support staff members, we have some of the latest and efficient printing machines and equipment and of course our work output and services will be guided by international best practices in the industry.
As a new printing company in Los Angeles – California, it might take some time for our organization to break into the market and gain acceptance especially from the government and other high profile clients in the already saturated and highly competitive printing and industry; that is perhaps our major weakness. Another weakness is that we may not have the required cash to promote our business the way we would want to.
- Opportunities:
Beyond every reasonable doubt, the opportunities in the printing industry are massive considering the number of individuals and corporate organizations that would need the services of standard printing companies. As a standard printing company, we are ready to take advantage of any opportunity that is available in the industry.
Just like any other business, one of the major threats that we are likely going to face is economic downturn. It is a fact that economic downturn affects purchasing / spending power.
Another threat that may likely confront us is the arrival of a new printing shop or even a 3D printing and rapid prototyping services company in same location where our target market exists and who may want to adopt same Business model like us. We are not ruling out the fact that unfavorable government policy can also affect our business.
7. MARKET ANALYSIS
- Market Trends
The trend in the Printing industry shows that the industry has been struggling over the last half a decade due to the fact that digital products and services have increasingly displaced traditional printed materials. Printers were historically central to both publishing and advertising; though, over the past 20 years, rapid technological change has toppled both markets and sent the industry into structural decline.
The Printing industry over time has experienced rapid growth and this is due to rapid technological advancements, falling costs and new uses for printing technology. Going forward, the demand for printing service and of course the revenue generated is projected to increase rapidly.
As a printing company with the aspiration to favorably compete in the industry, you are expected to keep tab with new trends and products that are always coming up in the industry. It is important to state that in recent time, for a printing company to continue to stay in business and grow, they must continue to come up with highly creative design and concepts and also engage in other printing related services.
Before starting our printing company, we are certain that there is a wide range of both corporate and individual clients who cannot successfully carry out promotions and branding of their products and services without hiring the services of a standard printing company like ours.
We will ensure that we develop strategic pacts with corporate organizations, advertising and branding agencies, and religious organizations et al. This will give us several options to generate revenue for our company. In view of that, we have created strategies that will enable us reach out to various corporate organizations and individual who we know can’t afford to do without our services.
We have conducted our market research and survey and we will ensure that all our printing services are well accepted in the market place. Below is a list of the people and organizations that we have specifically market our products and services to;
- Banks, Insurance Companies and other related Financial Institutions
- Blue Chips Companies
- Corporate Organizations
- Manufacturers and Distributors
- Real Estate Owners, Developers, and Contractors
- Research and Development Companies
- The Government (Public Sector)
- Schools (High Schools, Colleges and Universities)
- Celebrities, Politicians, Public Figures and Public Speakers
- Sport Organizations
- Religious Organizations
- Political Parties
- Television Stations
- Printing Press (Publishing Houses) and Authors
- Branding and Advertising agencies
- Aspiring celebrities
- Entrepreneurs and Start – Ups
Our competitive advantage
It is a fact that the competition in the printing industry is getting stiffer by the day, you have to be highly creative and come up with appealing designs and concepts and very neat jobs in order to survive in the industry.
The printing industry is indeed a profitable and at the same time a highly competitive industry; it enjoys strong demand as organizations and individuals continue to print materials for promotional purposes. Clients will only hire your services if they know that they can get nothing but the best from you.
We are quite aware that to be highly competitive in the printing industry means that you are not only expected to be able to deliver consistent and highly creative designs, but you must be able to meet set targets. No one would want to continue to hire your services if don’t always meet up with the target date of completion of projects.
Our competitive advantage lies in the power of our team; our workforce. We have a team of creative and highly proficient professional printers, a team with excellent qualifications and experience in various niche areas in the printing industry.
Aside from the synergy that exists in our carefully selected professional printers and other support staff members, we have some of the latest and efficient printing machines and equipment and of course our work output and services will be guided by international best practices in the industry.
Lastly, all our employees will be well taken care of, and their welfare package will be among the best within our category (startups printing companies in the United States) in the industry. It will enable them to be more than willing to build the business with us and help deliver our set goals and achieve all our business aims and objectives.
- Sources of Income
F.F Robin & Sons® Printing™, LLC is established with the aim of maximizing profits in the printing industry and we are going to go all the way to ensure that we do all it takes to meet and surpass the expectations of all our clients. F.F Robin & Sons® Printing™, LLC will generate income by offering the following printing services and other printing related services;
One thing is certain, there would always be corporate organization and individual who would need the services of printing companies whenever they have to conduct promotions and branding and also other related printing services.
We are well positioned to take on the available market in the printing industry and we are quite optimistic that we will meet our set target of generating enough income / profits from the first six month of operations and grow our printing company to enviable heights.
We have been able to critically examine the printing services market and we have analyzed our chances in the industry and we have been able to come up with the following sales forecast. The sales projections are based on information gathered on the field and some assumptions that are peculiar to similar startups in Los Angeles – California.
Below are the sales projections for F.F Robin & Sons® Printing™, LLC, it is based on the location of our business and of course the wide range of our printing services and target market;
- First Fiscal Year-: $250,000
- Second Fiscal Year-: $400,000
- Third Fiscal Year-: $750,000
N.B : This projection is done based on what is obtainable in the industry and with the assumption that there won’t be any major economic meltdown and there won’t be any major competitor offering same printing services or even 3D printing and rapid prototyping services as we do within same location. Please note that the above projection might be lower and at the same time it might be higher.
- Marketing Strategy and Sales Strategy
We are not ignorant of the fact that there are stiffer competitions in the printing industry; there are loads of printing shops and even 3D printing and rapid prototyping services companies jostling for contracts; which is why we have been able to hire some of the best marketing experts to handle our sales and marketing.
Our sales and marketing team will be recruited based on their vast experience in the general printing industry and they will be trained on a regular basis so as to be well equipped to meet their set targets and the overall business goal of F.F Robin & Sons® Printing™, LLC.
Our goal is to grow F.F Robin & Sons® Printing™, LLC to become one of the leading printing companies in the United States of America which is why we have mapped out strategies that will help us take advantage of the available market and grow to become a major force to reckon with not only in Los Angeles – California but also in other cities in the United States of America.
F.F Robin & Sons® Printing™, LLC is set to make use of the following marketing and sales strategies to attract clients and win printing contracts;
- Introduce our printing company by sending introductory letters alongside our brochure to corporate organizations, advertising and branding agencies, religious organizations and key stake holders.
- Promptness in bidding for printing contracts from the government and other cooperate organizations
- Advertise our business in relevant business magazines, newspapers, TV stations, and radio station.
- List our business on yellow pages ads (local directories)
- Attend relevant international and local expos, seminars, and business fairs et al
- Create different packages for different category of clients in order to work with their budgets and still deliver excellent printing services
- Leverage on the internet to promote our business
- Engage direct marketing approach
- Join local chambers of commerce and industries to network and market our services
- Encourage word of mouth marketing from loyal and satisfied clients
We have been able to work with brand and publicity consultants to help us map out publicity and advertising strategies that will help us walk our way into the heart of our target market. We are set to become the number one choice for both corporate clients and individual clients in the whole of the Los Angeles – California and beyond which is why we have made provisions for effective publicity and advertisement of our printing company.
Below are the platforms we intend to leverage on to promote and advertise F.F Robin & Sons® Printing™, LLC;
- Place adverts on both print (newspapers and magazines) and electronic media platforms
- Sponsor relevant community based events / programs
- Leverage on the internet and social media platforms like; Instagram, Facebook, twitter, YouTube, Google + et al to promote our services
- Install our Bill Boards on strategic locations all around Los Angeles – California
- Engage in road show from time to time in targeted neighborhoods
- Distribute our fliers and handbills in target areas
- Contact corporate organizations and residence in our target areas by calling them up and informing them of F.F Robin & Sons® Printing™, LLC and the services we offer
- List our printing company in local directories / yellow pages
- Advertise our printing company in our official website and employ strategies that will help us pull traffic to the site.
- Ensure that all our staff members wear our branded shirts and all our vehicles and trucks are well branded with our company logo et al.
If you are conversant with the printing industry or even the 3D printing and rapid prototyping services industry, you will realize that the pricing structure ranges from fixed price rate to per square foot billing and even to the quantity of materials to be printed on. Almost all companies adopt all the available pricing system as it applies to the quantity of the job or project they are expected to execute.
At F.F Robin & Sons® Printing™, LLC we will adopt all the pricing system as is obtainable in the industry but we will ensure that we keep the prices of our services a little below the average market rate for all of our customers by keeping our overhead low and by collecting payment in advance from corporate organizations who would hire our services to help them print on their promotional materials.
In addition, we will also offer special discounted rates to all our customers at regular intervals. We are aware that there are some one-off printing services jobs or government contracts which are always lucrative; we will ensure that we abide by the pricing model that is expected from contractors or organizations that bid for such contracts.
- Payment Options
The payment policy adopted by F.F Robin & Sons® Printing™, LLC is all inclusive because we are quite aware that different customers prefer different payment options as it suits them but at the same time, we will ensure that we abide by the financial rules and regulation of the United States of America. Here are the payment options that F.F Robin & Sons® Printing™, LLC will make available to her clients;
- Payment via bank transfer
- Payment with cash
- Payment via online bank transfer
- Payment via mobile money
- Payment via Point of Sales Machines (POS Machines)
- Payment via check
- Payment via bank draft
In view of the above, we have chosen banking platforms that will enable our client make payment for printing services without any stress on their part. Our bank account numbers will be made available on our website and promotional materials to clients who may want to deposit cash or make online transfer for our printing services.
13. Startup Expenditure (Budget)
In setting up any business, the amount or cost will depend on the approach and scale you want to undertake. If you intend to go big by renting a place, then you would need a good amount of capital as you would need to ensure that your employees are well taken care of, and that your facility is conducive enough for workers to be creative and productive.
This means that the start-up can either be low or high depending on your goals, vision and aspirations for your business. When it comes to setting up a standard printing services business, the machines and equipment that will be used are nearly the same cost everywhere, and any difference in prices would be minimal and can be overlooked.
As for the detailed cost analysis for starting a standard printing services company; it might differ in other countries due to the value of their money. However, this is what it would cost us to setup F.F Robin & Sons® Printing™, LLC in Los Angeles – California, U.S;
- Business incorporating fees in the United States of America will cost – $750.
- The budget for liability insurance, permits and license will cost – $3,500
- Acquiring an office space or warehouse that will accommodate the number of employees for at least 6 months (Re – Construction of the facility inclusive) will cost – $150,000.
- Equipping the office (computers, standard printing machines and equipment, servers / internet facility, furniture, telephones, filing cabinets, and electronics) will cost – $10,000
- The amount required to purchase the needed software applications – $3,500
- Launching an official website will cost – $500
- The amount need to pay bills and staff members for at least 2 to 3 months – $70,000
- Additional Expenditure such as Business cards, Signage, Adverts and Promotions will cost – $5,000
- Miscellaneous – $2,000
Going by the report from the market research and feasibility studies conducted, we will need about two hundred thousand ( 250,000 ) U.S. dollars to successfully set – up a medium scale but standard printing company in the United States of America. Please note that the salaries for the payment of staff members for the first 3 months is included.
Generating Funds / Startup Capital for F.F Robin & Sons® Printing™, LLC
F.F Robin & Sons® Printing™, LLC is a privately registered family business that will be owned by Mr. F.F Robin and his immediate family members. They are the sole financial of the business which is why they decided to restrict the sourcing of the start – up capital for the business to just three major sources.
These are the areas we intend generating our start – up capital;
- Generate part of the start – up capital from personal savings and sale of his stocks
- Generate part of the start – up capital from friends and other extended family members
- Generate a larger chunk of the startup capital from the bank (loan facility).
N.B: We have been able to generate about $100,000 ( Personal savings $85,000 and soft loan from family members $15,000 ) and we are at the final stages of obtaining a loan facility of $150,000 from our bank. All the papers and document has been duly signed and submitted, the loan has been approved and any moment from now our account will be credited.
The future of a business lies in the numbers of loyal customers that they have the capacity and competence of the employees, their investment strategy and the business structure. If all of these factors are missing from a business (company), then it won’t be too long before the business close shop.
One of our major goals of starting F.F Robin & Sons® Printing™, LLC is to build a business that will survive off its own cash flow without the need for injecting finance from external sources once the business is officially running.
We know that one of the ways of gaining approval and winning customers over is to offer our printing services a little bit cheaper than what is obtainable in the market and we are well prepared to survive on lower profit margin for a while.
F.F Robin & Sons® Printing™, LLC will make sure that the right foundation, structures and processes are put in place to ensure that our staff welfare are well taken of. Our company’s corporate culture is designed to drive our business to greater heights and training and re – training of our workforce is at the top burner of our business strategy.
As a matter of fact, profit-sharing arrangement will be made available to all our management staff and it will be based on their performance for a period of ten years or more as determined by the board of the organization. We know that if that is put in place, we will be able to successfully hire and retain the best hands we can get in the industry; they will be more committed to help us build the business of our dreams.
Check List / Milestone
- Business Name Availability Check: Completed
- Business Incorporation: Completed
- Opening of Corporate Bank Accounts various banks in the United States: Completed
- Opening Online Payment Platforms: Completed
- Application and Obtaining Tax Payer’s ID: In Progress
- Securing a standard office facility plus renovation of the facility: Completed
- Application for business license and permit: Completed
- Purchase of All form of Insurance for the Business: Completed
- Conducting Feasibility Studies: Completed
- Generating part of the start – up capital from the founders: Completed
- Writing of Business Plan: Completed
- Drafting of Employee’s Handbook: Completed
- Drafting of Contract Documents: In Progress
- Design of Logo for the business: Completed
- Secure trademark for our products: In Progress
- Graphic Designs and Printing of Packaging Marketing / Promotional Materials: Completed
- Recruitment of employees: In Progress
- Purchase of the needed printing machines and equipment: Completed
- Purchase of the needed furniture, office equipment, software applications, electronic appliances and facility facelift: In progress
- Creating Official Website for the business: In Progress
- Creating Awareness for the business: In Progress
- Health and Safety and Fire Safety Arrangement: In Progress
- Establishing business relationship with vendors and key players in the industries: In Progress
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Digital Printing Business Plan Sample
MAR.30, 2018
Do you want to start digital printing business?
There are many benefits of starting a digital printing business. You can start it with a very low initial investment from your home, or you can increase its magnitude to any size depending on your investment. Moreover, it gives an incredibly high ROI as compared to other businesses started from comparable investments. Before you move on to starting this business, you will have to prepare comprehensive printing business plans which will establish the basis of your company’s future operations and decisions. If you are wondering how to write one then here we are providing you the business plan for printing company business startup named ‘Junes Printing Services’.
Executive Summary
2.1 the business.
Junes Printing Services will be a digital printing startup located in the main commercial market of Downtown Manhattan. The company will be owned by Elia Junes, a passionate Graphic Designer.
2.2 Management
The success of a startup heavily depends on its staff and management that’s why Junes planned it before starting a print shop . The main management of the company will comprise sales executives, graphic artists, technicians, and customer representatives.
2.3 Customers
Our target market is the corporate sector located in Manhattan. We will provide all sorts of digital printing services and our high-quality services will outperform our competition.
2.4 Business Target
Our target is to balance the initial cost of the startup with earned profits by the end of the first year and to achieve the net profit margin of $10k per month by the end of the first year.
Company Summary
3.1 company owner.
Junes Printing Services will be owned by Elia Junes, a business graduate from the University of Illinois. She is also an adept designer and is known for her exceptional graphics skills and innovative designs.
3.2 Why the Business is being started
Junes has always been passionate about starting her own printing shop business plan . Although she is a business graduate, her interest in graphic designing led her to start print shop business .
3.3 How the Business will be started
The printing shop business plan will be located in a 100-square-feet leased building in the main commercial market of the Downtown Manhattan. The company will initially procure twenty commercial printers, assorted office stationery, five filing cabinets, five work desks, a round table with chairs for meeting area and couch and chairs for customer waiting area. The startup summary is as follows:
The detailed start-up requirements are given below:
Services for customers
If you are writing a business plan for printing services , make sure to pay special attention to what services will you offer to your customers because the planning of many subsequent components depends on your services .
The value of a digital printing business can be increased significantly if you also offer basic level graphic design services to your customers because many customers tend to modify and revise their designs after seeing them in print form.
Junes Printing Services will offer following printing services to its customers:
- Booklets and guides
- Restaurant menus
- Event flyers
- Marketing brochures
- Invitations and business cards
- Newsletters
Marketing Analysis of digital printing business
The most important component of an effective digital printing business plan is its accurate marketing analysis that’s why it is advisable to seek the help of marketing experts. If you are starting this venture on small scale, you can take help from this digital printing business plans sample and carry out a marketing analysis yourself. For the marketing analysis before starting her venture, Junes acquired the services of marketing experts to help her through this phase. Marketing analysis is extremely important because it gives you an idea of your position in the market. Therefore, it must be considered before developing the printing shop business plan .
5.1 Market Trends
There are about 7000 digital printing businesses in the United States, which generate about $10 billion every year. The industry is expected to grow at 1.9% every year. Despite the huge number of existing businesses, this market has a lot of potential provided that one plans and executes this business efficiently.
5.2 Marketing Segmentation
It is very important to analyze the market segmentation of the future customers of your services before developing a printing stote business plan because a successful and efficient marketing strategy can only be developed after we completely know our potential customers. Our target market is the corporate sector located in the Central Business District of the Manhattan which provides many opportunities to us. Manhattan houses more than 300,000 businesses as of 2014, including local, national and multinational businesses. Our experts have identified the following type of target audience which can become our future consumers:
The detailed marketing segmentation of our target audience is as follows:
5.2.1 Corporate Sector:
The biggest consumer of our services will be the corporate sector located in the Downtown Manhattan. The corporate sector includes product manufacturers and distributors, real estate owners, hotels, restaurants and food companies, IT and software development firms, branding and advertising agencies. These companies and businesses need digital printing services for mass printing their brand messages or for other purposes. This target group will contribute the biggest portion of our revenue hence our marketing strategy for business will be specifically tailored to attract this customer group.
5.2.2 Institutions & Organizations:
Our second target group comprises of various institutions and organizations located in Manhattan including government and public-sector organizations, schools, colleges and universities, political parties, religious and sports organizations, and non-profit organizations. These organizations also need digital printing services for promoting their messages and other purposes.
5.2.3 Print & Digital Media:
Our third target group consists of print and digital media companies located in Manhattan. These companies include but are not limited to television studios, video production companies, publication companies. The detailed market analysis of our potential customers is given in the following table:
5.3 Business Target
- To achieve the net profit margin of $10k/month by first year, $15k by second year, and $25k by third year
- To balance the initial cost of the startup with earned profits by the end of the first year
5.4 Product Pricing
Product pricing is one of the most important factors in deciding the strategy for any business plan for printing company . After considering the market demands, we have priced all our products in similar ranges as of our competitors.
Alex provided prompt reply and good…
Alex provided prompt reply and good understanding and research, thank you
Like marketing analysis, sales strategy is also an important component of a printing shop business plan as it determines how the business will grow.
6.1 Competitive Analysis
As of 2018, there are about 7000 business plan for printing company in the United States, so we can say that we have a tough competition ahead. Although we have a lot of competitors, but none of them provides as high-quality services in the same price as provided by us. Secondly, we will facilitate our customers with online orders and free delivery service.
6.2 Sales Strategy
- We will ensure at least a 20% increase in website traffic each month and will ensure at least an 80% conversion rate, i.e. to turn 80% of our website visitors into our customers.
- We will advertise our business in relevant business magazines, newspapers, TV stations, and social media.
- We will offer a 20% discount on our services for the first three months of our launch.
6.3 Sales Monthly
6.4 Sales Yearly
6.5 Sales Forecast
Personnel plan
Personel plan shows information about the staff of a company along with their salaries. If you don’t know how to make one, you can take help from this sample business plan for a printing company . Junes has developed the following personnel plan for her company.
7.1 Company Staff
Junes will act as the General Manager of the company and will initially hire following people:
- 1 Accountant to maintain financial and other records
- 2 Sales Executives responsible to market and discover new ventures
- 2 Graphic Artists to design and modify print media
- 3 Technicians to operate the printing machines
- 2 Managing Assistants to manage the company’s official website and social media pages
- 4 Customer Representatives to interact with customers and record their orders
- 4 Drivers to transport or deliver printed materials
- 1 Front Desk Officer to act as a receptionist
- 1 Security Officer
7.2 Average Salary of Employees
Financial plan.
The success of a business heavily depends on its accurate financial analysis so make sure to pay special attention to your financial plan before opening a print shop .
8.1 Important Assumptions
8.2 brake-even analysis.
8.3 Projected Profit and Loss
8.3.1 profit monthly.
8.3.2 Profit Yearly
8.3.3 Gross Margin Monthly
8.3.4 Gross Margin Yearly
8.4 Projected Cash Flow
8.5 Projected Balance Sheet
8.6 business ratios.
Download Digital Printing Business Plan Sample in pdf
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OGSCapital’s team has assisted thousands of entrepreneurs with top-rate business plan development, consultancy and analysis. They’ve helped thousands of SME owners secure more than $1.5 billion in funding, and they can do the same for you.
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Checklist for Starting a Print On Demand Business: Essential Ingredients for Success
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Make a list of the cars that interest you. Once you know what kind of cars you like, you can begin narrowing the list down by price, features and reliability. It will make it easier for you to find the car that will suite your needs at a price that you can afford to pay.
You should now know more about what to do when you visit a dealership. Whether you're buying used or new cars, it's time to saddle up and take care of business. No one is actually stopping you from that deal but yourself. Be well-informed, and take that information to the bank!
Go car shopping online before going to the dealership. You shouldn't visit the dealership until you know precisely which make and model you desire. Use the Internet to do the research and find out what's available in your price range, what is the safest option and any particular brands that you should look for.
You should never pay a car's sticker price. This number is not an accurate reflection of what each dealer believes it can get from you. If you don't think you can properly negotiate, bring along someone who can. You should be sure that you know what a fair price for the vehicle is beforehand so you know what you are willing to pay.
Before you go in to look at a new car, make sure you have thoroughly researched the proper trade in value of your current car. In fact, why not try to sell it yourself first before you buy. Either way, you will get more from your vehicle if you know what it is really worth.
When you are considering buying a used car, always have your mechanic check it out first. You are not a qualified mechanic trained to spot problems or repairs, so you need to take it to a professional. Be prepared to pay $100 or so for this service, but it may end up saving you thousands.
Be wary of any dealer who is not willing to give you an extended test drive. Asking for a full afternoon to test out the car is a perfectly reasonable request. If the dealer refuses and will not accommodate the request, you should take your business elsewhere. A car is a big purchase and a big commitment, a dealer should understand that and let you get completely comfortable with the car before purchasing.
A great tip for those looking to buy a used car would be to research what the resale value of the car is. Look at the Kelly Blue Book value and compare it to the condition that the vehicle is currently in to see whether or not the price is fair.
Shop for your new car near the month's end. Most salespeople have some monthly quotas to meet and they might try generating more sales during the last week of the month to meet their quotas. If you're shopping near month's end, you may find some fantastic deals. If the dealer has to make his or her numbers, you might be able to sneak out of there with a superb deal.
One of the most important things to consider before making a car purchase is which car or style you want. By deciding this before entering a dealership, you will be able to avoid high-pressure sales. It also helps you to consolidate your searching and really inform yourself about one specific make and model.
Understand the financing office. Most dealerships make the bulk of their money in the financing office. Your interest rate, extended warranties and other add ons are all sold at a premium once you are in there. Understand this, and select any of those options carefully. Most are not necessary for the average car owner.
Be on the lookout for year end specials. These specials generally start in the fourth quarter of each year and feature manufacturer set deals that remain unrivaled when compared to other deals in the year. These deals exist due to the new year and new model year, which means newer cars taking the place of older ones.
Don't hand over the keys to your trade in until the deal is signed. If they have your car "hostage," they can use it to pressure you to buy the new car. Wait until the deal is done to ensure you keep control of the situation at all times during the transaction.
When looking to buy a new or used vehicle, make sure that you never elude to the fact of how much money you have on your person. You only want to talk about what you think you should put down in regards to the terms and price of the vehicle being discussed.
Ask the salesperson tough, detailed questions about the car. Make a list before you go based on internet research so that you know the answers. If they get any wrong, you know you're dealing with an inexperienced, knowledge lacking sales force, which shows a low-quality dealership is in place.
Try to avoid overdressing when visiting a dealership. When you dress to the nines, they'll think you're made of money.
Be responsible when buying a used car. Even if all the statistics on the brand and model you are buying are excellent, you do not know how the car was maintained. Get a qualified mechanic to check it for you. They can spot major issues that you need to avoid before purchase.
A Supervisor can lose A lot of money before suspecting that embezzlement might be happening. That is because by definition this offense is committed by someone in a position of trust. The loss may involve a small amount taken by an employee by the cash register. Or a considerable amount stolen via an elaborate scheme of juggling the books. Simple controls Built into the accounting system can often forestall any such practices in your own operation. Whatever the case, the proper internal controls may help document incriminating evidence, and it is hard to gauge your loss for insurance purposes or even to establish that it resulted from a crime. This preventing Embezzlement Guide offers suggestions about how you can thwart unethical practices. Additionally, it discusses what you need to do if it seems that one of your employees has embezzled out of your business. You may not Have has any experience with embezzlers. But a lot of owner-managers have. Regular you will find newspaper stories about how some unethical worker has managed to divert company funds to his or her own pocket. It happens Frequently sufficient to make it worth your while to provide the topic some thought and also to analyze your record-keeping and auditing procedures to make sure that there are no enticing loopholes. Embezzlement is"the Fraudulent appropriation of property by a person to whom it was entrusted." That is what Makes this crime distinct from normal theft or larceny. The embezzler is someone in your company whom you trust. You need to Have a system of internal control to protect money and other property subject to embezzlement. Obviously, nobody would like to run a business like an armed camp. But if you have an integrated control system, administer it closely, and audit it regularly, you may prevent efforts of embezzlement. At any rate, you will have the capacity to collect evidence that will introduce a crime. Embezzlers Usually think they are clever - smarter than the owner-manager and adorable enough to beat the machine. Before you set about to outwit them, it is a good idea to be familiar with some of their approaches The embezzler Is usually a trusted employee who's taking advantage of the company's confidence. Oftentimes that the embezzler was granted more power than the position calls for. Methods of embezzling are limited only by creativity. In the simplest Situation, cash is received along with the worker only pockets it without making a record of this transaction. A theft of this sort is hard to prevent or detect whether the trade is a cash sale and no subsequent entry is essential in receipt or accounts receivable records. To decrease temptation, prenumbered sales bills or cash receipts should be used for all sales irrespective of the total amount. Spot checks and other tracking procedures may also help assure you that money sales are now being recorded. A somewhat more Complex type of embezzlement is known as lapping. This entails the temporary withholding of receipts for example payments on accounts receivable. Lapping is a continuing scheme which usually starts with a little amount but can run into thousands of dollars before it is detected. For instance, take a worker who opens email or otherwise receives cash and checks as payment on accounts that are open. The worker holds out a $100 dollar cash payment made by client"A" on March 1. To avoid arousing suspicion on"A's" part, $100 is then taken from a $200 payment made by client"B" on March 4. This can be sent on, together with the essential documentation, for processing and crediting to the account of"A." The embezzler pockets the remaining $100, which increases the shortage to $200. As this "borrowing" procedure goes on, the employee makes away with progressively larger quantities of money between more and more accounts. A fraud of this sort can operate on for years. Of course, it demands detailed record-keeping by the embezzler so as to keep tabs on the shortage and move it from 1 account to another to prevent suspicion. Any indication that a worker is keeping private records of business transactions outside your regular books of account should be considered. Occasionally an Embezzler who is carrying on a lapping scheme also includes access to accounts receivable records and statements. In cases like this, he or she is in a position to change the statements sent out to customers. Thus the fraud can continue undetected during a lengthy time period, until something unusual occurs. A customer criticism may indicate the circumstance. Or the matter might be surfaced through audit processes like confirmation of account receivable. 1 embezzler who also handled the client complaints was able to avoid detection for several years. The amount of shortage reached such proportions and covered so many reports he dared not take a holiday. He ate lunch at his desk lest some other worker receive a question from a customer about a discrepancy in a statement. The owner-manager for whom he labored admired his diligence and dedication. Fellow workers marveled that his apparent frugality enable him to enjoy a fairly large standard of living. But the inevitable finally happened. This worker was hospitalized with a serious disorder, and in his absence his deceptive plot came into light. 1 reason many companies require regular vacations is to maintain some"indispensable man" from interfering with company funds illegally. Occasionally Business bank accounts are utilized for check-kiting. In fact, losses from a big check-kiting schemes have been good enough to cause a company to go broke. In the usual Strategy, the check-kiter must be in the place to write tests on and make Deposits in two or more bank accounts. One accounts could be the embezzler's Private account and another a business checking account. If the embezzler Comes with an accomplice in a different company, two business accounts may be used. If Your organization has more than one checking accounts at different banks, these Accounts might be utilized to carry out the fraud. machine-shop maid-service mailbox makeup-artist makeup-studio manpower-agency marketing-consultant mary-kay masonry massage meal-prep mechanic medical-billing medicine-wholesale men-clothing merchandise metal-fabrication microfinance microfinance microgreens milk-dairy million-dollar mineral-water mink-lash mobile-app mobile-car-wash mobile-mechanic momos money-transfer mortgage-broker moving mug-printing mushroom music-studio mystery-box nail-art office-space-rental oil-change oil-mill oil-refinery online-retail optical organic-farming outsourcing owner-operator-trucking paintball-field paper-bag-making parking-lot
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- Business Plans Handbook
- Business Plans - Volume 01
- Printing Company v1 Business Plan
Printing Company
BUSINESS PLAN
MASTER PRINTER AND PARTNERS PRINTING
52 James St. Grace, NM 84753
6924 Auburn Dr. Grace, NM 84753
June 23, 1990
This business plan outlines a two-store operation offering a full range of printing services and supplies. The joint enterprise will improve efficiency through the use of Total Quality Management (TQM). Following is a description of the ways in which the companies will employ extensive use of strategic, operational, and financial planning, as well as ways they intend to incorporate TQM methods into their businesses .
EXECUTIVE SUMMARY
Business description, company history, market analysis, marketing strategy, job flow description, management and organization, goals and objectives, historical financial analysis and operational goals, financial information, balance sheet, supplemental documents.
There are two components to this company: Master Printer of Grace and Partners Printing of Theadora. Master Printer has been owned, all or in part, by Shawn Russell since 1981. Ms. Russell started Partners in 1990 to increase market share and penetrate the Theadora market. The firm lost a major contract in 1991. This experience caused the first major loss in eight years. It is our goal to diversify the sales to the extent that we will never be dependent on one customer to that degree again. In addition, we will improve our efficiency and effectiveness through the implementation of Total Quality Management (TQM).
The two stores offer a full range of printing services and supplies. We have the ability to operate as a "quick printer" when necessary. A full list of services is included in the Business Description section.
The market is divided into commercial taxable and nontaxable accounts. We are currently identifying the number of potential accounts. The main competition is Charter Stationary, Langston Printing, and Monroe's Print Shop in Grace, and Penny Printing and Paper Supplies and Priceless Printing in Theadora. Our company will emphasize service, quality, price, and speed of service to compete in the market place. The printing industry is growing at a rate of 8 to 11 percent a year. We estimate our market share to be 34.2 percent and plan to increase that to 44.4 percent in five years through the implementation and annual revision of this plan.
Master and Partners have the ability to offer full-line printing services. The labor force consists of 13 people who have 150 combined years of printing and/or sales experience. We will use a delivery service to get the products to our customers in the outlying areas and for customers who need rush service.
We presently have a need for the following funds:
We would like to have this loan over a 12-year term at 8.34 percent interest.
This business plan makes extensive and exhaustive use of strategic, operational, and financial planning. An essential element of this plan is the installation of the TQM method.
Master Printer and Partners Printing offer a range of services, including:
- Offset printing
- Limited in-house full-color
- Job out balance of full-color
- Books, manuals, brochures
- Computer typesetting with Apple Macintosh and Varitype
- Letter press
At the current time our regular customers are:
- Percy's Restaurant
- Jim's Video Arcade
- Grace School System
- Pine Acres Rest Home
- Government Printing Facility
- Sarah's Stitchery
In addition to the few accounts listed above, we have approximately 100 accounts not listed (i.e., churches, businesses, clubs, etc.).
Master Printer is a local commercial printing company that has recently expanded to Theadora, New Mexico. Master was established in Grace, New Mexico in 1889 as a local newspaper printer, along with a job print shop. It was created to meet the printing needs of the local community.
After a period of time, the job print shop was sold as a commercial print shop. It was owned and operated as Grace Printing Company by Mrs. Dorothy Simmons.
In 1935, an employee, Drake Master, purchased Grace Printing Company and changed the name to Master Printer. During 1945, Mr. Master had a building erected at 52 James Street. This site remains the location of the present shop.
Master Printer was operated by Mr. and Mrs. Master until 1972. A few years after the death of Mr. Master, the shop again changed hands. It was sold to Mrs. Jane Appleton, who had been an employee of the company for 20 years.
In January 1981, Ms. Appleton sold Master Printer to two employees, Arthur Banes and Jack Wilson. Annie Reese became a junior partner.
Master Printer operated under this general partnership until it was dissolved in October of 1984. It was during this time that Shawn Russell became the sole proprietor of Master Printer.
In October of 1990, Shawn Russell expanded to Theadora, New Mexico. She opened a print shop under the name of Partners Printing. The two locations are full service printing companies and offer a wide range of printing products and services.
Potential Customers:
In addition to our current customers, I have identified the following businesses that will help diversify our revenue base:
- Tandy Toy Store
- Wednesday's
- Thomas, Bailey, & Hardy
- Jamie's Boutique
- Ralph White's Hardware
Small customers that have been overlooked in the past, such as physicians, young professionals, nonprofit organizations, and small businesses in our market area will be identified by next December.
Estimated Printing Market Size and Competition:
- Selection of Service
- New Business
The threats within the local market are:
- New print shop(s)
- New and better copiers, for in-house do-it-yourselfers
These are only potential threats, so no plan of action is necessary at this time. It is important to recognize and monitor these items for future strategy.
Target Markets
We are going to strengthen our local market by concentrating on increasing our smaller business accounts, as mentioned above. We estimate that by concentrating on maintaining our existing accounts and securing new accounts, our market share will increase as follows:
We intend to price our services and products just below or equal to our competition. The goal is to accomplish this while maintaining superior service over our competitors. We can accomplish this through efficiency, company training sessions, and by concentrating on quality control.
We will emphasize our perceived competitive advantage of service, quality, and price, to penetrate the market. To accomplish this, our promotion plan will include:
Public Relations
We intend to have periodic meetings and training sessions teaching employees how to communicate effectively with customers on the phone, and in person. One of our aims, in hopes of satisfying our customers, is to demonstrate alternative ways to do their printing. This should, in many cases, save them time and money. These training sessions are scheduled on the master calendar. (See Supplemental Documents section for information about the company calendar).
Advertising and Sales Incentives
We will develop a series of radio commercials that will be effective in exposing both companies to our market areas. We plan to have periodic promotions offering discounts or specials on various printing items (i.e. business cards, envelopes, letterheads, etc.). We will be able to determine what means of advertising will be most effective for our companies by utilizing these promotions at different intervals on various types of media. Campaigns will be initiated at the monthly Marketing Evaluation Meeting as scheduled on the monthly calendar.
Outside Sales
Outside sales has been a weak area. It has been targeted as a major area of emphasis. We are presently utilizing certain employees who we feel are qualified to work in outside sales. By readjusting production and work schedules, we are certain that the volume of business should noticeably increase for both companies.
We will survey present customers and potential customers in an effort to find the weak and strong areas of our products and services. This will be accomplished by utilizing outside sales people and the mail service. Through this survey, we should be able to gain valuable information giving us a competitive edge over our competition. Surveys are also scheduled on the master calendar. A sample survey has been provided in the Supplemental Documents section.
If the marketing goals, as outlined above, are not within 25 percent of projection by February 1, 1994, then the following strategy will be implemented immediately:
- Additional emphasis will be placed on outside sales by doubling our sales efforts.
- A 25 percent increase in radio advertising will be initiated.
- Additional promotional incentives will be implemented.
- A conference will be held with our accountant and banker.
If the marketing goals are still not met by July 1, then a marketing consultant with proven experience in the printing industry will be hired to implement a successful strategy.
The printing plants are located at 52 James Street for Master Printer and 6924 Auburn Drive in Theadora for Partners Printing. The combined labor cost for both companies is $121 per hour. Our operations consist of the following procedures:
First, the customer places the order. The employee taking the order should get as much information from the customer as possible (filling out the job worksheet should be sufficient). Also, at the time the employee receives the order a reasonable time should be determined for completing the job. The customer should be notified of any changes occurring with the order.
Second, the job ticket with all the information should be completed and documented in the job log book. The typesetter should be notified if typesetting is needing or the job should be taken directly to layout if all of the information is camera-ready. If the job is a repeal order, it should also be taken to layout.
Third, the typesetter should typeset any required copy as specified by the customer. Questions or problems should be directed to the person who took the order. No work should leave the typesetter until it has been properly proofed by two or more employees.
Fourth, every time typesetting is done for a customer, the customer must see a proof before printing is done. Therefore, the client is to be called in for proofing and they should sign a proof slip after reviewing the completed work. A customer who is proofing the typesetting that we have done should be encouraged to check spelling, phone numbers, etc. for accuracy.
It is a good idea, and should be a regular practice, for an employee to go over the proofing process with the customer and review the printing specifications as they are printed on the job ticket. Take nothing for granted and never ASSUME anything.
Fifth, after the proofing and correction stage, the job should go to layout, where logos and art work are added, an original is made, and a plate is prepared for printing.
Sixth, the plate is taken to a pressman. The pressman's job is to pull the stock required for the job and then print it to the specifications on the ticket. Again, the pressman should not assume anything. If there is any question or doubt as to the specifications of printing the job, the pressman should take the questions to the shop foreman for clarification.
Seventh, the job is printed and then goes to the bindery for any bindery work needed (i.e. collating, numbering, padding, cutting, gathering, packaging, etc.). When all bindery work is done and the job is complete, it should either be delivered or taken to the front office for pick-up.
Eighth, the delivery person or the front office employee should get a signed delivery receipt and/or a signed in voice when the job is picked-up. The delivery receipt should then be placed in the job envelope and the envelope filed in the completed box. The invoice also has its assigned place and should be filed there without fail.
Personnel in each department should be aware of the delivery dates requested by customers. The work schedules should ensure that these dates are met. Should a job be held up in a department that will affect the delivery dates, the customer should be notified to help maintain proper public relations.
Also, it is the responsibility of the bookkeeper to make sure that all customers are invoiced weekly and that statements are in the mail at the proper time. Any time an invoice can be delivered with the job, it should be, as this will eliminate unnecessary postage and work load in the front office.
The managers' duties are quite encompassing, as they oversee all shop employees. Therefore, this job requires knowledge of operational procedures, people skills, and a very broad knowledge of shop equipment maintenance. Further duties and responsibilities are:
- Management of each department supervisor
- Ordering supplies and all paper stock
- Overseeing the completion of jobs and ensuring quality control
- Maintaining schedules
- Cost controlling and waste management which requires shop personnel to use stock that is cut and left from previous jobs, instead of cutting down new stock
- Responsible for monitoring job flow and ensuring that each order is on schedule
- Taking job orders, answering the phone if the front office needs help, and waiting on customers
A listing of all management goals that have been derived as a result of this plan are listed in the Supplemental Documents section.
When the previous months financial statements are received, these procedures will be reevaluated and appropriate changes will be made. If the cost containment measures are not effective, then changes will be made. Financial reviews are scheduled on the monthly calendar.
Target percentages for the line items that will be monitored for containment are:
TQM will be instituted after management is educated on the benefits and short comings of the process. TQM has been scheduled on the master calendar.
Management Goals
- Recapitalize through loan proceeds.
- Initiate a plan of action to create a better working atmosphere.
- Reduce cost and increase profits.
- Through new formats and procedures, increase profitability.
- Strengthen present customer base and expand customer base to outside areas (Rosemond, Alareado, Mansfield, etc.).
- Update equipment to expand into more specialized areas of the printing market.
- Increase employee benefits.
Operational Goals
Cost contain.
- Contain all costs within FRA guidelines where applicable.
- Establish a regular insurance audit to determine needs and reduce cost where applicable.
- Install TQM in phases as indicated on the master calendar.
- Examine costs on a regular basis during monthly financial review.
Implement the following accounting changes:
These items are projected to be purchased in the following time frame:
Productivity/Efficiency Goals
- Contain waste through regular management meetings, at the present time and through TQM methods in the long-run.
- Install employee suggestion box with cash incentives for suggestion that result in cost savings on increased productivity. This will lead to a team based presentation program through TQM in the long-run.
- Outline Quality Control Procedures. (See subsection on Production and Quality Control).
Business Plan complete - September 21st
Loan Funded - October 2nd
A management calendar has been developed to indicate projection dates for reaching strategic decision goals. It is also used to schedule strategic planning sessions, evaluations, and general meetings.
Information about obtaining the comprehensive historical income statements can be found in the Supplemental Documents section. The following text is a summarized version of these statements.
An analysis of the 12-year trend indicates an increase in revenue for 11 of the past 12 years. The year, 1981, is the exception to this trend.
In 1981, Shawn Russell was adjusting to making management decisions, while continuing her work as a presswoman. The work force consisted of the two general partners, one junior partner, one full-time employee, and occasional part-time help. The high number of employees resulted in lower salaries and wages for that year.
In 1982, there was a considerable salary increase without a corresponding increase in sales or gross profit. The difficulties experienced in the partnership limited sound management decisions. This salary increase, along with the absence of an active sales force, contributed to a decrease in gross profits for the company by 1984.
In August of 1984, the partnership realized that it needed to disband. It was dissolved in October of 1984. After the dissolution of the partnership, the shop has realized steady growth.
Several expense line items have been analyzed and have provided opportunities for cost containment.
Cost of Goods
This item appears to have been out of proportion at certain periods. To remedy this, several steps have been and will be taken.
- Procedures are being taken to monitor material waste. Waste due to errors can be considerably reduced by implementing and enforcing policies on quality control.
- Pricing updates will be made more often to reflect price increases on papers and supplies. Price lists have recently been updated and modified to simplify pricing procedures for employees. This will be a major help in eliminating pricing errors.
- Each department will be responsible for recording time spent on each job. This will show what types of printing jobs are more or less profitable, and indicate what measures should be taken to increase profitability.
Wages (including owners)
Wages have averaged 28.6 percent over the 12 year history. Current labor expense is high, 37.3 percent of gross sales, due to the loss of the Hillman Equipment contracts. The figures are ½ actual and ½ projection. One employee has been terminated and one employee quit. As a result, this percentage should be lower by year end. The FRA (Financial Research Association) comparison for a like-size business indicates a 35.98 average. Therefore, Master Printer and Partners Printing are only 1.32 percent above this industry average. Increases in productivity brought about through the implementation of this plan will bring this figure to below the industry average.
Payroll Taxes
Payroll taxes have increased from .7 percent in 1981 to 3.7 percent in 1992. However, this line item is only controllable indirectly through total labor.
Advertising
Advertising is .7 percent on average and is above the FRA average of .39 percent for small-sized businesses. In order to increase our penetration in the market, this item will have to remain above this average for a short time. However, we do feel that by utilizing an effective advertising strategy, our advertising dollars will yield a greater return than in the past.
Auto Expense
Auto expense was .8 percent in 1982, and 1.9 in 1992, or a 237 percent increase. There are no industry averages for this line item, but it is deemed to be high.
The increase is contributed primarily to the frequent trips and distance from Grace to Theadora. These trips should be less frequent due to the loss of certain Hillman contracts. Therefore, this expense should decrease without an action plan.
Bad debts have not been a significant problem in the past, but we will continue to monitor accounts receivable to avoid developing any problems in this area.
Insurance costs have escalated from .4 percent of gross to 1.2 percent and are in line with the FRA industry average of 1.78 percent.
Interest has moved from 2.3 percent of gross to 2.8 percent in 1991, which is a 21.7 percent increase in 11 years. We hope to reduce our interest expense by obtaining a loan at lower interest rates than we are presently paying.
Lease Expense
Lease expense has fluctuated over the years, starting at 4.6 percent in 1981 and decreasing to 2.3 percent in 1991. We hope to reduce this expense even further by purchasing equipment, rather than acquiring it on lease options. The purchases will be evaluated with our accountant to determine what items will be most advantageous at the time.
Repairs and Maintenance
Repairs and maintenance increased significantly from 1981 through 1988. This was due in part to service agreements on new equipment. From 1988, however, this expense has significantly decreased from .77 percent of revenues to .37 percent.
Pro-forma income statement projections and balance sheets are available from the main office of Harris, Ridder, & Manny, Inc., 6734 Desert Drive, Grace, NM 84753. The following is a summary of their findings and recommendations.
Two pro-forma income statements were constructed for the purpose of analysis. One is based on the current debt structure and the other focuses on a capital restructuring program. The first indicates a net cash position of $18,348 at year end, while the second reveals a new cash position of $25,016. The capital restructuring program is as follows:
Of the $25,000 in operating costs, $10,000 will be placed in a money market account and marked for emergency use only. This account will be built to a level of $26,000, which is ten percent of gross profit. It will be maintained at that level in accordance with the gross profit figures.
Historical growth has occurred at 15 percent over the last 11 years. However, for purposes of this analysis, the growth rate was held to ten percent. The actual year to year growth rate varies in accordance with the ebb and flow of the local economy. The 1995-1996 fiscal year shows an actual decrease in sales, something the company has experienced only once in the past 11 years.
Owing to greater efficiencies and economies of scale, the net cash available grows from $25,223 in 1993-1994 to $80,404 in 1994-1995.
A FMV balance sheet was constructed because of the extensive depreciation the company currently has on the books. A market analysis was obtained from the company (See Supplemental Documents) to establish the value of the real property. The value of the equipment was estimated using replacement costs, instead of new costs, as a guideline. Value was given to the leased equipment only if it was projected to pay out in less than six months. The owners' equity in FMV terms is 34.5 percent.
Cash was used as a plug figure from the income statements. Accounts receivable and inventory were increased at five percent per year, and this amount was subtracted from cash because no allocation was made in the pro-forma income statements. The capital purchases were also subtracted from cash. Depreciation was estimated at the current rate for the life of the projection. After the current period, the payables were reduced to $1,000.
Since the business has a substantial amount of equipment depreciated out or almost out, the net worth figure was modified by adding the FMV net to arrive at an adjusted figure.
Major Assumptions
- Economy of Grace and Theadora remain relatively the same.
- No "significant" new competition.
- No large capital purchases within two years.
- TQM will be implemented within one year, with resultant efficiencies.
Company Calendar
The Master Calendar is a long range planning tool for company managers. It is a five year record of management meetings and programs. Some of the items included on this calendar are: Insurance Audits, Financial Review Sessions, Policy and Procedure Meetings, a schedule for implementation of the TQM Program, and Quarterly Management Summary Meetings.
A copy of the Master Calendar can be obtained from the Master Printer office.
Organizational Chart and Management Resumes
A chart illustrating the management hierarchy has been prepared by the owner, Shawn Russell. Please contact Ms. Russell for a copy.
Management resumes and references are available upon request.
Financial Documents
Tables containing sales figures, gross profit, operating expenses, other income, and net income over the past 12 years have been prepared by Harris, Ridder, & Manny, Inc., 6734 Desert Dr., Grace, NM 84753.
The firm of Harris, et al has also compiled additional financial statements and supplementary schedules including: a proprietorship balance sheet; a table illustrating the proprietor's capital for the one month and eight month period that ended in August of 1993; and other related statements of income. Please contact the main office, at the address listed above, for copies of these financial documents.
Market Analysis
A Market Analysis of local properties has been completed by the Benchman Company, 7483 Riverside Dr., Grace, NM 84753. The report revealed the estimated market value of both single family dwellings and retail office space. The homes ranged from $45,000 to $105,00 and the office facilities were between $9,500 to $70,000. A copy of the full analysis is available upon request.
Employee Guidelines and Production and Quality Control
Production and Quality Control is everyone's responsibility.
Dealing with Customers
Be polite and cordial
A prerequisite and requirement to taking orders is being friendly and cordial, regardless of how bad a day you may have had. Make each customer feel he or she is important and welcome. Every customer is important, so be careful not to be rude or brash.
When a customer arrives, know in advance who is going to deal with their order. Wait on customers immediately. DO NOT keep them waiting. If more than one customer comes in get someone in the back to help.
Receiving Jobs or Information (in person or on the phone)
Write everything down (use the work order form)
- Record person's NAME, TIME of call, and DATE.
- Get the address and phone number if possible.
- Type, color, and weight of stock
- Size or sizes of stock
- Color or colors of ink
- Types of bindery required (if necessary)
- Job due date
- Question information that is vague
- Quantity or quantities of order
- Record price quoted if possible
- Do not quote the customer a price unless you are sure of it. Double check the price with someone if possible.
- When receiving information concerning jobs already in production, write down the change and send it immediately to the appropriate department. Make sure that the change is recorded on the job ticket.
- Watch for Obvious Errors: Always check name, dates, and phone numbers.
After information on Page One has been obtained and recorded, the old job ticket should be pulled and a new ticket should be filled out. Someone other than the person taking the job should call the customer to verify information recorded, including the price.
After a proof is ready, with respect to the due date, the customer will be contacted, or proof will be delivered to the customer. If proof has not been picked up or OK'd in a reasonable time, with respect to the due date, a follow-up call needs to be made to the customer.
The same shall apply to completed jobs waiting to be picked up by the customer.
If supplies that have been ordered have not arrived in a reasonable amount of time, a follow-up call is to be made to the company. This also applies to orders shipped outside of the print shop.
- If it is clear where the fault lies, due to carelessness or negligence, the cost of the job may be charged to the person or persons responsible for the error.
- Communicate effectively
- Work together
- Keep your mind and thoughts on your job
Reducing Expenses
- Utilized supplies efficiently
- Avoid cutting too much stock
- Be conservative when using supplies. Use only what is needed.
- Designated persons will be responsible for cutting papers and stocks for each job prior to printing
- Each job ticket will be attached to a production control sheet. Each person and department will be responsible for recording the time the project was started and the time it was completed.
- Utilize time efficiently
- Strive to produce 8 hours of quality production daily
- Work overtime only when necessary
- Overtime is encouraged when the level of production justifies it.
- Inform the front office when you are making up time or working comp-time or overtime.
- Regular Maintenance on equipment is required: Equipment will be lubricated on a regular basis. Operators of each piece of equipment will set up a regular maintenance schedule for each piece of equipment. These schedules will be submitted and reviewed at the end of each month.
- Equipment will be cleaned and kept clean daily.
- Each person will be responsible for keeping his or her immediate work area neat and organized
- An organized work space will create a more efficient work environment
It is in everyone's best interest to be efficient and to reduce costs as much as possible. If you see something that needs to be done, inquire about it, and see that it gets done. Each person working at this company is a valuable and important part of our success.
CUSTOMER SURVEY FORM FOR MASTER PRINTER
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Professional Business Plan Samples
Discover 14 expert-vetted real-world business plan examples PDF from different industries to help you write your own business plan.
Fill the Form to Download Business Plan Examples
View or download real business plan samples.
If you are planning to start a business from scratch , you will likely be advised to write a business plan. If you’ve never written a business plan, how can you determine the elements to include?
Thus, we will show you some real-world business plan examples PDF so you may know how to write your own, especially if you are seeking a bank loan or an outside investment and need to use SBA-approved formatting. Each sample business plan PDF is viewable and downloadable.
14 free expert vetted business plan examples PDF
Our sample business plans are complete and Incorporate all of the sections that bankers and investors hope to see. Each example of a business plan includes the following key sections:
- Executive Summary: A quick and brief introduction to your business plan. It includes a summary of your business, the problem that it solves, your target market, and financial highlights.
- Company Overview : Details about your company ownership, where your business is based, how large the company is, what you do, and what you desire to achieve.
- Market Analysis : Describes the industry you plan to sell your product or service in, including statistics to support your claims.
- Products and Services : Reviews what you sell and what you’re offering your clients. How it will rival other businesses selling the same or similar products and services.
- Marketing Plan : Promotional strategy to introduce your business to the world and drive sales.
- Operational Plan : Provides the details of how you turn strategies and plans into actions in order to achieve key objectives and goals.
- Management Team : Describes your management team, staff, resources, and why they’re the right team to make the business a success.
- Financial Plan : Composed of four financial statements: the income statement , the cash flow statement , the balance sheet , and the statement of shareholders’ equity.
Section-by-section examples of business plans
Business plans usually describe how an organization is going to achieve its goals. Below are real-world examples of each section of a business plan to help you see how these sections fit together to form a successful business plan.
- Executive summary
An Executive Summary summarizes the entire business plan. Be brief, don’t go into details. An effective summary should be no longer than two pages.
A good executive summary describes the problem you’re solving, your product or service, your target market, your team, your financials, and your funding needs (if you’re seeking funding).
Here is an example executive summary from our business plan template for Eplace Solution , an innovative e-commerce portal.
You can find more tips on how to write an effective executive summary by checking out our guide.
Company Overview
This section provides an overview of your small business.
It includes the business name, business structure, names of key people in the company, the history of the company, its nature, and details about the products or services it offers or will offer.
In addition, you can reuse your company description on your About page, Instagram page, or other properties that ask for a boilerplate description of your business.
This section also allows you to describe how you register your business . Here you must choose whether your business is a corporation, sole proprietorship, LLC , or another type of business .
- Market analysis
A market analysis analyzes how you are positioned in the market, who your target customers are, what your product or service will offer them, and industry trends.
It might be useful to do a SWOT analysis to discover your strengths and weaknesses to identify market gaps that you may be able to exploit to build your business.
As part of your market research, you’ll also need to perform a competitive analysis. It will give you an idea of who your competition is and how to differentiate your brand. Here’s an example of a competitive analysis we did for a food business.
- Products and services
Adding products and services to a business plan involves more than listing your company’s offerings. If you intend to gain funding or partner with another business, your products, and services section needs to demonstrate your company’s quality, value, and benefits.
Here’s an example of a product and service section in the business plan we wrote for an e-commerce business that offers wedding accessories.
Marketing and sales plan
It is always a good idea to have a marketing plan before launching your business.
A potential investor will want to know how you will advertise your business. Therefore, you should create a marketing plan that explains your planned promotion and customer acquisition strategies.
Discuss how you will make a sale. How will you attract customers and maximize their lifetime value? Ensure your marketing and sales forecasts align with your financial forecasts
Marketing plans are usually based on the four Ps : product, price, place, and promotion. Breaking it down by marketing channels makes it easier. Discuss how you intend to market your business via blogs, email, social media, and word-of-mouth.
Here is an example of marketing strategies we develop for a restaurant business.
Operations Planning
The operation plan should include all the steps needed to run the business in the long run.
The plan should include details about logistics, duties for each department of the company, and responsibilities for the team.
The main aspect of running a business is its costs. Whether it’s machinery or services, each requires capital.
Pro Tips: Learn how to write an operation plan in a business plan
Organization & management
In this section, you can describe your current team and the people you need to hire. You will need to highlight your team’s relevant experience if you intend to seek funding. Basically, this is where you demonstrate that this team can be successful in starting and growing the business.
Financial plan
A financial plan should include sales and revenue forecasts, profit and loss statements , cash flow statements , and balance sheets .
Now, if you plan to pitch investors or submit a loan application, you’ll also need a “use of funds” report. Here you outline how you plan to leverage any funding you might acquire for your business.
With our business templates , you can create your own income statement, cash flow statement, and balance sheet.
1. Online Marketplace Business Plan Sample/Business Plan Example PDF
EPlace Solutions will be an innovative online marketplace business portal offering a variety of products to consumers throughout the globe. Founded by Mr. John Jones , a seasoned business visionary with an eye toward profit and achievement, the organization is set to enter the market in 2023.
Online shopping is at an all-time high with new consumer mindsets calling for them to shop for the types of deals and bargains that will be so much a part of the online marketplace business model.
Our online marketplace business plan sample includes a detailed analysis of the market and competitive landscape, as well as a clear strategy for attracting and retaining customers.
It also includes a comprehensive financial plan that outlines the revenue model, expenses, and growth projections. We like this sample plan because it demonstrates how to build a scalable, technology-driven business with a strong focus on customer satisfaction.
2. Ecommerce Plan Sample/Business Plan Example PDF
Something borrowed something new is an emerging e-Commerce business providing wedding accessories and personalized gifts. This drop shipping business model has the potential to take the market by storm.
In addition, social networking and blogging may be used to drive awareness and interest, giving something old and something new a comprehensive online marketing model.
Our ecommerce plan sample includes a detailed product or service description, a market analysis, and a marketing strategy that leverages social media and search engine optimization. It also includes a financial plan that outlines the startup costs, revenue projections, and break-even analysis.
We like this sample plan because it demonstrates how to build a profitable ecommerce business by leveraging digital marketing and a low-cost supply chain.
However, don’t just copy the business plan sample. The purpose of writing a business plan is to actually research and find out more about the business venture that you have in mind.
3. Coffee Shop Business Plan Sample/Business Plan Example PDF
A coffee shop business plan is a document that outlines what your business idea is and how it will be implemented. Its purpose is to answer questions such as what it costs to start a coffee shop, how these costs will be financed, and how much money you can expect to earn from your cafe.
Are you looking for the right business plan for your cafe? Let’s review the Coffee shop business plan sample to find out how cloud-based software can make your day-to-day work more efficient.
Our coffee shop business plan sample includes a detailed description of the products and services offered, as well as a market analysis and competitive analysis.
It also includes a financial plan that outlines the startup costs, revenue projections, and break-even analysis. We like this sample plan because it demonstrates how to build a profitable coffee shop business by creating a unique brand and offering high-quality products a nd customer service.
4. Snack Bar Business Plan Sample/Business Plan Example PDF
There is an increasing demand for snack-type fast food to be consumed while window shopping and walking around inside a shopping mall.
Do you plan to start a snack bar business? Then here’s a complete snack bar startup business plan template and feasibility report you can use FREE of charge. It sounds easy to open a snack bar, but in reality, you need well-planned strategies to ensure that your business stands the test of time.
Our snack bar business plan sample includes a detailed description of the products and services offered, as well as a market a nalysis and competitive analysis.
It also includes a financial plan that outlines the startup costs, revenue projections, and break-even analysis. We like this sample plan because it demonstrates how to build a profitable snack bar business by creating a unique menu and offering healthy, high-quality snac ks that meet custome r demand.
Your snack shop business plan can look as polished and professional as the sample plan. It’s fun and easy, with Wise Business Plan. Let’s review the snack shop business plan sample and adjust them according to your audience for the best results.
5. Printing Shop Business Plan Sample/Business Plan Example PDF
When establishing a think tank, you will need to develop a business plan and document it properly. As a mass think tank, you need a special strategy to legalize the think tank as a non-profit organization and to raise funds for your project successfully.
Copy and print businesses offer a variety of services to both businesses and consumers. A copy and print shop can handle everything from single-page printing to large-volume jobs using several types of media.
Our printing shop business plan sample includes a detailed description of the products and services offered, as well as a market analysis and competitive analysis. It also includes a financial plan that outlines the startup costs, revenue projections, and break-even analysis. We like this sample plan because it demonstrates how to build a profitable printing shop business by offering high-quality, customized printing services with a focus on customer s ervice and efficient operations.
Let’s take a look at Printing and Photocopy Business Plan Sample that you can use to inspire your own and easily create one.
6. Food Hall Business Plan Sample/Business Plan Example PDF
In the food industry, there is fierce competition. To ensure success, you need to hit the ground running with the right pitch. Our food house business plan is the ideal solution with an attractive design highlighting key information and conveying the right message.
This food business plan example features food images intended to tantalize the taste buds. It captures the theme perfectly and will convey the ultimate message to investors, clients and customers.
It is important to remember that the business plan template can be customized to meet your company’s specific needs and requirements. It will help showcase your business as a leader in the modern industry.
This food business plan template provides key slides to showcase everything from finances to marketing and key competitors. If you prefer, you can alter the content displayed to meet your specific needs, but this is a good starting point.
Ultimately, this food house business plan will be suitable for any business operating in the food industry and keen to get interested from key individuals. It will ensure that you can build up the rep of your company.
We provide a one-of-a-kind sales pitch deck designed to appeal to your prospective audience, as well as a custom presentation tailored to their information requirements.
7. L-1 Visa Business Plan Sample/ Example PDF
At Wise Business Plans, we understand that obtaining an L1 visa for an executive or manager requires a thorough and compelling business plan.
Our L1 business plan sample includes all the necessary components to satisfy USCIS requirements and demonstrate your qualifications and your company’s viability in the US market.
The L1 business plan sample is a comprehensive plan for a new business seeking L1 visa approval for an executive or manager. This plan focuses on demonstrating the applicant’s qualifications and the company’s viability in the US market.
We like this sample plan because it is specific to the L1 visa process and includes all the necessary components to satisfy USCIS requirements.
8. Acquisition Business Plan Sample/ Example PDF
Acquiring another company or merging with a competitor can be a complex process, but Wise Business Plans can help you navigate it with ease. Our acquisition business plan sample includes an analysis of the target company, a valuation, and a strategy for integrating the acquired business into your existing operations, providing a clear roadmap for success.
The acquisition business plan sample is intended for businesses seeking to acquire another company or merge with a competitor. This plan includes an analysis of the target company, a valuation, and a strategy for integrating the acquired business into the existing operations. We like this sample plan because it provides a clear roadmap for the acquisition process and demonstrates the potential benefits of the deal.
9.EB-5 Business Plan Sample/ Example PDF
If you’re looking to obtain an EB-5 visa by investing in a new commercial enterprise in the United States, Wise Business Plans can help you create a compelling business plan.
Our EB-5 business plan sample includes a description of your business, a market analysis, and financial projections, providing a detailed and persuasive case for the potential success of your venture.
The EB-5 business plan sample is designed for individuals seeking to obtain an EB-5 visa by investing in a new commercial enterprise in the United States. This plan includes a description of the business, a market analysis, and financial projections. We like this sample plan because it provides a detailed and persuasive case for the potential success of the business, which is crucial for obtaining EB-5 visa approval.
10. E-2 Visa Business Plan Sample/ Example PDF
If you’re an entrepreneur seeking E-2 visa approval, Wise Business Plans can help you create a persuasive business plan.
Our E-2 business plan sample outlines your investment, business operations, and financial projections, providing a clear and compelling case for your ability to successfully run a business and make a significant economic impact.
The E-2 business plan sample is designed for entrepreneurs seeking E-2 visa approval, which allows individuals to invest in and manage a business in the United States. This plan outlines the applicant’s investment, business operations, and financial projections. We like this sample plan because it provides a clear and compelling case for the applicant’s ability to successfully run a business and make a significant economic impact.
11. Nonprofit Business Plan Sample/ Example PDF
At Wise Business Plans, we’re committed to helping non-profit organizations achieve their social impact goals.
Our non-profit business plan sample includes a mission statement, programs and services, marketing and outreach strategies, and a financial analysis, providing a clear roadmap for establishing or expanding your organization.
The non-profit business plan sample is designed for organizations seeking to establish or expand a non-profit entity. This plan includes a mission statement, programs and services, marketing and outreach strategies, and a financial analysis. We like this sample plan because it demonstrates a strong commitment to social impact and outlines a clear strategy for achieving the organization’s goals.
12. Investor Business Plan Sample/ Example PDF
If you’re seeking investment from angel investors, venture capitalists, or other private equity firms, Wise Business Plans can help you create a compelling pitch.
Our investor business plan sample includes a pitch deck, financial projections, and a detailed analysis of the market opportunity, emphasizing the potential return on investment and the scalability of your business.
The investor business plan sample is intended for businesses seeking to attract investment from angel investors, venture capitalists, or other private equity firms. This plan includes a pitch deck, financial projections, and a detailed analysis of the market opportunity. We like this sample plan because it emphasizes the potential return on investment and the scalability of the business.
13. Cannabis Business Plan Sample/ Example PDF
The cannabis industry is rapidly growing, and Wise Business Plans can help you enter it with confidence.
Our cannabis business plan sample includes a market analysis, operational strategy, and regulatory compliance plan, providing a comprehensive overview of the unique challenges and opportunities in the industry and offering a clear roadmap for success.
The cannabis business plan sample is tailored for entrepreneurs seeking to enter the rapidly growing cannabis industry. This plan includes a market analysis, operational strategy, and regulatory compliance plan. We like this sample plan because it provides a comprehensive overview of the unique challenges and opportunities in the cannabis industry, and offers a clear roadmap for success.
14. Bank Business Plan Sample/ Example PDF
Whether you’re seeking financing from a bank or other financial institution, Wise Business Plans can help you create a detailed and persuasive business plan.
Our bank business plan sample includes a thorough financial analysis, market research, and a strategy for achieving profitability, highlighting the key factors that banks consider when evaluating loan applications.
The bank business plan sample is tailored for businesses seeking financing from a bank or other financial institution. This plan includes a detailed financial analysis, market research, and a strategy for achieving profitability. We like this sample plan because it highlights the key factors that banks consider when evaluating loan applications, and provides a strong case for the borrower’s ability to repay the loan.
What makes a great cover page for a business plan?
Visit our page on business plan cover page examples to download our free business plan cover page templates and create a beautiful cover page yourself.
Looking For The Right Business Plan Format?
Our sample business plans will provide you with a complete structure and format for your business plan, which will give you a head start on developing your document, so you won’t be stuck seeing an empty page and wondering what to write.
Simply going through the process of writing a business plan is one of its key benefits. If you sit down to write, you’ll naturally think about your startup costs, your target market , and any market analysis or research you’ll need to conduct. In addition to defining your position among your competitors, you will establish your goals and milestones.
You can see what should be included in a sample financial plan, but It is wrong to assume that a sample company’s financial projections will fit your own. If you need more resources to get you started, we recommend this guide on how to write a business plan.
In addition, you can download our 40+ free business plan templates covering a range of industries.
Utilize These Business Plan Examples PDF As a Business Management Tool
A business plan can help run your business 30 percent faster than one without it. It is important that you track your actual results against your financial forecast as part of your business planning process .
The plan will enable you to reinvest in your business when things are going well. If you don’t meet your goals, you may need to adjust your sales forecast or budget.
Either way, tracking your progress in comparison to your plan is essential to helping you respond quickly to challenges and opportunities. it is one of the most useful steps you can take to grow your business.
Business Plan Examples For Students PDF
Are you an educator looking for real-life business plan examples for students?
With Wise Business Plans, you eliminate the hassle of making presentations and forecasting spreadsheets and teach what matters most.
Wise Business Plans offers a wide range of sample business plans that will help you demonstrate how planning looks in practice.
Best of all, your students can customize their plans according to the needs of their business and keep track of all short and long-term goals. Download or View business plan examples for students pdf for free.
Types Of Business Plans and Essential Components
A business plan cannot be written in a certain way. The objective is to make sure your plan meets your needs. There are different types of business plans, but these five are the most common.
1. One Page Business Plans: One-page business plans are short, compact, and to the point and are designed to make the plan easy to read at a glance. Make sure to include all of the sections, but truncate and summarize them:
One-Page Business Plans Outline
- One-time Expense Summary
- Market analysis: in-depth
- Product & Service Description
- Competitor Analysis
- SWOT Analysis
- Financial Projections
2. Business plans for start-ups: Start-up business plans are for businesses that are just getting started. They are usually developed to secure outside funding. In this regard, financials are of increased importance, as well as other sections that determine whether your business idea is viable, such as market research.
Startup Business Plans Outline
3. Strategic Business Plans: A strategic business plan lays out a company’s goals and how it will achieve them at a high level. It is a foundational document for the company as a whole.
A strategic business plan allows all levels of the business to see the big picture, inspiring employees to work together to reach the company’s goals. You should include all the sections of a standard business plan and build on each one.
Strategic Business Plans Outline
- Company description
- Products and services: for launch and expansion
- Marketing plan
- Logistics and operations plan:
- Financials Projection
4. Feasibility Business Plans: Developing a feasibility plan answers two primary questions about a business venture: who would purchase the service or product the company wants to sell, and if the venture is profitable.
Feasibility Business Plans Outline
- Logistics and operations plan
5. Internal Business Plans: are geared to a specific audience within a company to keep your team on the same page and focused on the same goals.
Internal Business Plans Outline
Do you need a business plan to start an LLC?
If you determine that an LLC is right for your business, you should create a business plan (although it is not required), so you have a guide for what you plan on doing and how you plan to do it.
Recommended: Learn how to start an LLC in your state in our free guide or choose wise business plans to make LLC registration easy and hassle-free for you.
Additionally, we can also help you to get a business license , register your business , to design your business plan templates and other business related services. Due to our experienced MBA writers, you can hire our business plan writing services . Call us or chat with us now at 1-800-496-1056
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Frequently Asked Questions
A sample business plan is a document that outlines the sections your business plan should contain. Additionally, it includes step-by-step instructions and sample text on what to write in each section of your business plan. That simplifies the process of writing a business plan.
You will need to include the following sections in your business plan. A typical business plan includes an Executive Summary, Company Overview, Problem Analysis, Solutions, Market Analysis, Customer Analysis, Competitive Analysis, SWOT Analysis, Marketing Plan, Operations Plan, and Financial Plan. You can learn how to write these sections in detail in our " how to write a business plan "article.
Your business plan will vary depending on the type you select. One-page business plans are simple and practical. Then there are traditional business plans, which typically range from 20 to 50 pages. Note that your business plan's quality matters more than its length.
Sample business plans can help you quickly and easily prepare a business plan. By studying a sample business plan, you can better understand the format and how to use a template for your business plan. These sample business plans may even assist you with the different sections of a plan, such as market analysis, the company description, financial statements, and so on.
An example or sample business plan will be helpful for any entrepreneur or business owner who has never written a business plan before. Often, new business owners start with a template, which is helpful, but may prove more useful once they have reviewed full business plans. A good sample plan can serve as a step-by-step guide for business planning and business ideas. Solid business plans will also prove beneficial if you need a bank loan, which may require a startup business plan.
The sample business plan will not work for you if your business is not like any other. If this is the case, your best option is to write a business plan from scratch using a business plan template.
Download Pack of 14 Business Plan Examples PDF
We will show you some real-world business plan examples so you may know how to write your own, especially if you are seeking a bank loan or an outside investment and need to use SBA-approved formatting.
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How to Start a Print Shop
Printing shops offer a variety of print and copy services to the public. This includes online printing, direct mail, and business printing. Most printing stores offer additional services to the public, depending upon the specific needs within the community.
You may also be interested in additional low cost business ideas .
Ready to form your LLC? Check out the Top LLC Formation Services .
Learn how to start your own Print Shop and whether it is the right fit for you.
Start a print shop by following these 10 steps:
- Plan your Print Shop
- Form your Print Shop into a Legal Entity
- Register your Print Shop for Taxes
- Open a Business Bank Account & Credit Card
- Set up Accounting for your Print Shop
- Get the Necessary Permits & Licenses for your Print Shop
- Get Print Shop Insurance
- Define your Print Shop Brand
- Create your Print Shop Website
- Set up your Business Phone System
There is more to starting a business than just registering it with the state. We have put together this simple guide to starting your print shop. These steps will ensure that your new business is well planned out, registered properly and legally compliant.
Exploring your options? Check out other small business ideas .
STEP 1: Plan your business
A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:
- What are the startup and ongoing costs?
- Who is your target market?
How much can you charge customers?
What will you name your business.
Luckily we have done a lot of this research for you.
What are the costs involved in opening a print shop?
Before identifying your budgetary needs, you must first determine the exact services you intend to offer. Industry leaders report spending between $146,000 and $400,000. Your initial investment will include the following:
- Location - Many novice printers start out working out of their homes. To realize significant success, however, a storefront location is recommended. To offer a full menu of services, you will need enough space to house all your printing equipment and enough workspace to spread out and work on multiple projects at once. Start-up costs for your brick and mortar will include first and last month’s rent and a security deposit, which could range from $4,000 to $12,000, depending upon location.
- Electrical upgrades - Prior to opening your doors and testing out equipment, make sure you have an electrician out to inspect your shop’s electrical needs.
- If you want to do digital printing, you need to start out with $300k-$400k and will need to get the electric upgraded in your new shop
- Equipment - The equipment you invest in will be defined by the specifics of the services you offer. This could include: embossing machine, offset printing press, plate maker, color copier, standard copier, laminator, and finishing equipment. Each item ranges from $1,500 to $12,000 in cost, but can be purchased used for a fraction of the cost. To save on start-up costs, many entrepreneurs choose to lease the equipment, paying for their equipment over time.
- Computers - You will need at least one computer to handle your design and administrative needs. Many print shops also invest in at least one floor computer, which can be used by clients for a by-the-minute fee.
- Software - Design software such as Adobe, should also be purchased. Many software companies now offer software licensing for a monthly fee. It is also recommended that you invest in business management and accounting software, to insure proper management of your organization.
- Franchise fees - Entrepreneurs realizing significant profits report having invested in a franchise such as The UPS Store or PostNet . While start-up costs are higher, the expertise and support of industry leaders has proven invaluable.
- Marketing materials
What are the ongoing expenses for a print shop?
In addition to the standard overhead costs that come with running a business, there are a number of items you will need to budget for each month:
- Design software - Software vendors offer monthly contracts, ranging anywhere from $30 to $150/month, depending upon the product and your specific needs.
- Equipment leasing fees - Varies depending upon a variety of factors
- Maintenance and replacement of equipment
- Payroll costs
Break-even monthly sales average between $10,000 and $15,000 a month, with approximately half of that going to materials. This number varies, depending upon your area.
Who is the target market?
The most successful print shops target a number of different audiences including: small businesses, large businesses, and individuals. While each group will require a slightly different marketing strategy, this diversity sets your business up for greater success.
How does a print shop make money?
Print shops generate revenue from each account they attend to. The more services your store offers, the better you’re able to thrive and serve the needs of your community.
Fee specifics will vary from project to project, depending upon the specific needs of the client, the intricacies of the project, and how much printing the client needs. As indicated, working with reputable vendors will help insure quality products at a fair price. Business owners who pass that savings on to their clients will gain a loyal following.
How much profit can a print shop make?
New print shop owners are urged to plan for one to three years of little to no profit. This offers ample time to develop relationships with clients and vendors, and establish a name for yourself within the community. Business owners in larger cities realize quicker profits than those from smaller communities.
How can you make your business more profitable?
While quality work will help your profits grow year-by-year, there are a number of additional services you can provide to accelerate growth:
- Expand your target audience to include online customers
- Offering premier services, such as delivery, will make your business more memorable
- Sell office supplies and products
- Offer additional services such as notary, passport/ID photos, and shredding
- Many print shops have also found success offering packaging services and partnering with the postal service and other shipping companies. PO boxes have also proven to increase annual profits.
Choosing the right name is important and challenging. If you don’t already have a name in mind, visit our How to Name a Business guide or get help brainstorming a name with our Print Shop Name Generator
If you operate a sole proprietorship , you might want to operate under a business name other than your own name. Visit our DBA guide to learn more.
When registering a business name , we recommend researching your business name by checking:
- Your state's business records
- Federal and state trademark records
- Social media platforms
- Web domain availability .
It's very important to secure your domain name before someone else does.
Find a Domain Now
Powered by godaddy.com, step 2: form a legal entity.
The most common business structure types are the sole proprietorship , partnership , limited liability company (LLC) , and corporation .
Establishing a legal business entity such as an LLC or corporation protects you from being held personally liable if your print shop is sued.
Form Your LLC
Read our Guide to Form Your Own LLC
Have a Professional Service Form your LLC for You
Two such reliable services:
You can form an LLC yourself and pay only the minimal state LLC costs or hire one of the Best LLC Services for a small, additional fee.
Recommended: You will need to elect a registered agent for your LLC. LLC formation packages usually include a free year of registered agent services . You can choose to hire a registered agent or act as your own.
STEP 3: Register for taxes
You will need to register for a variety of state and federal taxes before you can open for business.
In order to register for taxes you will need to apply for an EIN. It's really easy and free!
You can acquire your EIN for free through the IRS website, via fax, or by mail. If you would like to learn more about EINs and how they can benefit your LLC, read our article, What is an EIN?.
Learn how to get an EIN in our What is an EIN guide or find your existing EIN using our EIN lookup guide.
Small Business Taxes
Depending on which business structure you choose, you might have different options for how your business will be taxed. For example, some LLCs could benefit from being taxed as an S corporation (S corp).
You can learn more about small business taxes in these guides:
- Sole Proprietorship vs LLC
- LLC vs Corporation
- LLC vs S Corp
- How to Start an S Corp
- S Corp vs C Corp
There are specific state taxes that might apply to your business. Learn more about state sales tax and franchise taxes in our state sales tax guides.
STEP 4: Open a business bank account & credit card
Using dedicated business banking and credit accounts is essential for personal asset protection.
When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to as piercing your corporate veil .
Additionally, learning how to build business credit can help you get credit cards and other financing in your business's name (instead of yours), better interest rates, higher lines of credit, and more.
Open a business bank account
Besides being a requirement when applying for business loans, opening a business bank account:
- Separates your personal assets from your company's assets, which is necessary for personal asset protection.
- Makes accounting and tax filing easier.
Recommended: Read our Best Banks for Small Business review to find the best national bank or credit union.
Open net 30 accounts
Net 30 accounts are used to establish and build business credit as well as increase business cash flow. With a net 30 account, businesses buy goods and repay the full balance within a 30-day term.
NetMany net 30 credit vendors report to the major business credit bureaus (Dun & Bradstreet, Experian Business, and Equifax Business Credit). This is how businesses build business credit so they can qualify for credit cards and other lines of credit.
Recommended : Read our best net 30 vendors , guide and start building business credit.
Get a business credit card
Getting a business credit card helps you:
- Separate personal and business expenses by putting your business' expenses all in one place.
- Build your company's credit history, which can be useful to raise money later on.
Recommended: Apply for an easy approval business credit card from Divvy and build your business credit quickly.
STEP 5: Set up business accounting
Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.
Make LLC accounting easy with our LLC Expenses Cheat Sheet.
STEP 6: Obtain necessary permits and licenses
Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.
State & Local Business Licensing Requirements
Certain state permits and licenses may be needed to operate a print shop business. Learn more about licensing requirements in your state by visiting SBA’s reference to state licenses and permits .
Most businesses are required to collect sales tax on the goods or services they provide. To learn more about how sales tax will affect your business, read our article, Sales Tax for Small Businesses .
For information about local licenses and permits:
- Check with your town, city or county clerk’s office
- Get assistance from one of the local associations listed in US Small Business Associations directory of local business resources .
Certificate of Occupancy
A print shop business is generally run out of a storefront. Businesses operating out of a physical location typically require a Certificate of Occupancy (CO). A CO confirms that all building codes, zoning laws and government regulations have been met.
- If you plan to lease a location :
- It is generally the landlord’s responsibility to obtain a CO.
- Before leasing, confirm that your landlord has or can obtain a valid CO that is applicable to a print shop business business.
- After a major renovation, a new CO often needs to be issued. If your place of business will be renovated before opening, it is recommended to include language in your lease agreement stating that lease payments will not commence until a valid CO is issued.
- If you plan to purchase or build a location :
- You will be responsible for obtaining a valid CO from a local government authority.
- Review all building codes and zoning requirements for your business’ location to ensure your print shop business will be in compliance and able to obtain a CO.
STEP 7: Get business insurance
Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully. Business Insurance protects your company’s financial wellbeing in the event of a covered loss.
There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face, begin with General Liability Insurance . This is the most common coverage that small businesses need, so it’s a great place to start for your business.
Learn more about General Liability Insurance .
Another notable insurance policy that many businesses need is Workers’ Compensation Insurance . If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.
Recommended: Learn what business insurance for your Print Shop will cost.
Business Insurance for Print Shop
STEP 8: Define your brand
Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.
If you aren't feeling confident about designing your small business logo, then check out our Design Guides for Beginners , we'll give you helpful tips and advice for creating the best unique logo for your business.
Recommended : Get a logo using Truic's free logo Generator no email or sign up required, or use a Premium Logo Maker .
If you already have a logo, you can also add it to a QR code with our Free QR Code Generator . Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.
How to promote & market a print shop
To insure potential clients understand the services your enterprise offers, have a simple, yet informative website built. Position yourself as a thought leader in the industry by regularly publishing a blog. This content marketing strategy educates your clients and helps search engines like Google target your business. As your experience and projects expand, make sure to update your online portfolio. Prospective clients who are surfing the web are more likely to partner with an organization whose work is available for viewing.
Additionally, it is recommended that your shop regularly offer business promotions to attract and retain customers. Partnering with reputable vendors and negotiating the best prices is also critical. This insures each client receives the fairest price, without sacrificing quality. Allow your work to speak for itself by printing your own quality marketing materials. Consider your target audience(s) and design promotional material to fit each niches’ needs.
Online directories such as Printguide also offer unique, cost-effective ways to reach prospective clients. It is also recommended that you join local business associations and attend networking events. National Print Owners Association and Printing Industries of America are a great resources for both novice and experienced print shop owners. Convention booths will set you back approximately $3,000, but the connections you make will be well worth it. Entrepreneurs who have included car wraps in their marketing strategy have realized a significant return on their investment. One $2,500 car wrap stands to bring in an average of $15,000 in profits annually.
How to keep customers coming back
Delivering consistent, quality service will be your primary retention tool. This, combined with your strong interpersonal skills, is what will set you apart from the competition. Building long-standing relationships with vendors, community business leaders, and customers will insure a positive reputation. We live in an information-rich business landscape, meaning there is no room for error or poor customer service.
Still unsure about what kind of business you want to start? Check out the latest Small Business Trends to help inspire you.
STEP 9: Create your business website
After defining your brand and creating your logo the next step is to create a website for your business .
While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.
Here are the main reasons why you shouldn’t delay building your website:
- All legitimate businesses have websites - full stop. The size or industry of your business does not matter when it comes to getting your business online.
- Social media accounts like Facebook pages or LinkedIn business profiles are not a replacement for a business website that you own.
- Website builder tools like the GoDaddy Website Builder have made creating a basic website extremely simple. You don’t need to hire a web developer or designer to create a website that you can be proud of.
Using our website building guides , the process will be simple and painless and shouldn’t take you any longer than 2-3 hours to complete.
Recommended : Get started today using our recommended website builder or check out our review of the Best Website Builders .
Other popular website builders are: WordPress , WIX , Weebly , Squarespace , and Shopify .
STEP 10: Set up your business phone system
Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.
There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of the Best Business Phone Systems 2023 to find the best phone service for your small business.
Recommended Business Phone Service: Phone.com
Phone.com is our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.
Start a Print Shop in your State
- Connecticut
- District of Columbia
- Massachusetts
- Mississippi
- New Hampshire
- North Carolina
- North Dakota
- Pennsylvania
- Rhode Island
- South Carolina
- South Dakota
- West Virginia
TRUiC's Startup Podcast
Welcome to the Startup Savant podcast , where we interview real startup founders at every stage of the entrepreneurial journey, from launch to scale.
Is this Business Right For You?
Industry leaders indicate that, due to the services offered, the individual with a background in printing is most suitable for this business venture. If you have the background, necessary capital, and are ready to work hard to insure a stable financial future for you and your family, now is the time to consider becoming your own boss.
Want to know if you are cut out to be an entrepreneur?
Take our Entrepreneurship Quiz to find out!
Entrepreneurship Quiz
What happens during a typical day at a print shop?
Since your print shop will likely offer a wide variety of services, each day will be fast-paced and very different from the last. Modern day print shops typically offer the following:
- Professional small business printing - digital printing, offset printing, binding, laminating, and other document finishing services.
- Online printing - client uploads and submits documents for printing and finishing.
- Personal and professional copying - both self and full service
- Package and mail services
In addition to managing your client’s printing needs, you will also want to dedicate a portion of your time to your own business’ demands. Marketing is a critical component to every business owner’s day, as is administrative duties such as accounting and corresponding with representatives from various accounts.
What are some skills and experiences that will help you build a successful print shop?
Whether you plan to take an active or inactive role in the day-to-day operations of the business, it is important that you fully understand the particulars before formulating a business plan. It is recommended that you work in the industry for at least a year or two. This will give you an opportunity to familiarize yourself with the equipment, processes, terminology, and pricing. Those taking an active role should not only be an astute businessman, they must also possess design and printing skills. Strong leadership skills, including attention to detail, delegation, and communication, will also prove critical to your enterprise’s long-term success.
What is the growth potential for a print shop?
Collectively, the printing industry is poised to grow at an astounding 30% over the next few years. Entrepreneurs who have led the market, however, urge novice business owners to strive to provide a full menu of services. While this business strategy requires employing a more educated and talented workforce, the long-term benefits far outweigh the increase in payroll costs.
TRUiC's YouTube Channel
For fun informative videos about starting a business visit the TRUiC YouTube Channel or subscribe to view later.
Take the Next Step
Find a business mentor.
One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with a free business resource near you to get the help you need.
Having a support network in place to turn to during tough times is a major factor of success for new business owners.
Learn from other business owners
Want to learn more about starting a business from entrepreneurs themselves? Visit Startup Savant’s startup founder series to gain entrepreneurial insights, lessons, and advice from founders themselves.
Resources to Help Women in Business
There are many resources out there specifically for women entrepreneurs. We’ve gathered necessary and useful information to help you succeed both professionally and personally:
If you’re a woman looking for some guidance in entrepreneurship, check out this great new series Women in Business created by the women of our partner Startup Savant.
What are some insider tips for jump starting a print shop?
The printing industry is very competitive. Therefore, it is critical that you stand out for your exemplary service and dedication to your clients. If someone calls the shop at 5pm, hoping you are able to print a complex report by 10 am tomorrow, be realistic when considering the job. If you are able to complete the work, without sacrificing quality, do so. Such a service is what sets you apart from the competition and gets your shop recognized within the business community. Enterprises are willing to pay a significant rush-job fee, as long as the job is completed accurately and on time. To insure you work efficiently and remain competitive, stay aware of industry trends and adjust accordingly.
How and when to build a team
Many business owners start out working every aspect of the business themselves. To avoid burnout, consider starting out with at least one team member, even if it is just to handle administrative tasks. As the business grows, more staff members will be necessary. Since customer service is your primary marketing and retention tool, make sure you hire individuals with prior experience. While a well-rounded employee will cost $22 to $26 per hour, they will save your budget in the long-run. Industry experts cite reprints from employee mistakes as one of their largest business costs.
Get more ideas with our Business Ideas Generator .
Check out our How to Start a Business page.
Sign up at the Business Center to access useful tools for your business.
Useful Links
Industry opportunities.
- National Print &Sign Owners Association
Real World Examples
- Greko Printing and Imaging
- The Print Shop LA
Further Reading
- What Do I Need to Open a Print Shop Business
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Have a question leave a comment.
Business, Money, Marketing
Download printing press business plan sample.
Looking for a printing press business plan for your new or existing enterprise in Nigeria or anywhere globally?
Download this printing press business plan, which you can download to present to NIRSAL, BOI, BOA, and other investors.
BUSINESS PLAN SAMPLE FOR PRINTING PRESS
1.0. Company Summary:
InkWonder is a printing press company that provides quality printing and also affordable services to that will not burden its customer’s pockets. Situated in a strategic location around Ejigbo, Isolo LGA, Lagos Nigeria, the business will satisfy the print needs of companies and startups around the area and the location being close to the metropolis of the city; it makes it easily accessible for whoever seeks it services.
Services we offer;
- Printing of writing materials
- Printing publicity materials
- Printing educational materials
- Printing official documents
The business satisfies a public demand for the need of getting ink on paper for many purposes it could be creating awareness, branding, official purposes which include maybe invitation cards, handbills, posters, calendars, notepads, brochures, booklets, and catalogs just to mention a few among others.
Ensuring success in this business will require edge cutting and uniqueness in some areas like graphics design, quality printing machines,s and quality printing paper.
2.0. Goals and Objectives
The goal of this business aside from yielding profits is to make sure it is the go-to print shop for all businesses in the area and also providing fast and reliable services to its customer which will bolster trust and help in garnering more customers. The business hopes to win over its customers by promising to provide the best print services at an affordable price. The objectives set for the business to ensure its steady rise to it being a steady income earning business are;
- Noticeable growth in sales at the end of every year
- Generate customer satisfaction to ensure customers come back to us whenever they need print job done
- To provide quality and exceptional services and products at reasonable prices
3.0. Material and Equipment
To get going in this business, here is a list of materials expected to be acquired;
- Design Software
- Printing Press Machine
- Stationeries
4.0. Competitive Advantage
Our Competitive Advantage
As in other industries, there are others that offer the services we offer but in order to garner trust and rally consumers to our side we have taken into consideration a few points which we will work on so as to ensure uniqueness and make sure our services are sought amongst others;
- Procure impeccable and crisp design
- Seek the usage of quality materials to ensure the consistency of quality all through the production process
- Fair and best prices
- Swift delivery
- Excellent customer service and handling
How To Download Printing Press Business Plan Sample
Above is a part of the printing press business plan template in Nigeria. If you want the complete printing press business plan sample with the full financial plan, calculations, and more, follow the procedures to download it.
Pay the sum of N5000 ( Five thousand naira only) to the account detail below: Bank: GTBank Name: Oyewole Abidemi (I am putting my name and not our company account so you know we are real people and you can trust us) Ac/No: 0238933625 Type: Saving
Thereafter, send us your email address through text message to +234 701 754 2853 . The text must contain the title of the business plan you want and also your email address. Immediately after the confirmation of your payment, we will send the printing press business plan template in Nigeria to your email address where you can easily download it.
Demi is a professional writer, published author, and digital marketing aficionado for Liveandwingit Digital marketing agency. Het has explored several opportunities across the internet ecosystem. When Demi is not crafting mind-boggling content, he is binge-watching Game of Thrones, Money Heist and Suits.
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How to Start a Small Copy & Print Business
- Small Business
- Types of Businesses to Start
- Starting a Printing Business
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How to Print Double Sided in Powerpoint
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- How to Advertise a Small Errand Business for a Very Minimum
Copy and print businesses provide a wide range of services to both businesses and consumers. Local copy and print shops are equipped to handle anything from single-page printing to large-volume jobs using several types of media. Small print shops have to go the extra mile with their customer service and marketing to compete with print services in big-box office supply chains across the country.
Get the Business Basics in Order
Choose a name for your business and register your company in your state. Small print shops can reasonably be organized as sole proprietorships, due to the low potential for legal liability. Sole proprietorships are generally required to submit a simple registration document identifying the business's name and purpose, information on company owners and a registered company address, along with a registration fee.
If you wish to protect yourself from the possibility of being held personally liable for business debts, consider using the limited liability company (LLC) or S-Corporation forms of organization.
Plan Your Services
Determine the complete suite of services you intend to offer customers and make a list of the equipment you will need to perform these services. Print shops should offer, at a minimum, basic printing services – in color or black and white – basic photocopying, document cutting, as well as scanning and faxing services.
Stretch your suite of services as much as possible to attract a wider range of customers. Consider offering lamination, for example, or presentation-assembly services – printing, hole-punching and placing documents in a binder ready to be presented.
Scout the Perfect Location
Locate an ideal location for your print shop. Copy and print businesses do not necessarily need to obtain highly visible storefronts to attract customers, as the largest-volume print customers often search for services online, in telephone directories or through personal contacts. A storefront in a high-traffic area can help to secure additional customers, however, by advertising your store to passersby.
Secure Financing
Obtain any necessary financing to purchase your equipment and secure a lease for your shop. Use the cost figures you calculated above to determine your total startup financing needs. If you do not have the money you need in personal savings, consider taking out a Small Business Administration (SBA) loan from a local bank or credit union.
The SBA insures certain small-business loans offered by commercial banks, giving the banks an incentive to make loans to new entrepreneurs who have not yet established credit reputations for their businesses.
Get Your Taxes in Order
Register for federal and state taxes, and obtain any required business permits at the local level. Register for an Employer Identification Number at IRS.gov for federal tax purposes. Contact your state's Department of Revenue to register for state taxes. Contact your County Clerk's office to enquire about any required licenses or permits for your local area.
Get the Word Out
Reach out to your community to build your customer base. An online presence is a good start, so consider building a website and using social media tools like Facebook and Twitter to establish your online identity. Consider using Google Adwords or another advertising tool to offer your services as users search for printers.
Online isn't everything, though. Reach out to your local community the old-fashioned way, with door-to-door flyers, advertising inserts in the town newspaper, or some "arrow spinners" on the street corners your area, to get the attention of passers-by.
- Startup Biz Hub: Starting a Copy Shop
- Bplans: Print Shop Website Sample Business Plan
- IRS: Employer ID Numbers
David Ingram has written for multiple publications since 2009, including "The Houston Chronicle" and online at Business.com. As a small-business owner, Ingram regularly confronts modern issues in management, marketing, finance and business law. He has earned a Bachelor of Arts in management from Walsh University.
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Don't bother with copy and paste.
Get this complete sample business plan as a free text document.
Custom Printed T-Shirts Business Plan
Start your own custom printed t-shirts business plan
Your T-Shirt!
Executive summary executive summary is a brief introduction to your business plan. it describes your business, the problem that it solves, your target market, and financial highlights.">, opportunity.
Imagine the ability to create a totally custom shirt. You choose the material and style of the shirt, and then the image or graphic you want on the front and/or back. This is the ultimate form of expression. There are no limits to what you can communicate. Some people might show their fanaticism for a particular sports team, others a musician. Or you might have a social message or cause on your shirt. Whatever you may decide, you can print any image on your shirt.
Your T-Shirt! is an exciting new business that allows people to custom design a shirt (specifically the design on the front or back) any way that they would like. By intelligently leveraging cutting edge technology, Your T-Shirt! will harness the power of computer sublimation to allow custom shirt printing in production runs as small as one unit.
Your T-Shirt! has segmented the market into two groups, organized by the type of product that they purchase. The first group is customers that desire an already created graphic image to be placed on the their shirt. The second group are those that prefer custom artwork to be placed on their shirt. Your T-Shirt! has decided to divide the market by the products that they purchase because it offers an intuitive, easy method of targeting the two different groups. An additional reason for segmenting the market based on the two products is because the demographics for the buyers of the two products are distinct enough to group them separately.
Competition
Your T-Shirt! has identified three competitors, two are local companies, the third is an Internet-based shirt designer.
- T-shirt World — This local competitor specializes in silk-screening. 70% of their business is silk-screening with the remaining 30% sublimation. They require a minimum order of 10 with a 2-3 week lead time. This company only uses pre-existing designs for their silk-screening and for sublimations you must use their artist.
- Shirt Shack — This local retailer is geared toward organizations or teams with production runs of 20 or more. They do fairly good work but are rigid regarding custom work.
- Design House — This is an Internet-based retailer that primarily offers computer sublimations. Design House has a catalog of approximately 200 images for the customer to choose from. They do allow customers to use their own graphic. The quality of the sublimations is mediocre at best because they can only use off the shelf technology.
Our mission is to offer the finest in custom shirt sublimation production. We will offer customers the best product at the best price. Customer’s expectations will always be exceeded.
Expectations
We are going to grow our business to start making a modest profit in year 3. Our name will become synonymous with high quality fashion forward T-Shirts. Everyone will come to us when they want to wear something custom made. We will be able to pay off friends and family by year 5.
Financial Highlights by Year
Financing needed.
We will be getting a total of $84,500. David will be contributing $19,500 of his own money. We have a loan of $65,000 which will be fully paid by year 5. We will make a small profit starting year 3 and will consider taking on more staff by year 4 or 5 after we pay off the loan completely.
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T-Shirt Company Business Plan Template
Download this T-Shirt Company Business Plan Template Design in Word, Google Docs, Apple Pages Format. Easily Editable, Printable, Downloadable.
Be able to create a document setting out your T-shirt business's future objectives and strategies for achieving them by downloading this premium T-Shirt Company Business Plan Template. The file is ready-made and easy to use for your convenience. Open the file using any of the available file formats of your choosing. It is also professionally-designed and industry-compliant to give users the best quality. Available in A4 and US print sizes. Don’t pass up this amazing opportunity and experience convenience now by downloading this versatile template on PC or your mobile device.
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IMAGES
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A business plan provides a snapshot of your print shop business as it stands today, and lays out your growth plan for the next five years. It explains your business goals and your strategies for reaching them. It also includes market research to support your plans. Why You Need a Business Plan
Simple Business Plan Template PDF This template contains a traditional business plan layout to help you map out each aspect, from a company overview to sales projections and a marketing strategy. This template includes a table of contents, as well as space for financing details that startups looking for funding may need to provide.
differentiate LBNPC from its competitors and other print shops which will become competitors as it strives to become a "one stop shop" for all image management needs. 1.1 Key Elements Initiatives ofLBNPC High quality: LBNPC only offers top quality products, using the best materials available.
Free Photocopy and Printing Business Plan PDF Download Free Small Business Templates and Tools Here's a collection of business tools featuring dozens of templates, books, worksheets, tools, software, checklists, videos, manuals, spreadsheets, and much more. All free to download, no strings attached.
Download Printing and Photocopy Business Plan Example PDF We will show you some real-world business plan examples so you may know how to write your own, especially if you are seeking a bank loan or an outside investment and need to use SBA-approved formatting. Download Printing and Photocopy Business Plan Example gimme fonts
1. Industry Overview Operators in the printing industry mainly print on paper, textile products, metal, glass, plastic and other materials, excluding fabric. Printing shops engage in a variety of printing processes which include lithographic, gravure, screen, flexographic, digital and letterpress.
Therefore, it must be considered before developing the printing shop business plan. Bank/SBA Business Plan 5.1 Market Trends There are about 7000 digital printing businesses in the United States, which generate about $10 billion every year. The industry is expected to grow at 1.9% every year.
This is a practical manual in a PDF format, that will walk you step by step through all the essential phases of starting your Print On Demand business. The book is packed with guides, worksheets and checklists. These strategies are absolutely crucial to your business' success yet are simple and easy to apply.
Create your own business plan 1.1 Mission The mission of PrintingSolutions.com is to become a global company, utilizing the power of the Internet to become the market leader in providing online printing, website designs, graphic art designs, and a B2B portal for the untapped printing press and graphic art design industries.
BUSINESS PLAN MASTER PRINTER AND PARTNERS PRINTING 52 James St. Grace, NM 84753 6924 Auburn Dr. Grace, NM 84753 June 23, 1990 This business plan outlines a two-store operation offering a full range of printing services and supplies. The joint enterprise will improve efficiency through the use of Total Quality Management (TQM).
Online Print Shop Business Plan Executive Summary Introduction BizComm, Inc. (Bizcomm) creates specialized customer communication products, its strength being specialized generic cards. These cards are for business-to-business communication, as well as business-to-client communication. The core product is a card
Here is a sample business plan for starting a small print and copy shop. NAME OF BUSINESS: MATTY PAPERS ENTERPRISE TABLE OF CONTENT Executive summary Products and services Vision statement Mission statement Business structure Market analysis Publicity Cost of starting Sources of capital Conclusion EXECUTIVE SUMMARY
Before you write a business plan, do your homework. These sample business plans for online print shops, print shop websites, print brokers, and printing services brokers will help you get started. If you're looking to develop a more modern business plan, we recommend you try LivePlan.
Each sample business plan PDF is viewable and downloadable. 14 free expert vetted business plan examples PDF Our sample business plans are complete and Incorporate all of the sections that bankers and investors hope to see. Each example of a business plan includes the following key sections:
1Print Shop Website Business Plan 1. Executive Summary PrintingSolutions.com is being designed as a global Internet printing services/print shop who is focused on reducing the overall printing price structure, in addition to enabling business-to-business transactions for printing presses and the graphic art design industry.
Start a print shop by following these 10 steps: Plan your Print Shop Form your Print Shop into a Legal Entity Register your Print Shop for Taxes Open a Business Bank Account & Credit Card Set up Accounting for your Print Shop Get the Necessary Permits & Licenses for your Print Shop Get Print Shop Insurance Define your Print Shop Brand
The business satisfies a public demand for the need of getting ink on paper for many purposes it could be creating awareness, branding, official purposes which include maybe invitation cards, handbills, posters, calendars, notepads, brochures, booklets, and catalogs just to mention a few among others.
Print shops should offer, at a minimum, basic printing services - in color or black and white - basic photocopying, document cutting, as well as scanning and faxing services. Stretch your ...
We recommend using LivePlan as the easiest way to create graphs for your own business plan. Create your own business plan Financing Needed We will be getting a total of $84,500. David will be contributing $19,500 of his own money. We have a loan of $65,000 which will be fully paid by year 5.
T-Shirt Company Business Plan Template. Download this T-Shirt Company Business Plan Template Design in Word, Google Docs, Apple Pages Format. Easily Editable, Printable, Downloadable. Be able to create a document setting out your T-shirt business's future objectives and strategies for achieving them by downloading this premium T-Shirt Company ...